Microsoft Dynamics 365 Marketing vs. SAP Signavio Process Transformation Suite

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Microsoft Dynamics 365 Marketing
Score 8.0 out of 10
N/A
Microsoft Dynamics 365 Marketing is an integrated marketing management solution for marketing operation, planning, execution, and analytics across all channels—digital, social, and traditional. Capabilities include marketing resource management, multichannel campaign management, lead management, sales collaboration, social marketing, and marketing analytics. Microsoft acquired MarketingPilot, an SMB-focused marketing automation product, in 2012. MarketingPilot IMM (integrated marketing…N/A
SAP Signavio Process Transformation Suite
Score 7.8 out of 10
N/A
The SAP Signavio portfolio offers an integrated platform that helps usersto realign the organization and bring changes, with a suite of products that support business processes. The SAP Signavio portfolio offers a range of business transformation solutions to serve the emerging practice of customer excellence (CEX). SAP Signavio solutions bring together a full 360-degree view of outside-in and inside-out thinking, translating experiences into operational reality by putting the customer at the…N/A
Pricing
Microsoft Dynamics 365 MarketingSAP Signavio Process Transformation Suite
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Microsoft Dynamics 365 MarketingSAP Signavio Process Transformation Suite
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Community Pulse
Microsoft Dynamics 365 MarketingSAP Signavio Process Transformation Suite
Features
Microsoft Dynamics 365 MarketingSAP Signavio Process Transformation Suite
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Microsoft Dynamics 365 Marketing
-
Ratings
SAP Signavio Process Transformation Suite
7.6
Ratings
7% below category average
Dashboards00 Ratings7.70 Ratings
Standard reports00 Ratings8.20 Ratings
Custom reports00 Ratings7.00 Ratings
Process Engine
Comparison of Process Engine features of Product A and Product B
Microsoft Dynamics 365 Marketing
-
Ratings
SAP Signavio Process Transformation Suite
8.0
Ratings
5% below category average
Process designer00 Ratings8.80 Ratings
Process simulation00 Ratings9.00 Ratings
Business rules engine00 Ratings7.10 Ratings
SOA support00 Ratings8.50 Ratings
Process player00 Ratings7.40 Ratings
Support for modeling languages00 Ratings8.90 Ratings
Form builder00 Ratings8.10 Ratings
Model execution00 Ratings6.40 Ratings
Collaboration
Comparison of Collaboration features of Product A and Product B
Microsoft Dynamics 365 Marketing
-
Ratings
SAP Signavio Process Transformation Suite
8.1
Ratings
4% below category average
Social collaboration tools00 Ratings8.10 Ratings
Content Management Capabilties
Comparison of Content Management Capabilties features of Product A and Product B
Microsoft Dynamics 365 Marketing
-
Ratings
SAP Signavio Process Transformation Suite
7.2
Ratings
13% below category average
Content management00 Ratings7.20 Ratings
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Microsoft Dynamics 365 MarketingSAP Signavio Process Transformation Suite
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User Ratings
Microsoft Dynamics 365 MarketingSAP Signavio Process Transformation Suite
Likelihood to Recommend
8.0
(0 ratings)
7.7
(0 ratings)
Likelihood to Renew
1.0
(0 ratings)
7.1
(0 ratings)
Usability
5.9
(0 ratings)
6.7
(0 ratings)
Availability
-
(0 ratings)
8.0
(0 ratings)
Performance
-
(0 ratings)
7.0
(0 ratings)
Support Rating
6.0
(0 ratings)
7.8
(0 ratings)
Implementation Rating
-
(0 ratings)
8.4
(0 ratings)
Configurability
-
(0 ratings)
8.0
(0 ratings)
Product Scalability
-
(0 ratings)
10.0
(0 ratings)
Vendor post-sale
-
(0 ratings)
5.0
(0 ratings)
Vendor pre-sale
-
(0 ratings)
8.0
(0 ratings)
User Testimonials
Microsoft Dynamics 365 MarketingSAP Signavio Process Transformation Suite
Likelihood to Recommend
Microsoft Dynamics 365 Marketing is very well suited for situations where an organization wants to manage the customer information that it has gathered and share it all across the entire organization so that it is unified and integrated. Microsoft Dynamics 365 Marketing is less suited to smaller organizations that do not have a need for such a complex marketing platform.
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Pros: 1. It reduces technical debt and accelerates a smooth transition, while harmonizing across data migration regions which replaces the legacy customization that are not for S4/HANA. 2. It cuts operational cost by 30% - 40% and improves SLA adherence, while process intelligence identifies duplicate or redundant approval steps when we know SAP ecosystems ties all modules together for better data insights. Cons: 1. Complicated and costly for small businesses. 2. Mature process required for better data feeding and data insights. 3. If non-SAP system data feed might cause misleading and incomplete data insights
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Pros
  • Tracking of content
  • Ability to pinpoint where your content is going to be posted
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  • We primarily use SAP Signavio Process Transformation Suite to create UX designs and concepts as well as A/B test variants.
  • Specifically, SAP Signavio Process Transformation Suite NOS serves as a design tool for our internal and external UX designers.
  • We are able to communicate design ideas across all corporate directions.
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Cons
  • Currently marketing is more contact centric, should add the flexibility of doing segmentation as well as customer journey on leads without associating with contact
