Microsoft Dynamics 365 Marketing is an integrated marketing management solution for marketing operation, planning, execution, and analytics across all channels—digital, social, and traditional. Capabilities include marketing resource management, multichannel campaign management, lead management, sales collaboration, social marketing, and marketing analytics.
Microsoft acquired MarketingPilot, an SMB-focused marketing automation product, in 2012. MarketingPilot IMM (integrated marketing…
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Miro
Score 9.2 out of 10
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Miro empowers cross-functional teams to flow from early discovery through final delivery on a shared, AI-first canvas. With the canvas as the prompt, Miro’s AI capabilities keep teams in the flow of work, and scale shifts in ways of working.
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Pricing
Microsoft Dynamics 365 Marketing
Miro
Editions & Modules
No answers on this topic
1. Free - To discover what Miro can do. Always free
$0
2. Starter - Unlimited and private boards with essential features
$8
per month (billed annually) per user
3. Business - Scales collaboration with advanced features and security
$16
per month (billed annually) per user
4. Enterprise - For work across the entire organization, with support, security and control, to scale
contact sales
annual billing per user
Offerings
Pricing Offerings
Microsoft Dynamics 365 Marketing
Miro
Free Trial
Yes
Yes
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
Optional
Additional Details
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Monthly billing also available at $10 per month for the Starter plan, or $20 for the Business plan.
Microsoft Dynamics 365 Marketing is very well suited for situations where an organization wants to manage the customer information that it has gathered and share it all across the entire organization so that it is unified and integrated. Microsoft Dynamics 365 Marketing is less suited to smaller organizations that do not have a need for such a complex marketing platform.
I remember a project where all our different teams were involved in it. I created a board with timelines, KPIs, and customer journey stages, and each team added their input live. We were all able to work together in real time, view the entire project, and leave comments without switching apps, which is why it worked fantastically for us. Everyone benefited from the hours of time it saved, and we made a good profit on that project, for which I was named employee of the month.
Currently marketing is more contact centric, should add the flexibility of doing segmentation as well as customer journey on leads without associating with contact
Pricing is based on number of contact, even if you are not marketing all of them.
Cannot reuse the existing marketing lists created in CRM for marketing as seamlessly as in ClickDimensions, even though both uses the same Dataverse
When using the find functionality to locate an item in a Miro board, I do not like that it keeps my previous searched term. Other programs, like Excel, do this but they have it so that you can easily overwrite the previously-searched term.
It would be helpful if you could search by a particular frame, instead of the entire board. For our quarterly backlog review, we often have items that carry over, so there are duplicates on the board. Being able to search by a frame would make this easier.
Understanding who can access a board is not always clear to me.
I have advocate for the renew of Miro quite few times, however, it is not under my control as the decision is made in another team with their own budget. I would buy for my own entrepreneur projects (1-2 members) as I do know the value and work there 100%. So, I would pay out of my own pocket to get the value. However, If I wouldn't know the value it provides, it would be hard to decide with the current freemium features
Microsoft Dynamics 365 Marketing is extremely usable in order to manage all of my organization's customer information across the organization. Further we use Microsoft Dynamics 365 Marketing to manage all of our marketing campaigns from beginning to end. Microsoft Dynamics 365 Marketing makes my organization more able to run a professional marketing strategy.
The platform is flexible, easy to use, and simple because Miro is a great visualization tool that makes it easy to collaborate on creating charts. It helps in creating workflows and other designs easily and securely. It supports integrations with major cloud storage solutions and office suites. On top of that, it provides a decent free plan, which is sufficient for basic usage.
I only give a 9/10 because of the speed at which it loads. I have never experienced issues with Miro logging me out early, or some other technical issue causing the program to crash, or even it just loading in perpetuity without ever actually coming up (unlike other programs such as SFDC). It take a minute for all of my boards to come up after I click on it in my favorites, but besides that, it's all good.
Sometimes it gets quite slow and there is a correlation between this and the size of the board. Hence we are trying to segment the boards based on product stages or projects so that the size doesn't go big. When you go from discovery to delivery on a simple board, it will get large and difficult to load, even crash or go white screen
We have never reached out to or contacted support because Miro's platform has been incredibly intuitive and user-friendly. The comprehensive resources available, such as tutorials, documentation, and community forums, have provided all the guidance we needed. The seamless integration with our existing tools and the reliability of the platform have ensured that we rarely encounter issues that require external assistance. This self-sufficiency has allowed us to focus more on our projects and collaboration without interruptions. Overall, our experience with Miro has been smooth and efficient, eliminating the need for additional support
There was a series of webinars which Miro hosted with our organization that went over the basics, then progressively became more advanced with additional sections. The instructors were knowledgeable, and provided examples throughout the sessions, as well as answered peoples' questions. There was ample time and experience on the calls to cover a range of topics. The instructors were also very friendly and sociable, as well as honest. Of course Miro isn't a "God-tool" that does absolutely everything, but the instructors were aware and emphasized the strengths where Miro had them and sincerely accepted feedback.
Easy to learn, Miro has a series of videos on YouTube that effectively taught this program to my team members and me. The program is drag-and-drop and works excellently. People pick up on how to use it efficiently, and it's great for organizing ideas more freely. This product is more challenging for some older audiences who are not accustomed to using a touchpad, but for most, it was very easy to use.
Microsoft Dynamics 365 Marketing is similar to ClickDimensions, as they both are tightly integrated with Dynamics 365 Customer Engagement. ClickDimensions is more suitable for relatively small and mid sized organization. ClickDimensions provides the solution to be imported within the existing Microsoft Dynamics CRM solution, so easy for existing CRM users to use it, however this also creates a dependency. Microsoft Dynamics 365 Marketing as a separate Unified Interface App, makes it better to use as a stand alone application for the department.
Miro is the more collaborative option, offering the ability for many individuals to work on the same item real-time. Though it does create some duplicate entry, we've found this added cost is minimal compared to the opportunity cost of lost collaboration.
Miro is great for scaling. In every department and subdivision across my entire organization, there is someone using it. From Sales to marketing, to manufacturing and operations; and even in legal and finance, there isn't a process or a department that is not using Miro, and if they aren't, they're missing out! Even at the highest to the lowest levels of the organization, it is essential for virtual collaboration.
