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Ekata by Mastercard vs. TransUnion TruValidate

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Ekata

    Score8.5 out of 10
    N/AEkata, a former part of the Whitepages company, and now a Mastercard company since the April 2021 acquistion, offers identity verification, data validation, and data enrichment services based on the Ekata Identity Engine (EIE), a machine learning based system used to derive links from real-time transactions within the company's proprietary network and data licenses. The service includes address and phone number validation APIs, among other services.N/A

    TransUnion TruValidate

    Score7 out of 10
    N/ATruValidate fraud prevention and identity proofing products that secure trust across channels and deliver seamless experiences for consumers. In addition to all of TransUnion’s fraud products, TruValidate has expanded to include all fraud offerings from Neustar.N/A
    Pricing
    EkataTransUnion TruValidate
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    EkataTransUnion TruValidate
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details
    More Pricing Information
    User Ratings
    EkataTransUnion TruValidate
    Likelihood to Recommend
    9.0
    (1 ratings)
    9.0
    (1 ratings)
    User Testimonials
    EkataTransUnion TruValidate
    Likelihood to Recommend
    Mastercard
    Fraud data analysis programming is available. Advanced backtracking studies, repartitions and possibility modelers, data collation and analysis of time sequences. It has artificial intelligence and automation to optimize the promptness and accuracy of the fraud discovery platform. they combine predictive analysis methods, which allows you to quickly discover possible imminences that endanger security.
    Incentivized
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    TransUnion
    Neustar IP Intelligence is quick to deploy using their REST API, the data is automatically updated against one of the most robust datasets available on the market. It is well suited for developers trying to integrate with an out-of-the-box solution to lookup geolocation of website visitors in real time, and possibly build alerts or 2F-Authentication mechanisms based on suspicious activity.
    Incentivized
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    Pros
    Mastercard
    • Promises a comprehensive data approach, using evolved scanning so you can reveal dubious actions and patterns before they do harm
    • Prevents the attrition of income due to fraud, abuse and waste in cost and profit programs
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    TransUnion
    • Helps detect fraud if a user has signed in from California only, then attempts to login from another country are made.
    • Increase sales conversions by understanding geolocation of website visitors
    • If your datacenters are georedundant, allows engineers to see where majority of traffic is generated and load balance accordingly.
    Incentivized
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    Cons
    Mastercard
    • The investigation of the effectiveness of the internal control system is a fundamental part of these commitments, this segment is the most responsible for the design, or if it does not fail, even if the software provides advanced tools.
    • The commitment cannot order as it was said previously only to the software; what is delegated is the command to exercise the commitment, which usually ends the ruling.
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    TransUnion
    • It's a bare box solution. Not feature rich.
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    Alternatives Considered
    Mastercard
    We have robust chargeback management software designed to quickly level out oddities based on a customer's first conduct to help us as a vulnerable business spot potential chargeback scams and revenue loss. It condescends to concentrate efforts on prevention instead of reaching sanctions and investigations and then falling into services to recover costs.
    Incentivized
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    TransUnion
    Google has an open source version of this, but its updates are based on the user community. Since Neustar's IP Intelligence is a paid solution, the updates are regular, the interface is streamlined with a REST API, and there is a help desk you can consult for onboarding and questions if there are issues.
    Incentivized
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    Return on Investment
    Mastercard
    • Enterprise fraud detection software solution is customized
    • Allows users to check trading activities against known patterns and discover inconsistencies
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    TransUnion
    • Ability to build fraud detection from suspicious activities.
    • Balance traffic across data centers.
    • Rapid deployment, regular updates.
    Incentivized
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