Medallia is an enterprise customer feedback solution that allows companies to collect customer feedback across multiple channels and touchpoints, and analyze, understand and react to it in real time.
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Preciate
Score 9.0 out of 10
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Preciate is an employee recognition platform from the company of the same name in Dallas.
Any customer service industry would benefit from implementing Medallia. This is your one-stop-shop for everything surveying and data analytics. I have personally seen this successfully implemented in both software companies and retail. Medallia offers multiple integration options to create connected applications in your business. This is designed as an enterprise solution, smaller businesses may find it difficult to justify the cost.
If you have a fast-growing team that is on the same training journey, it allows you to see who is and who is not engaged. I carefully measure who participates in consistent recognition and discussions, and my findings so far are that there is a correlation between recognition and engagement. Most of my least engaged employees when it comes to Preciate recognition assignments or suggestions tend to also be the lowest-performing reps when it comes to metrics or results. I am currently measuring the top users to see what affects recognition has on morale and enthusiasm.
Our service model does not provide any ownership over the platform. We have to engage our Medallia Project Team to build surveys, troubleshoot issues, make changes to surveys, reports, and dashboards, resulting in long turnaround times and inefficiency.
Medallia charges for both "units" and users. "Units" are defined as named individuals in surveys, but don't have log-in privileges. In our case, they are customer service agents or business consultants that engaged with the client but are not part of our closed-loop case management process or access to the platform.
Medallia's user interface is simple and intuitive for the end-user. Everyone in our organization from the CEO to store level team members use Medallia to see how we are delivering experiences for our customers. From an administrative side, I would rate Medallia closer to a 7.5, but this part of Medallia is not used as often post-implementation. That being said, you will need a technical/IT resource on staff or will need to pay a premium to a 3rd party to manage it for you.
Medallia is always there to answer questions and/or support our needs. In some cases it does require a PO if the request does not fall under normal support, but that does not change the fact that they are very responses and available to support your needs
Preciate is always ready to help with questions or problems. They are good at follow up and also being proactive when new versions or upgrades are released. They also do a great job putting useful information on social media like LinkedIn and Twitter, that information is useful when we have an issue. Additionally, they have been really good at taking our suggestions and incorporating them into future builds and versions.
We are also using Salesforce.com for our customers/clients' records, usage, cases, and such. Like Medallia, we are using Salesforce.com to understand the different account usage based on the services we provide. With the data provided by Salesforce.com, we would understand where we are lacking, which parts we are strong in, and which part of the service needs improvement. All in all, both products are very helpful and, [conveniently,] both are integrated into one another.
I don't like using LinkedIn because it is too personal and not private enough, also recognition gets lost after you post it. With Preciate, the employee or person can take the recognition along with them at their next role or job. I also think that the company stands for some amazing things.
It does play a big role when we are running a referral campaign. Referral greatly affects sales and retention since customers are bringing in new clients/customers.
It helps our organization keep track of the accounts that are most likely to churn by checking their feedback and knowing how we can improve our service.
