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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Meta Business Manager

    Score7.8 out of 10
    N/AMeta Business Manager (formerly Facebook Business Manager, or Pages Manager) is a mobile app that supports management of up to 50 Facebook pages from a smart phone or tablet, allowing social media managers to see activity, post updates, and respond immediately to customers.N/A

    Wrike

    Score8.3 out of 10
    Mid-Size Companies (51-1,000 employees)
    Wrike is a project management and collaboration software. This solution connects tasks, discussions, and emails to the user’s project plan. Wrike is optimized for agile workflows and aims to help resolve data silos, poor visibility into work status, and missed deadlines and project failures.

    $240

    per year 2 users (minimum)

    Pricing
    Meta Business ManagerWrike
    Editions & Modules
    No answers on this topic
    Wrike Free
    $0
    per month per user
    Wrike Team
    $10
    per month (billed annually) per user (2-15 users)
    Wrike Business
    $25
    per month (billed annually) per user (5-200 users)
    Wrike Enterprise
    Request a quote
    per month per user
    Pinnacle
    Request a quote
    per month per user
    Offerings
    Pricing Offerings
    Meta Business ManagerWrike
    Free Trial
    NoYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Every premium plan begins with a 14-day trial period.
    More Pricing Information
    Community Pulse
    Meta Business ManagerWrike
    Considered Both Products
    Meta Platforms Inc
    Chose Meta Business Manager
    Our team actively uses Meta Business Manager, Hubspot, and Active Campaign for different reasons, audiences, and types of content. Of these platforms, Hubspot tends to be my go-to platform. It has effectively the same limitations as Meta Business Manager (limited analytics, the …
    Incentivized
    Wrike
    Chose Wrike
    Wrike is an all-in-one tool, and that's what primarily distinguishes it from other tools that are essentially just calendars. It offers a comprehensive solution for project management, task tracking, collaboration, and more, all within a single platform.
    Incentivized
    Chose Wrike
    Wrike was the one that seemed to have the most organizational structure, but we could also customize and configure the way we wanted to. It also seemed to be the most user-friendly for people of all tech backgrounds and knowledge. It was almost like working organizationally …
    Incentivized
    Chose Wrike
    Wrike is the sole project management software at our company. I have not used any platform close to Wrike, outside of maybe HubSpot. HubSpot is another workflow automation tool that automates our email processes, but it doesn't have the same approval features or collaboration …
    Incentivized
    Key User Insights
    Would buy again
    78%
    Would buy again
    21 Answers
    91%
    Would buy again
    669 Answers
    Delivers good value for the price
    83%
    Delivers good value for the price
    20 Answers
    95%
    Delivers good value for the price
    462 Answers
    Happy with the feature set
    78%
    Happy with the feature set
    21 Answers
    93%
    Happy with the feature set
    683 Answers
    Lived up to sales and marketing promises
    77%
    Lived up to sales and marketing promises
    17 Answers
    95%
    Lived up to sales and marketing promises
    319 Answers
    Implementation went as expected
    74%
    Implementation went as expected
    17 Answers
    90%
    Implementation went as expected
    370 Answers
    Features
    Meta Business ManagerWrike
    Listening/monitoring
    Comparison of Listening/monitoring features of Meta Business Manager and Wrike
    Feature
    Meta Business Manager
    6.1
    35 Ratings
    23% below category average
    Wrike
    -
    Ratings
    Boolean keyword searches5.920 Ratings00 Ratings
    Filtering out noise/spam5.326 Ratings00 Ratings
    Sentiment analysis7.322 Ratings00 Ratings
    Broad channel coverage6.025 Ratings00 Ratings
    Publishing
    Comparison of Publishing features of Meta Business Manager and Wrike
    Feature
    Meta Business Manager
    5.9
    49 Ratings
    31% below category average
    Wrike
    -
    Ratings
    Content planning and scheduling7.149 Ratings00 Ratings
    Audience targeting6.046 Ratings00 Ratings
    Content optimization5.844 Ratings00 Ratings
    Workflow management4.738 Ratings00 Ratings
    Engagement
    Comparison of Engagement features of Meta Business Manager and Wrike
    Feature
    Meta Business Manager
    5.9
    42 Ratings
    29% below category average
    Wrike
    -
    Ratings
    Automated routing and prioritization5.334 Ratings00 Ratings
    Customer interaction histories4.638 Ratings00 Ratings
    Bulk actions7.825 Ratings00 Ratings
    Marketing
