Merkury by Merkle vs. Wunderkind

Merkury by Merkle

Wunderkind

14 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Merkury	N/A	N/A	Merkury is an identity resolution platform from Merkle, designed to enable marketers, media owners, and publishers to own, build, and control a cookie-less Private Identity Graph. Merkury uses an organization’s first-party CRM data and interactions such as logins, outbound email campaigns and media reach to create and grow a universe of person-based IDs for cross-channel targeting, personalization, and measurement.	N/A
Wunderkind	Score2.6 out of 10	N/A	Wunderkind (formerly BounceX) is presented as a people-based marketing cloud. It includes behavior-based personalization capabilities for website content, email, and other channels. The vendor states digital businesses use Wunderkind to remember who site visitors are, allowing them to deliver high-converting, one-to-one messages on websites, through emails and texts, and in ads at scale.	N/A

Pricing

Merkury

Wunderkind

No answers on this topic

No answers on this topic

Pricing Offerings
Merkury	Wunderkind
Free Trial
No	No
Free/Freemium Version
No	No
Premium Consulting/Integration Services
No	No

No setup fee

No setup fee

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Best Alternatives
	Merkury	Wunderkind
Small Businesses	FullContact Score8 out of 10	FullContact Score8 out of 10
Medium-sized Companies	No answers on this topic	No answers on this topic
Enterprises	No answers on this topic	No answers on this topic
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Merkury	Wunderkind
Likelihood to Recommend	- (0 ratings)	1.7 (6 ratings)
Support Rating	- (0 ratings)	1.0 (1 ratings)

User Testimonials
	Merkury	Wunderkind
Likelihood to Recommend	Merkle No answers on this topic	Wunderkind BounceX is well suited if you want to boost list/customer base growth, but a tricky aspect of it for me is that I don't know the benefit smaller companies would get from BounceX to accelerate growth without having an existing customer base. Incentivized Verified User Read full review
Pros	Merkle No answers on this topic	Wunderkind Personalization in email - they have a great ability to surface products in email directly tied to what a past customer was browsing on the site Great account management and fast turnaround times to address evolving needs we have Very robust site experience capabilities to accommodate a lot of different use cases Incentivized Phil Irvine Director CRM Read full review
Cons	Merkle No answers on this topic	Wunderkind Support is awful Management will not work with you to make things right Tool is buggy. It went down for 50 hours during our Black Friday sale resulting in substantial amount of lost revenue. Verified User Read full review
Support Rating	Merkle No answers on this topic	Wunderkind Beware if you buy from them you are committed for a year. It is too expensive for the offering and they offer no solutions for you to manage the process/tool at a discounted rate. Will not renew my contract, that’s for sure. Laura LeMond CEO (Chief Executive Officer) Read full review
Alternatives Considered	Merkle No answers on this topic	Wunderkind We've used both Emarsys and Klaviyo as our ESP, while using Wunderkind to handle email/SMS acquisition and abandonment emails. Wunderkind has proven to be able to capture more emails and send more behavioral emails with the contact matching technology. Incentivized Verified User Read full review
Return on Investment	Merkle No answers on this topic	Wunderkind For the email campaigns we had an original agreement for them to produce a 5X return on ad spend and thus far they have produced a greater than 8X return Incentivized Phil Irvine Director CRM Read full review
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