TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    MavSocial

    Score9 out of 10
    Small Businesses (1-50 employees)
    MavSocial is a social media visual content management, publishing and advertising platform for brands and agencies. The platform comprises of a number of modules: Visual Content Management: Upload, store and manage to a cloud based library, all images, photo, videos etc., for owned, licensed and UGC License Content: Access over 100m free stock images Plan Campaigns: Create social media cross platform campaigns, including campaign calendar Schedule and…

    $78

    per month

    Vista Social

    Score9.5 out of 10
    N/AVista Social is a social media management platform that offers features such as schedule of content, managing conversations through a universal inbox, managing reviews, social listening and reporting.

    $79

    per month

    Pricing
    MavSocialVista Social
    Editions & Modules
    Pro
    $78
    per month
    Business
    $199
    per month
    Enterprise
    $499
    per month
    Professional
    $79
    per month
    Advanced
    $149
    per month
    Scale
    $379
    per month
    Enterprise
    $379
    per month
    Enterprise
    Custom
    Offerings
    Pricing Offerings
    MavSocialVista Social
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details—A discount is offered for annual billing.
    More Pricing Information
    Community Pulse
    MavSocialVista Social
    Considered Both Products
    MavSocial
    No answer on this topic
    Vista Social
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    40 Answers
    Delivers good value for the price
    No answers on this topic
    97%
    Delivers good value for the price
    37 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    40 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    35 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    39 Answers
    Features
    MavSocialVista Social
    Publishing
    Comparison of Publishing features of MavSocial and Vista Social
    Feature
    MavSocial
    9.0
    2 Ratings
    11% above category average
    Vista Social
    9.5
    18 Ratings
    17% above category average
    Content planning and scheduling9.52 Ratings10.018 Ratings
    Audience targeting9.01 Ratings9.116 Ratings
    Content optimization9.01 Ratings9.217 Ratings
    Workflow management8.52 Ratings9.817 Ratings
    Marketing
    Comparison of Marketing features of MavSocial and Vista Social
    Feature
    MavSocial
    9.0
    1 Ratings
    15% above category average
    Vista Social
    9.0
    15 Ratings
    15% above category average
    Paid media management9.01 Ratings8.913 Ratings
    Campaigns and promotions9.01 Ratings8.913 Ratings
    Lead generation00 Ratings8.712 Ratings
    Content marketing00 Ratings9.414 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of MavSocial and Vista Social
    Feature
    MavSocial
    9.6
    2 Ratings
    13% above category average
    Vista Social
    9.4
    16 Ratings
    11% above category average
    Twitter9.52 Ratings9.416 Ratings
    Facebook10.02 Ratings9.416 Ratings
    LinkedIn10.02 Ratings9.416 Ratings
    Instagram9.52 Ratings9.616 Ratings
    YouTube9.01 Ratings9.315 Ratings
    Google+00 Ratings9.013 Ratings
    Pinterest00 Ratings9.313 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of MavSocial and Vista Social
    Feature
    MavSocial
    7.5
    2 Ratings
    5% below category average
    Vista Social
    9.2
    17 Ratings
    15% above category average
    Campaign success analytics7.02 Ratings9.517 Ratings
    Real-time tracking8.02 Ratings9.116 Ratings
    Competitor analysis00 Ratings9.112 Ratings
    Account management
    Comparison of Account management features of MavSocial and Vista Social
    Feature
    MavSocial
    9.0
    2 Ratings
    12% above category average
    Vista Social
    9.2
    14 Ratings
    14% above category average
    Role-based user permissions & privileges10.01 Ratings9.313 Ratings
    Mobile access8.01 Ratings9.114 Ratings
    Listening/monitoring
    Comparison of Listening/monitoring features of MavSocial and Vista Social
    Feature
    MavSocial
    -
    Ratings
    Vista Social
    9.1
    14 Ratings
    16% above category average
    Boolean keyword searches00 Ratings9.29 Ratings
    Filtering out noise/spam00 Ratings8.710 Ratings
    Sentiment analysis00 Ratings8.812 Ratings
    Broad channel coverage00 Ratings9.713 Ratings
    Engagement
    Comparison of Engagement features of MavSocial and Vista Social
    Feature
    MavSocial
    -
    Ratings
    Vista Social
    9.1
    15 Ratings
    14% above category average
    Automated routing and prioritization00 Ratings9.013 Ratings
    Customer interaction histories00 Ratings9.115 Ratings
    Bulk actions00 Ratings9.115 Ratings
    Best Alternatives
    MavSocialVista Social
    Small Businesses
    Sendible
    Score7.6 out of 10
    Sendible
    Score7.6 out of 10
    Medium-sized Companies
    Vista Social
    Score9.5 out of 10
    Sprout Social
    Score8.6 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score7.3 out of 10
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score7.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    MavSocialVista Social
    Likelihood to Recommend
    9.0
    (2 ratings)
    9.5
    (19 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (1 ratings)
    Usability
    -
    (0 ratings)
    9.6
    (11 ratings)
    Support Rating