    Comparison of Marketing features of Meta Business Manager and Wrike
    Feature
    Meta Business Manager
    6.1
    47 Ratings
    24% below category average
    Wrike
    -
    Ratings
    Lead generation4.838 Ratings00 Ratings
    Content marketing5.642 Ratings00 Ratings
    Paid media management6.239 Ratings00 Ratings
    Campaigns and promotions7.643 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Meta Business Manager and Wrike
    Feature
    Meta Business Manager
    6.3
    49 Ratings
    29% below category average
    Wrike
    -
    Ratings
    Twitter4.010 Ratings00 Ratings
    Facebook8.148 Ratings00 Ratings
    LinkedIn5.98 Ratings00 Ratings
    Google+7.33 Ratings00 Ratings
    Instagram7.334 Ratings00 Ratings
    Pinterest6.05 Ratings00 Ratings
    YouTube5.612 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Meta Business Manager and Wrike
    Feature
    Meta Business Manager
    5.6
    47 Ratings
    34% below category average
    Wrike
    -
    Ratings
    Campaign success analytics7.246 Ratings00 Ratings
    Real-time tracking5.843 Ratings00 Ratings
    Competitor analysis3.827 Ratings00 Ratings
    Account management
    Comparison of Account management features of Meta Business Manager and Wrike
    Feature
    Meta Business Manager
    6.1
    49 Ratings
    27% below category average
    Wrike
    -
    Ratings
    Role-based user permissions & privileges5.346 Ratings00 Ratings
    Mobile access7.047 Ratings00 Ratings
    Project Management
    Comparison of Project Management features of Meta Business Manager and Wrike
    Feature
    Meta Business Manager
    -
    Ratings
    Wrike
    8.0
    758 Ratings
    4% above category average
    Task Management00 Ratings9.0752 Ratings
    Resource Management00 Ratings8.3635 Ratings
    Gantt Charts00 Ratings8.8531 Ratings
    Scheduling00 Ratings8.1657 Ratings
    Workflow Automation00 Ratings8.5643 Ratings
    Team Collaboration00 Ratings8.8751 Ratings
    Support for Agile Methodology00 Ratings7.3391 Ratings
    Support for Waterfall Methodology00 Ratings8.4348 Ratings
    Document Management00 Ratings7.3633 Ratings
    Email integration00 Ratings7.3569 Ratings
    Mobile Access00 Ratings8.1550 Ratings
    Timesheet Tracking00 Ratings7.6345 Ratings
    Change request and Case Management00 Ratings7.723 Ratings
    Budget and Expense Management00 Ratings7.4266 Ratings
    Professional Services Automation
    Comparison of Professional Services Automation features of Meta Business Manager and Wrike
    Feature
    Meta Business Manager
    -
    Ratings
    Wrike
    7.8
    264 Ratings
    3% above category average
    Quotes/estimates00 Ratings8.21 Ratings
    Invoicing00 Ratings7.31 Ratings
    Project & financial reporting00 Ratings7.5260 Ratings
    Integration with accounting software00 Ratings8.3152 Ratings
    Best Alternatives
    Meta Business ManagerWrike
    Small Businesses
    Sendible
    Score7.6 out of 10
    Any.do
    Score8 out of 10
    Medium-sized Companies
    Vista Social
    Score9.5 out of 10
    KanbanFlow
    Score7.3 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score7.3 out of 10
    Microsoft To Do
    Score9.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Meta Business ManagerWrike
    Likelihood to Recommend
    10.0
    (49 ratings)
    8.8
    (792 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.1
    (99 ratings)
    Usability
    7.6
    (15 ratings)
    8.4
    (114 ratings)
    Availability
    -
    (0 ratings)
    7.9
    (22 ratings)
    Performance
    -
    (0 ratings)
    7.5
    (19 ratings)
    Support Rating
    6.1
    (14 ratings)
    6.7
    (88 ratings)
    In-Person Training
    -
    (0 ratings)
    8.2
    (5 ratings)
    Online Training
    -
    (0 ratings)
    7.5
    (12 ratings)
    Implementation Rating
    -
    (0 ratings)
    7.7
    (32 ratings)
    Configurability
    -
    (0 ratings)
    9.0
    (11 ratings)
    Contract Terms and Pricing Model
    -
    (0 ratings)
    6.7
    (3 ratings)
    Ease of integration
    -
    (0 ratings)
    7.0
    (7 ratings)
    Product Scalability
    -
    (0 ratings)
    7.8
    (14 ratings)
    Professional Services
    -
    (0 ratings)
    6.7
    (3 ratings)
    Vendor post-sale
    -
    (0 ratings)
    5.9
    (6 ratings)
    Vendor pre-sale
    -
    (0 ratings)
    9.1
    (7 ratings)
    User Testimonials
    Meta Business ManagerWrike
    Likelihood to Recommend
    Meta Platforms Inc
    Meta Business Manger is well suited for large/medium and small organisations with single or multiple stake holders and products. It works very efficiently. Cases where app events are defined for android and iOS, it work wonders for campaign measurement and campaign level targeting. Meta Business Manager is very appropriate for running financial, educational, real estate, e-commerce related ads. Meta Business Manager is not appropriate if you have are into enterprise sales.