  • Pricing is based on number of contact, even if you are not marketing all of them.
  • Cannot reuse the existing marketing lists created in CRM for marketing as seamlessly as in ClickDimensions, even though both uses the same Dataverse
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  • One small disadvantage is that the mobile app has fewer features than the web interface. It is primarily handy for viewing process maps while on the go.
  • Another minor drawback is that, based on the complexity of your operations, the process of onboarding and setup may require a considerable amount of time, necessitating several weeks of onboarding activities.
  • Finally, a handful of the third-party integrations felt functionally tacked on. But, the basic product works flawlessly.
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Likelihood to Renew
I wouldn't even think of renewing our use of Marketing 365. It's worthless
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Straight forward and smooth approach!
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Usability
Microsoft Dynamics 365 Marketing is extremely usable in order to manage all of my organization's customer information across the organization. Further we use Microsoft Dynamics 365 Marketing to manage all of our marketing campaigns from beginning to end. Microsoft Dynamics 365 Marketing makes my organization more able to run a professional marketing strategy.
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It's very simple and easy to use
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Reliability and Availability
No answers on this topic
Yes its always available
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Performance
No answers on this topic
Everything is very fast
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Support Rating
Very reliable
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Whenever we needed assistance, the support team was prompt and knowledgeable, providing clear and effective solutions to our issues.
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In-Person Training
No answers on this topic
Real useful trainings and hand ons
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Online Training
No answers on this topic
Very complete and useful for day to day operations
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Implementation Rating
No answers on this topic
Training is taking way longer than expected. We have had more than 50 hours of training and still do not feel proficient enough to do anything meaningful with Process Intelligence. The Process Insights are pretty intuitive but does take a willingness to dig in and explore, but in general good right out of the box.
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Alternatives Considered
Microsoft Dynamics 365 Marketing is similar to ClickDimensions, as they both are tightly integrated with Dynamics 365 Customer Engagement. ClickDimensions is more suitable for relatively small and mid sized organization. ClickDimensions provides the solution to be imported within the existing Microsoft Dynamics CRM solution, so easy for existing CRM users to use it, however this also creates a dependency. Microsoft Dynamics 365 Marketing as a separate Unified Interface App, makes it better to use as a stand alone application for the department.
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The application is very simple to use and provides a number of features that allow me to visually represent my thoughts and ideas. Particularly intriguing to me is the potential for real-time collaboration with clients and external partners. This greatly facilitates teamwork and enables quick response to changes or fresh ideas. Another benefit of SAP Signavio Process Transformation Suite is the large number of applications that can be integrated and the ability to directly transfer concepts, mental maps, and solution blueprints to presentations. I am generally very pleased with SAP Signavio Process Transformation Suite, and I would highly recommend it to any business looking for an effective and user-friendly solution to foster the development of creative ideas and innovative foci
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Scalability
No answers on this topic
Definitely a 10!
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Return on Investment
  • We've only been using it for 8 months so I cannot comment on the cost aspect
  • From a marketing and data perspective - it is invaluable.
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  • By locating and removing process bottlenecks and redundancies, SAP Signavio Process Transformation Suite has greatly improved our operational efficiency.
  • The software has been crucial in ensuring that our processes adhere to industry norms and regulations while lowering the risks associated with compliance.
  • Real-time collaboration capabilities in SAP Signavio Process Transformation Suite have accelerated cross-functional communication, facilitating quicker decision-making and more successful process upgrades.
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ScreenShots

SAP Signavio Process Transformation Suite Screenshots

Screenshot of SAP Signavio Process InsightsScreenshot of SAP Signavio Process Intelligence - InvestigationScreenshot of SAP Signavio Process Intelligence - DashboardsScreenshot of SAP Signavio Journey Modeler - Journey Complexity ScoreScreenshot of SAP Signavio Process Explorer - Best practice and process knowledgeScreenshot of SAP Signavio Process Manager - Live Insights