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MavSocial vs. Percolate, now part of Seismic

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    MavSocial

    Score9 out of 10
    Small Businesses (1-50 employees)
    MavSocial is a social media visual content management, publishing and advertising platform for brands and agencies. The platform comprises of a number of modules: Visual Content Management: Upload, store and manage to a cloud based library, all images, photo, videos etc., for owned, licensed and UGC License Content: Access over 100m free stock images Plan Campaigns: Create social media cross platform campaigns, including campaign calendar Schedule and…

    $78

    per month

    Percolate, now part of Seismic

    Score8 out of 10
    Enterprise companies (1,001+ employees)
    Percolate was a content marketing platform designed to help large brands create content and manage marketing campaigns. The product's capabilities have been integrated into the Seismic platform's digital marketing capabilities, and Percolate is no longer available for sale standalone.N/A
    Pricing
    MavSocialPercolate, now part of Seismic
    Editions & Modules
    Pro
    $78
    per month
    Business
    $199
    per month
    Enterprise
    $499
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    MavSocialPercolate, now part of Seismic
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesYes
    Entry-level Setup FeeOptionalRequired
    Additional Details
    More Pricing Information
    Features
    MavSocialPercolate, now part of Seismic
    Publishing
    Comparison of Publishing features of MavSocial and Percolate, now part of Seismic
    Feature
    MavSocial
    9.0
    2 Ratings
    11% above category average
    Percolate, now part of Seismic
    -
    Ratings
    Content planning and scheduling9.52 Ratings00 Ratings
    Audience targeting9.01 Ratings00 Ratings
    Content optimization9.01 Ratings00 Ratings
    Workflow management8.52 Ratings00 Ratings
    Marketing
    Comparison of Marketing features of MavSocial and Percolate, now part of Seismic
    Feature
    MavSocial
    9.0
    1 Ratings
    15% above category average
    Percolate, now part of Seismic
    -
    Ratings
    Paid media management9.01 Ratings00 Ratings
    Campaigns and promotions9.01 Ratings00 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of MavSocial and Percolate, now part of Seismic
    Feature
    MavSocial
    9.6
    2 Ratings
    13% above category average
    Percolate, now part of Seismic
    -
    Ratings
    Twitter9.52 Ratings00 Ratings
    Facebook10.02 Ratings00 Ratings
    LinkedIn10.02 Ratings00 Ratings
    Instagram9.52 Ratings00 Ratings
    YouTube9.01 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of MavSocial and Percolate, now part of Seismic
    Feature
    MavSocial
    7.5
    2 Ratings
    5% below category average
    Percolate, now part of Seismic
    -
    Ratings
    Campaign success analytics7.02 Ratings00 Ratings
    Real-time tracking8.02 Ratings00 Ratings
    Account management
    Comparison of Account management features of MavSocial and Percolate, now part of Seismic
    Feature
    MavSocial
    9.0
    2 Ratings
    12% above category average
    Percolate, now part of Seismic
    -
    Ratings
    Role-based user permissions & privileges10.01 Ratings00 Ratings
    Mobile access8.01 Ratings00 Ratings
    Content Creation
    Comparison of Content Creation features of MavSocial and Percolate, now part of Seismic
    Feature
    MavSocial
    -
    Ratings
    Percolate, now part of Seismic
    8.6
    12 Ratings
    7% above category average
    Ideation00 Ratings8.610 Ratings
    Approval workflows00 Ratings8.612 Ratings
    Content collaboration00 Ratings8.110 Ratings
    Content calendar00 Ratings8.512 Ratings
    Network for content licensing/production00 Ratings9.34 Ratings
    Content Publishing
    Comparison of Content Publishing features of MavSocial and Percolate, now part of Seismic
    Feature
    MavSocial
    -
    Ratings
    Percolate, now part of Seismic
    8.4
    12 Ratings
    4% above category average
    Content hub00 Ratings7.611 Ratings
    Content distribution00 Ratings8.611 Ratings
    Content promotion00 Ratings9.09 Ratings
    Content automation00 Ratings8.511 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of MavSocial and Percolate, now part of Seismic
    Feature
    MavSocial
    -
    Ratings
    Percolate, now part of Seismic
    9.4
    12 Ratings
    18% above category average
    Closed-loop tracking and reporting00 Ratings9.110 Ratings
    Content performance analytics00 Ratings10.012 Ratings
    Campaign optimization dashboard00 Ratings9.12 Ratings
    User Ratings
    MavSocialPercolate, now part of Seismic
    Likelihood to Recommend
    9.0
    (2 ratings)
    8.5
    (13 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (2 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.0
    (1 ratings)
    User Testimonials
    MavSocialPercolate, now part of Seismic
    Likelihood to Recommend
    MavSocial
    No answers on this topic
    Discontinued Products
    Very useful for the management, planning, and programming of all social networks, as well as marketing campaigns. One of the best tools to make life easier for community managers and automate daily tasks such as content publishing. It is my favorite for managing my clients' networks.
    Incentivized
    Read full review
    Pros
    MavSocial
    • Social Media Posting & Management
    • Campaign Separation
    • Provides Insightful Analytics
    Incentivized
    Read full review
    Discontinued Products
    • Create social content from briefing all the way through to the approval process.
    • Social planner for managing topics and content streams across multiple channels.
    • Robust API and integrations.
    • Image library (with cost-free access/rights to stock photo libraries).
    • Frequent updates to the platform.
    • Built-in community management.
    Incentivized
    Read full review
    Cons
    MavSocial
    No answers on this topic
    Discontinued Products
    No answers on this topic
    Likelihood to Renew
    MavSocial
    No answers on this topic
    Discontinued Products
    Percolate is a great tool for us, because we need the approval process workflows. The training was great when we first signed on, and the interface is very user friendly. We have trained our interns to use it as well with no issues. It makes keeping up with our content calendar a breeze and we can easily see what posts have been approved and which ones are still pending at a quick glance
    Incentivized
    Read full review
    Implementation Rating
    MavSocial
    No answers on this topic
    Discontinued Products
    No answers on this topic
    Alternatives Considered
    MavSocial
    I went with Mavsocial due to cost and the ability to scale the tool.
    Incentivized
    Read full review
    Discontinued Products
    No answers on this topic
    Return on Investment
    MavSocial
    No answers on this topic
    Discontinued Products
    • Percolate has made it much easier to communicate between teams and has provided a return on investment in that area in particular.
    • Percolate also helps save time because you are able to schedule social media posts across channels easily.
    • It has also been an easy way to work with remote team members, which is very helpful.
    Incentivized
    Read full review
    ScreenShots

    MavSocial Screenshots

    Screenshot of DashboardScreenshot of Visual Content LibraryScreenshot of Access over 70m stock images from world class stock libraries such as Getty Images and BigstockScreenshot of RSS ManagerScreenshot of Individual image view with TAGSScreenshot of Content Calendar

    Percolate, now part of Seismic Screenshots

    Screenshot of Percolate's integrated marketing calendarScreenshot of Percolate's integrated marketing calendar