    Read full review
    Wrike
    Wrike is well-suited for content creation, review, and management. I can't speak to other types of work it can be suitable for because I use it as a writer only, but I would recommend it to other people in content creation fields who have to work with a team. A friend of mine is an editor at the local newspaper, and I think some features of Wrike would make her editing tasks a little easier and promote more cohesion in her team.
    Incentivized
    Read full review
    Pros
    Meta Platforms Inc
    • Helps drive more efficient CPCs and CPMs than other social channels
    • Targets users outside of working hours
    • Helps grow Retargeting pools to use on other channels
    • Meta Business Manager's AI does a great job in identifying our ICP based off intent signals
    Incentivized
    Read full review
    Wrike
    • different views to accommodate different users workflow
    • predecessors and successors to tie tasks together and adjust dates as a group
    • Being able to see other people's workloads so when I am planning my projects for the upcoming quarter, I can set a project delivery date that is better suited to workload and is more realistic
    Incentivized
    Read full review
    Cons
    Meta Platforms Inc
    • You have to look in multiple places for a full range of analytics
    • The way it handles ad spend can be unpredictable, so if you're on a budget, you have to make sure you're really watching your ad spend
    • For as much as Meta Business Manager pushes stories, reels, etc., the editing tools for this kind of content are limited or nonexistent.
    Incentivized
    Read full review
    Wrike
    • Templating.
    • For example, let's say we are onboarding a new client. There are certain tasks that need to be done. It would be great to be able to create a new project and have certain tasks preloaded.
    • Importing.
    • Importing may seem easy, but there is so much nuance to it. The fact that you need to make sure the parent task comes before child tasks is very difficult to do without the help of AI. Also, I am not sure it is possible if you have a thousand tasks to import, to make sure that you have a folder structure and parent/child tasks.
    • I also find that the documentation is lacking and the 2 import methods lacking as well.
    • Customize my inbox. When I log into Wrike, my Inbox is the first thing I see, but this doesn't show the full picture of what I want it.
    Incentivized
    Read full review
    Likelihood to Renew
    Meta Platforms Inc
    No answers on this topic
    Wrike
    I wish that Wrike had more drag and drop functionality that would be connected to assignee and also I wish that the finish date of a task would update to the date where you checked completed. It does not do that. Also finishing a task doesn't move the start date of the next task it "protects your time in that way", but our management team wants us to quickly see what we have down the pipeline rather than having to scroll down the list of upcoming tasks.
    Incentivized
    Read full review
    Usability
    Meta Platforms Inc
    The UI is easy and intuitive for any beginner, but it also has a lot of depth for more advanced users. There have been very few cases where I could not do something I wanted to do regarding media buying. However, there are big limitations regarding account management, admin settings, and user appeals.
    Incentivized
    Read full review
    Wrike
    The platform is intuitive, easy to navigate, and flexible enough to accommodate the complexity of payer contracting workflows. Features such as custom workflows, automated reminders, and real-time collaboration make it simple for our team to stay aligned and efficient. Wrike allows us to track negotiations and related tasks without needing extensive training or technical expertise, which has driven adoption across departments and ensured consistent usage.
    Incentivized
    Read full review
    Reliability and Availability
    Meta Platforms Inc
    No answers on this topic
    Wrike
    Over two years of (almost) daily usage without outages. Don't remember any errors. I give it 9 only because some Wrike plugins (for online document edit) are based on NPAPI architecture. These types of plugins are being phased out in new browsers, and NPAPI plugins are disabled by default in recent versions of Chrome so you have to do some browser adjustments when you switch browsers or move to another computer.
    Read full review
    Performance
    Meta Platforms Inc
    No answers on this topic
    Wrike
    Wrike tasks loads fine, but I hate clicking files and wait for a bit of time since it is powerpoint or word, Wrike assumes I want to open those on Wrike. My suggestion is to link it to office 365 so we do not need Wrike based decoder for PPTX and DOCX
