Mixpanel vs. Supabase

Mixpanel is a versatile platform that integrates features to connect every work team and get the best out of them in productivity and results. Moreover, it will improve the flow of information and interaction between all your company staff; it will unify and help promote collaboration between the different work areas. Without a doubt, I highly recommend this software

Incentivized

Supabase can be used for strong custom backends for games and full-stack web applications. Self-hosting is not as great of an option just yet, and Supabase is still being developed actively so there are still legitimate problems that can be encountered, but this project seems to be going in a positive direction and has been useful for us.

Incentivized

• Mixpanel's ease of use is easily their best feature, allowing you to quickly create graphs with a few point and clicks. Their UI is also fairly snappy and well-designed.
• Tying together events with user attributes allows you to properly segment users into cohorts which can then be tracked individually. Proper segmentation is where most analytics solutions earn their keep.
• Live view is a nice perk that gives you a good feel for who's on your site and what they're doing at any single point in time. This can be further filtered to focus on particular events of interest.
• Mixpanel has flexible plans that work for smaller startups as well.
• Their documentation is top notch.

Incentivized

• Getting up and running quickly and cheaply
• Edge functions
• Flexibility with login options
• Data GUI
• Settings GUI

Incentivized

• I didn't use the engagement features at all but it seems like they could have a better WYSIWYG editor for the emails for non-technical people using Mixpanel.
• The custom reports feature seems to be really powerful but I wish they had more resources/templates for creating custom reports. I don't code so it was really hard for me to use this feature...BUT the reports I was able to get help with, were really powerful.
• I wanted a dashboard area for all of my reports in one view. It seems like they were implementing this when I was moving jobs. If it's not available yet, they definitely need to add a master dashboard page for arranging saved reports.

Incentivized

• The policies preventing turning off a server are nonsense
• On a lower pricing tier, reaching a usage limit can prevent setting modification to go back under that usage limit
• It's still in beta, so use in production can be problematic at times

Incentivized

It's not an all encompassing solution like Google Analytics tries to be, but MixPanel offers much easier to use and understandable data insights. That's valuable when juggling many responsibilities as startup life demands, so a renewal would be easily justified.

Relativity easy to use. Once you get the hang of it, very easy to create dashboards for different use cases. I split my dashboards between customers or use cases

Incentivized

It still takes some ability to be able to use all the features, but you may not need to use all the features. Even though a lot of Supabase is straightforward, you will still want experienced backend developers working with this tech. I wouldn't recommend having frontend specialists deal with this much.

Incentivized

There is no support at all for free-plan users. There used to be a good support but something changed. If everything had gone great we could've considered upgrading but it is so bad that we'll look for an alternative once we finish the current project. Given that the documentation is very poor, there are some aspects in which customer support could have helped a lot, but with no support, we are left with some needs unfulfilled.

Mixpanel has a great resource about their product, with videos on how to use it and real world examples from other companies on how they integrate Mixpanel into their business processes.

Mixpanel is a simple JS script installation. For adding events to track, its simply a matter of adding the code where you want it. Their API and documentation are easy to understand and use.

Datanomix is an excellent tool, with similar characteristics; however, Mixpanel has been our preference for two main reasons: one, to have customization and to be able to adapt the interface and tools to our use, and two, to be able to count on reports that it automates the work of sales analysis and being able to evaluate progress.

Incentivized

The extent of the options offered by Supabase far exceeded other similar products we've tried in the past. Also, their documentation has been excellent for us. Self-hosting is not what it's cracked up to be, but that's usually the case with these kinds of tools, anyway. I don't know anyone else I've talked to about Supabase who self-hosts, either. For something super micro small, Pocketbase is genuinely self-hostable, but it's been best for prototypes and proofs-of-concept, perhaps not with something expecting a lot of users. That's where Supabase's scalability and flexibility become more valuable.

Incentivized

• User event data has helped us improve our product, which has increased subscriptions.
• Being able to send helpful messages to some users who drop off after certain events has helped us reduce our churn.
• We have been able to identify the Monthly super-active users, understand their usage of our product, which we use to conduct focus groups to help us shape the product.

Incentivized

• Gave us a scalable system to reduce a client's backend costs by over 75%
• Allowed us to get a custom backend up for an internal plugin in half the time we originally expected

Incentivized