Mautic (open source) vs. SeoSamba Marketing Operating System

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Mautic
Score 9.0 out of 10
N/A
Mautic Community Edition is an open source cross-channel campaign management software solution designed to enable users to build email, nurture campaigns, personalize messages, execute A/B tests, and measure results. The open source edition is community supported. Support is available for Acquia Campaign Studio, which is based on Mautic technology acquired by Acquia in May 2019. Acquia Campaign Studio is available on the
$0
SeoSamba Marketing Operating System
Score 8.0 out of 10
Small Businesses (1-50 employees)
SeoSamba Marketing Operating System (formerly SambaSaaS) is cloud marketing software that includes tools that let users automate search engine optimization (SEO), schedule social media marketing posts across LinkedIn, Twitter, Facebook and Instagram, manage business reputation across 100+ directories by responding to reviews, as well as create and send email newsletters. It also enables users to publish content; broadcast press releases; track inbound phone and form leads; monitor Google Ads…
$5
per local number
Pricing
Mautic (open source)SeoSamba Marketing Operating System
Editions & Modules
Mautic Marketing Automation
$0
Call tracking & Dynamic Number Insertion
$5
per local number
Standard monthly license
$109
per domain
Offerings
Pricing Offerings
MauticSeoSamba Marketing Operating System
Free Trial
YesNo
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup fee$299 per installation
Additional DetailsYou can take advantage of many SeoSamba's Marketing Operating System (MOS) features regardless of your website platform. However, MOS offers even more functionalities when your website is also powered by WordPress, SeoToaster CMS, SeoToaster E-commerce or SeoToaster Ultimate CRM. SeoSamba offers migration package with or without look & feel re-design, but always including a comprehensive search engine optimization process that is implemented on your behalf. What's unique about it? SeoSamba benchmarks your existing search ranking positions, and offers a 60 days post-release improvement guarantee. Migration packages costs vary usually between $1500 and $2500 range or most small businesses clients.
More Pricing Information
Community Pulse
Mautic (open source)SeoSamba Marketing Operating System
Features
Mautic (open source)SeoSamba Marketing Operating System
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Mautic (open source)
8.6
Ratings
12% above category average
SeoSamba Marketing Operating System
8.0
Ratings
5% above category average
WYSIWYG email editor8.00 Ratings00 Ratings
Dynamic content7.90 Ratings7.30 Ratings
Ability to test dynamic content7.90 Ratings00 Ratings
Landing pages9.50 Ratings8.20 Ratings
A/B testing9.00 Ratings00 Ratings
Mobile optimization8.50 Ratings9.10 Ratings
Email deliverability reporting8.50 Ratings00 Ratings
List management9.50 Ratings00 Ratings
Triggered drip sequences8.60 Ratings7.30 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Mautic (open source)
8.4
Ratings
7% above category average
SeoSamba Marketing Operating System
8.2
Ratings
5% above category average
Lead nurturing automation8.50 Ratings8.20 Ratings
Lead scoring and grading8.50 Ratings00 Ratings
Data quality management8.50 Ratings00 Ratings
Automated sales alerts and tasks8.10 Ratings8.20 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Mautic (open source)
8.6
Ratings
15% above category average
SeoSamba Marketing Operating System
8.2
Ratings
10% above category average
Calendaring8.10 Ratings8.20 Ratings
Event/webinar marketing9.10 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Mautic (open source)
7.5
Ratings
0% below category average
SeoSamba Marketing Operating System
9.1
Ratings
19% above category average
Social sharing and campaigns7.50 Ratings9.10 Ratings
Social profile integration7.50 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Mautic (open source)
8.9
Ratings
20% above category average
SeoSamba Marketing Operating System
8.6
Ratings
16% above category average
Dashboards9.10 Ratings9.10 Ratings
Standard reports9.10 Ratings8.20 Ratings
Custom reports8.60 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Mautic (open source)
6.0
Ratings
22% below category average
SeoSamba Marketing Operating System
7.7
Ratings
3% above category average
API7.50 Ratings8.20 Ratings
Role-based workflow & approvals8.10 Ratings7.30 Ratings
Customizability7.90 Ratings8.20 Ratings
Integration with Salesforce.com4.60 Ratings7.30 Ratings
Integration with Microsoft Dynamics CRM4.00 Ratings00 Ratings
Integration with SugarCRM4.00 Ratings00 Ratings
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Score 9.9 out of 10
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User Ratings
Mautic (open source)SeoSamba Marketing Operating System
Likelihood to Recommend
10.0
(0 ratings)
10.0
(0 ratings)
User Testimonials
Mautic (open source)SeoSamba Marketing Operating System
Likelihood to Recommend
Mautic is well suited for users who do not require a lot of maintenance on the technical areas and have only the general requirements of the email marketing sector. In case the users have more precise requirements and are more focussed on the quality and a proper quantitative analysis, Mautic would not be an ideal choice. In other words for small companies Mautic would be an idea choice where the budget is a constraint and the extent of use is low but in cases where budget is not really a constraint against the performance and quality, Mautic would not be an ideal choice.
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The more pages you have, the better, if you choose SeoSamba. For us, it exceeds our needs as we're not fans of excess numbers of pages just to have a lot of pages. We find that distracting as the people "living" on a website either aren't finding anything compelling or are there to learn something, not to take any real action. The best scenario to use SeoSamba in is when you want to prioritize your creative team's time to create, and not to simply do a lot of maintenance of your site(s).
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Pros
  • Mautic is very good at the tagging system.
  • Mautic is very good at tracking website visitors. Visitors are first marked as unknown, however, once you get a signup Mautic automatically updates their profile.
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  • Automates multisite SEO, so we can stay focused on great content that attracts the right audience for our two entirely different strategic business units.
  • Eliminates the surprises we used to get with other plugins when Wordpress makes unannounced changes that crash other plugins.
  • Agile, easy to use, and saves hours of time and creative resources
  • Automates metric capture: site analytics, keyword/phrase capture, search engine page results etc...in an online dashboard (and it's free).
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Cons
  • Reporting can be very misleading sometimes, but you just need to get the hang of it
  • When emailing, you need to know the exact time zone the server is set on, because it may not send the task when you think it would.
  • We think it may have more room to add more templates, the one the platform has turned boring over time— I think it would be an interesting update.
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  • It has a lot of features. So, it's kind of difficult to get started and to learn every feature in the software. However, once you get used to SambaSaaS, it's fairly easy to navigate.
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Alternatives Considered
Salesforce and Dynamics may be fine if you can afford them, but don't offer much more than what you get from Mautic, for free and with total control and longer term active development. SugarCRM ended development and maintenance of their Community Edition around 2018. The long-term roadmaps for free versions of SugarCRM or its forks were very unclear
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Both Infusionsoft and SambaSaaS are popular email marketing tools. However, I chose SambaSaaS because it helped me manage multiple websites, social media accounts and create SEO-friendly landing pages
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Return on Investment
  • Automating interactions with clients in an early funnel stage
  • Focusing your sales team on the best qualified leads
  • Influencing purchase decisions along the customer journey
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  • It helped me automate my email marketing campaigns, so that I could generate more leads for my business.
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ScreenShots

SeoSamba Marketing Operating System Screenshots

Screenshot of User dashboard. Top screen.Screenshot of Social media marketing calendar monthly viewScreenshot of Content curation for social mediaScreenshot of Social media marketing publishingScreenshot of Automated search rankings positions reportScreenshot of Search Rankings Keywords data