    Incentivized
    Read full review
    Support Rating
    Meta Platforms Inc
    Facebook is notoriously difficult to access for help and FBM is no exception. Only the chat feature will get someone in touch with you and then there is very limited help. The most they do is send links from their 'help section' without really offering much help at all. Business owners and directors need a person on the phone that can understand the problem and help fix it, not 'helpful links that have already been tried.
    Incentivized
    Read full review
    Wrike
    During my learning phase with Wrike, I initially struggled with setting up automation rules and request forms. However, Wrike support was always my go-to, resolving issues within seconds or minutes. Their assistance made the learning process much easier. My best experience was receiving step-by-step screenshots to follow, with the support team on standby until I was completely satisfied.
    Incentivized
    Read full review
    In-Person Training
    Meta Platforms Inc
    No answers on this topic
    Wrike
    We had staff in person provide some training
    Incentivized
    Read full review
    Online Training
    Meta Platforms Inc
    No answers on this topic
    Wrike
    I love the Wrike training options. Wrike Discover has tons of courses, learning plans, certifications, etc. This is an area where Wrike definitely shines! I wish these resources were more in your face for new people, because it seems like a lot of coworkers didn't know all of this training was available to them.
    Incentivized
    Read full review
    Implementation Rating
    Meta Platforms Inc
    No answers on this topic
    Wrike
    There are a lot of bells and whistles in Wrike, and not all of it is easy or intuitive to understand once it's plopped in your lap. It's easier when there are a few choice people who understand Wrike as a platform and articulate it in such a way where it makes it easy to pass it along to others in the group
    Read full review
    Alternatives Considered
    Meta Platforms Inc
    Facebook is a well-known platform that has to be utilized. It allows us to reach so many new customers and potential patients for our clients. As well as allows us to interact with them consistently and keep them informed or advertise to a new niche of people. The best part about Facebook Business Manager is its usability and reach!
    Read full review
    Wrike
    We use both monday.com and Wrike. While Monday does have a better user interface, Wrike allows us to have more visibility into tasks where multiple people are collaborating. And also to receive project brief-ins and requests for new projects. We use both differently and I would say for us Wrike is more the collaboration tool than the day to day individual task management tool - and it works great.
    Incentivized
    Read full review
    Contract Terms and Pricing Model
    Meta Platforms Inc
    No answers on this topic
    Wrike
    company purchase
    Incentivized
    Read full review
    Scalability
    Meta Platforms Inc
    No answers on this topic
    Wrike
    The sky is the limit for what can be done in Wrike. We started with 1 use case and within 5 months we migrated several key business practices over to Wrike because they were easier to manage. Use cases so far: process improvement, management review, corrective actions, maintenance requests, month-end financial closing, and document management. As we grow, it's easy to imagine putting even more into Wrike where it becomes a cornerstone for how we do business
    Read full review
    Professional Services
    Meta Platforms Inc
    No answers on this topic
    Wrike
    I do not use professional services.
    Incentivized
    Read full review
    Return on Investment
    Meta Platforms Inc
    • Pro: It gives me a central place to manage my Page.
    • Pro: There are a lot of options to take advantage of, like Ads, available, which I hope to use more in the future.
    • Pro: The pixel has allowed me to connect Facebook data with my website, and has been a good referral source.
    • Con: There is so much I don't use because it is so complicated. I know I could get more use of it, but it's not going to happen anytime soon, and probably without help.
    Incentivized
    Read full review
    Wrike
    • Wrike has improved our resource management significantly.
    • Wrike has improved the request intake process for us.
    • One negative impact of using Wrike is that we had to include Workato for some customised automations, which were not supported by Unito, but this can be on a need-to basis.
    Incentivized
    Read full review
    ScreenShots

    Wrike Screenshots

    Screenshot of DashboardsScreenshot of DashboardsScreenshot of DashboardsScreenshot of DashboardsScreenshot of Space workflowsScreenshot of Space workflows