Mautic Community Edition is an open source cross-channel campaign management software solution designed to enable users to build email, nurture campaigns, personalize messages, execute A/B tests, and measure results. The open source edition is community supported. Support is available for Acquia Campaign Studio, which is based on Mautic technology acquired by Acquia in May 2019. Acquia Campaign Studio is available on the
$0
Thryv
Score 8.7 out of 10
Small Businesses (1-50 employees)
Thryv is an all-in-one small business marketing solution providing CRM, marketing automation, calendaring and appointment reminders, directory listings, and other features.
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Pricing
Mautic (open source)
Thryv
Editions & Modules
Mautic Marketing Automation
$0
No answers on this topic
Offerings
Pricing Offerings
Mautic
Thryv
Free Trial
Yes
No
Free/Freemium Version
Yes
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Mautic (open source)
Thryv
Features
Mautic (open source)
Thryv
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Mautic (open source)
8.6
Ratings
13% above category average
Thryv
9.2
Ratings
22% above category average
WYSIWYG email editor
8.00 Ratings
00 Ratings
Dynamic content
7.90 Ratings
8.90 Ratings
Ability to test dynamic content
7.90 Ratings
9.10 Ratings
Landing pages
9.50 Ratings
10.00 Ratings
A/B testing
9.00 Ratings
00 Ratings
Mobile optimization
8.50 Ratings
8.80 Ratings
Email deliverability reporting
8.50 Ratings
9.10 Ratings
List management
9.50 Ratings
8.90 Ratings
Triggered drip sequences
8.60 Ratings
9.70 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Mautic (open source)
8.4
Ratings
7% above category average
Thryv
8.1
Ratings
18% above category average
Lead nurturing automation
8.50 Ratings
8.70 Ratings
Lead scoring and grading
8.50 Ratings
00 Ratings
Data quality management
8.50 Ratings
8.60 Ratings
Automated sales alerts and tasks
8.10 Ratings
7.10 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Mautic (open source)
8.6
Ratings
15% above category average
Thryv
9.0
Ratings
10% above category average
Calendaring
8.10 Ratings
9.00 Ratings
Event/webinar marketing
9.10 Ratings
9.00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Mautic (open source)
7.5
Ratings
0% below category average
Thryv
6.7
Ratings
1% above category average
Social sharing and campaigns
7.50 Ratings
9.40 Ratings
Social profile integration
7.50 Ratings
4.00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Mautic (open source)
8.9
Ratings
20% above category average
Thryv
6.6
Ratings
3% below category average
Dashboards
9.10 Ratings
9.10 Ratings
Standard reports
9.10 Ratings
8.60 Ratings
Custom reports
8.60 Ratings
2.00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Mautic is well suited for users who do not require a lot of maintenance on the technical areas and have only the general requirements of the email marketing sector. In case the users have more precise requirements and are more focussed on the quality and a proper quantitative analysis, Mautic would not be an ideal choice. In other words for small companies Mautic would be an idea choice where the budget is a constraint and the extent of use is low but in cases where budget is not really a constraint against the performance and quality, Mautic would not be an ideal choice.
Thryv is not for everyone! It all depends on the needs of the individual's business. If they are wanting to scale back on the number of tools they have to use and pay for, to accomplish their business needs and those tools include a scheduler, Social Media planning/posting tool, an email marketing tool, etc. then Thryv could be for them! If they are looking for a tool to automate some of the communications with their clients, Thryv could be a fit there, too! BUT if they are a small business, solopreneur, and need to start with the entry package BEWARE! The Premium package doesn't have the basic things that the more expensive packages do. One is a customized email signature so you can have you logo, picture, etc. in your email signature. This wasn't offered at all a year ago. I asked for it to be added. Evidently others did too because this week I got an email that they had added it BUT NOT for the Premium Package. Something that is basic that EVERYONE should have access to BUT you have to pay more! It didn't make me feel like a valued customer that's for sure.
Mautic is very good at tracking website visitors. Visitors are first marked as unknown, however, once you get a signup Mautic automatically updates their profile.
It is very easy to use and the features are great for the ones we utilize. If you have any issues at all, customer service or our sales rep is great to work with and fixes what issues I have. They are always willing to help out and to follow up to make sure you don't have any more issues.
Although getting through to the right person may take a while, they have the ability to take over your screen and always assist with whatever you need.
Salesforce and Dynamics may be fine if you can afford them, but don't offer much more than what you get from Mautic, for free and with total control and longer term active development. SugarCRM ended development and maintenance of their Community Edition around 2018. The long-term roadmaps for free versions of SugarCRM or its forks were very unclear
I chose Thryv not just because the price was budget-friendly but because of the ease of use and ability to learn how to leverage the platform to meet my business's growing needs.
Increased Social Media Presence has kept us in touch with clients
I believe our overall package has resulted in increased web traffic. More clients are finding us through social media and web searches than any other year before.