Mobilize vs. Webex Events (formerly Socio)

Mobilize is well suited to any situation where you are trying to recruit large numbers of attendees for events and confirm them to keep your flake rate low. For our organization, this was true for our in-person organizing events like postcard parties and phone banks before the pandemic as well as for our digital events like webinars or virtual phone banks during the pandemic.

Incentivized

I think it would work for:

• Workshops with many people.
• Quarterly's meetings with people all around the world.
• If you want to create a digital training with lots of participants...

I feel like it's not as needed in videocalls that can be fixed with webex teams because of the number of participants or at events that need a more personal approach where you need everyone constantly interacting.

Incentivized

• Event RSVP.
• Automated confirm emails/texts.
• Integration w/ NGP-VAN tools (EveryAction, Votebuilder).

Incentivized

• It has quite a few optional and customizable features that can be utilized.
• It's easy to integrate your existing tools like Zoom, YouTube, Vimeo, and streaming services.
• It's flexible in the way that you upload content in that you can enter things one at a time on the website, or use a spreadsheet to upload a larger amount of content.

Incentivized

• Doesn't help provide top of the funnel audience.
• Connecting like-minded people to mobilize crowd together for a common cause.
• The insights can be more actionable.

• The standard template to build out the community is pretty rigid. We had to adjust some of our styling and graphics to account for what Socio's template allowed.
• Inability for event admins to make account changes for users. Several times we had users change jobs, therefore, changing their emails. Each time, we had to go through Socio support to get them access to their account.
• Documentation and knowledgebase could be more substantive.

Of course something could happen to our orgs ability to put on a conference or Socio could fundamentally change their product or their customer service - but barring any magor shift there is nothing that is even close to competing for our attention here.

Incentivized

Some Android users could not get the app to work, so they had to use the web-based version of our conference guide. Most functionality was still there, but they could not pull up the QR code, which impeded the registration process. The presence of the log in with Apple ID button caused issues because most work emails were not attached to Apple ID, which caused access issues.

Incentivized

Socio (now WebexEvents) is one of two products I use that gets customer service right. Not only can you get an answer from an actual person quickly during business hours - but if you are asking after hours, you know the response will be waiting for you in the morning. Not only are they fast, but they are also smart about their products and customers. There is very little back and forth trying to explain the problem I am having, or the new way I am trying to use their product, that may even be novel for them.

Incentivized

Slack has been really effective for intra team communication but to seamlessly communicate with external stakeholders Mobilize has been really effective. This is the primary reason I selected Mobilize. On top of that the features to collect feedbacks after events is something which is really powerful in Mobilize compared to competitors.

WebEx Events has the same functionality as many other platforms, but with a more affordable price tag. I have also found it to be more intuitive and easy to use on the user side. I don't have experience on the administrative side with other platforms but we have been very satisfied with our experience with WebEx Events.

Incentivized

• My audience is more aware of upcoming schedule.
• We get pin pointed feedback on our events.
• Reduced the TAT to schedule events.

• We had more sponsorship applications than usual due to using Webex and the multiple sponsorship capabilities.
• We had more attendance than in previous years due to using Webex since it is so incredibly user-friendly.
• We increased ROI by using Webex over other platforms due to pricing and features.