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    MavSocialVista Social
    Likelihood to Recommend
    MavSocial
    MavSocial is best suited for small businesses with 10 profiles to manage or less. The next best would be businesses with 11-30 profiles to manage. Above that, I believe there is other software that may be able to provide the same/similar features for similar cost and with more quality control on their system.
    Incentivized
    Read full review
    Vista Social
    When I need to schedule a full week of posts for multiple clients. the calendar view makes it fast and clear. When a client sends last-minute edits, I can quickly reschedule or update posts by dragging them in the calendar. When I’m short on time I use the AI tools to generate quick captions and adjust them to fit the brand voice. When I manage comments and DMs I reply to everything from one inbox, without switching platforms. When planning content, I use Canva inside Vista Social and publish directly, which saves a lot of time.
    Read full review
    Pros
    MavSocial
    • Social Media Posting & Management
    • Campaign Separation
    • Provides Insightful Analytics
    Incentivized
    Read full review
    Vista Social
    • The design and layout of the site is simple, with the options to click through the different tools on the left hand side of the page. What I liked most about Vista Social is the ability to combine all the different tools that a social media manager needs into one platform.
    • I typically use various different apps and platforms to write down notes, assign tasks to different team members, and look at my overall content calendar for the month. It is brilliant that Vista Social is able to combine all of these into one platform.
    • When first signing up to Vista Social and exploring the platform, each page offers you a walkthrough of all of the tools available to you, which is really handy, as well as a customer support section on the right bottom hand corner.
    Read full review
    Cons
    MavSocial
    • The reporting features of MavSocial are amazing; however, they tend to be a bit buggy. Some of this is due to the social media platforms changing their API so frequently; however, this feature was a huge selling point for me so I'd like to see them keep up with this a little better.
    Incentivized
    Read full review
    Vista Social
    • I think the price is quite high compared to hiring a person for the same task. This may put one off from purchasing as with a bit more time you can do the same job yourself or with an employee for much less
    • In my opinion, the interface is rather complicated visually and doesn't have an appeal. It is cramped with so many features that provide a sense of confusion whilst starting off
    • In my experience, the tutorials do leave a few questions afterwards regarding set up and this can take more time to figure out by yourself.
    Read full review
    Likelihood to Renew
    MavSocial
    No answers on this topic
    Vista Social
    Very effective, efficient and an integral part of our daily work. Our team members are more productive and motivated to finish projects.
    Read full review
    Usability
    MavSocial
    No answers on this topic
    Vista Social
    Since the platform is user-friendly and easy to navigate, start using it and making content creation feel effortless. The dashboard and each module for content management and creation it has the visual hierarchies in place. Building, customizing and exporting reports to PDF facilitate the journey with the clients. Its overall usability is well rounded for such large and powerful tool.
    Read full review
    Alternatives Considered
    MavSocial
    I went with Mavsocial due to cost and the ability to scale the tool.
    Incentivized
    Read full review
    Vista Social
    It's reasonably priced compared to others and offers more capabilities for creating and implementing marketing campaigns. For example, social listening, reputation management, and employee advocacy are all tools it has that I haven't found in the previous ones. It also supports all marketing campaigns, not just social media.
    Read full review
    Return on Investment
    MavSocial
    • When I was first starting my business MavSocial allowed me to get started with very little monthly investment.
    • The reporting features which I love can be buggy and cause problems when trying to pull reports same day.
    Incentivized
    Read full review
    Vista Social
    • The DM automation feature means we're not missing out on important messages when we're off the clock (after hours essentially), which is a huge advantage in hospitality where response time is everything.
    • In most cases, time is money, and being able to manage all our platforms from one place has cut down hours of switching between apps and tabs. That in itself has boosted our company's productivity and allowed the team to respond faster to guests and potential leads.
    • The real-time insights and mentions helps us tweak content and react to trends quicker, which has increased our visibility and bookings.
    Read full review
    ScreenShots

    MavSocial Screenshots

    Screenshot of DashboardScreenshot of Visual Content LibraryScreenshot of Access over 70m stock images from world class stock libraries such as Getty Images and BigstockScreenshot of RSS ManagerScreenshot of Individual image view with TAGSScreenshot of Content Calendar