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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    marketgoo

    Score9.4 out of 10
    N/AMarketGoo provides intuitive search engine optimization and web marketing tools aimed specifically at SMBs.

    $29.97

    per website

    Similarweb

    Score6.7 out of 10
    N/AFor marketing managers, Similarweb offers competitive analysis across websites and apps, offering insights into traffic sources, user engagement, and market trends. Beyond SEO, Similarweb supports overall digital performance, helping businesses benchmark against competitors and uncover growth opportunities across industries.

    $129

    per month per user

    Pricing
    marketgooSimilarweb
    Editions & Modules
    marketgoo Pro
    $29.97
    per website
    Sales Intelligence - Individual
    $129
    per month 1 user
    Web Intelligence - Starter
    $199
    per month 1 user
    Web Intelligence - Professional
    $399
    per month 1 user
    Shopper Intelligence - Business
    $25000
    per year 5 users
    Web Intelligence - Team
    Custom
    5 users
    Web Intelligence - Enterprise
    Custom
    per year 10 users
    Offerings
    Pricing Offerings
    marketgooSimilarweb
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeOptional
    Additional DetailsThe Starter and Professional plans are available with monthly subscriptions, ideal for individuals or small teams. For larger organizations, the Team and Enterprise packages are customized annual solutions, tailored to specific goals and scale. These plans are for marketers, market researchers, and SEO/PPC teams looking to track competitors, uncover market trends, and benchmark performance.
    More Pricing Information
    Features
    marketgooSimilarweb
    SEO
    Comparison of SEO features of marketgoo and Similarweb
    Feature
    marketgoo
    9.0
    1 Ratings
    15% above category average
    Similarweb
    8.0
    13 Ratings
    Keyword analysis8.01 Ratings8.013 Ratings
    Page grader8.01 Ratings00 Ratings
    Competitive analysis8.01 Ratings9.012 Ratings
    Site audit / diagnostics10.01 Ratings00 Ratings
    Site recommendations10.01 Ratings00 Ratings
    Task management10.01 Ratings00 Ratings
    SERP ranking tracking00 Ratings7.29 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of marketgoo and Similarweb
    Feature
    marketgoo
    10.0
    1 Ratings
    17% above category average
    Similarweb
    -
    Ratings
    Integration with web analytics tools10.01 Ratings00 Ratings
    Market Research
    Comparison of Market Research features of marketgoo and Similarweb
    Feature
    marketgoo
    -
    Ratings
    Similarweb
    7.8
    14 Ratings
    Competitor Research00 Ratings8.814 Ratings
    Competitor alerts00 Ratings8.68 Ratings
    Market Insights and Reports00 Ratings7.35 Ratings
    Best Alternatives
    marketgooSimilarweb
    Small Businesses
    Nozzle
    Score10 out of 10
    No answers on this topic
    Medium-sized Companies
    Advanced Web Ranking
    Score8.2 out of 10
    No answers on this topic
    Enterprises
    Google Search Console
    Score9 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    marketgooSimilarweb
    Likelihood to Recommend
    10.0
    (1 ratings)
    8.2
    (118 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    9.1
    (1 ratings)
    Usability
    -
    (0 ratings)
    7.3
    (4 ratings)
    Support Rating
    -
    (0 ratings)
    6.8
    (4 ratings)
    Implementation Rating
    -
    (0 ratings)
    8.2
    (1 ratings)
    User Testimonials
    marketgooSimilarweb
    Likelihood to Recommend
    marketgoo
    Literally, my website traffic more than doubled in a few weeks after implementing MarketGoo. I continue to improve my rankings as well. I have used Google Analytics, Google Search Console. I have explored www.Moz.com, www.RabbitSEO.com, and countless blogs, Youtube videos, and podcasts on SEO. Hands down MarketGoo beats them all with their clarity, results, and ease of use. I also have consistently received immediate replies to my questions with individualized answers to my specific issues. Truly, this is the perfect solution for small businesses that want to pour as much energy into creative content building and as little as possible on getting great SEO results. I love MarketGoo!
    Incentivized
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    Similarweb LTD
    Similarweb is our go-to tool for SEO research. We can identify high-value keywords, track our rankings, and monitor changes in our website's traffic. This data is invaluable for optimizing our content and ensuring we rank high on search engine results pages.
    Incentivized
    Read full review
    Pros
    marketgoo
    • The most helpful feature of MarketGoo is that it shares a simple plan to optimize your website in layman's terms.
    • It also educates you what the priorities are so you can focus on the biggest impacts first as you optimize your website.
    • I also get immediate (and friendly,) personalized responses to all of my questions.
    • The price point cannot be beat.
    Incentivized
    Read full review
    Similarweb LTD
    • Competitive Analysis: Similarweb has provided us with a comprehensive toolkit for analyzing web traffic and audience behavior for various sports teams, leagues, and players. We can compare and contrast their online presence, helping us gain a competitive edge by understanding their digital strategies.
    • Sponsorship Decisions: Making informed sponsorship decisions is vital in sports. Similarweb assists us in evaluating potential sponsorships by providing insights into the online presence and reach of potential partners.
    • Audience Demographics: One of the standout features of Similarweb is its ability to provide detailed audience demographics. We can pinpoint the age groups, locations, and interests of online visitors, which is crucial for tailoring content, promotions, and sponsorship deals effectively.
    Incentivized
    Read full review
    Cons
    marketgoo
    • Occasionally the steps suggested are too generic for me to decipher so I have to inquire further to see if the suggestion is truly recommended for me.
    • There could be more guidance for social media SEO also, as I currently have to use other resources specifically for these types of SEO that I am working on.
    • Another area that I would love is if they had a monthly live/chat session (Facebook live, Periscope, etc...) just to keep momentum, provide group support, and help us in smaller businesses know what others are doing so we can best stay current.
    • A monthly newsletter sharing internet updates would be helpful since things change so rapidly.
    Incentivized
    Read full review
    Similarweb LTD
    • Sometimes I find it takes time to find exactly where a certain analysis I had looked at previously is when I go to replicated. Website could be streamlined that way.
    • You can only compare 5 companies at a time on the website but often I'd like to compare more. You can always download the data to compare two different searches, but that adds time.
    Incentivized
    Read full review
    Likelihood to Renew
    marketgoo
    No answers on this topic
    Similarweb LTD
    I use it every single day and its essential to succeeding in my role
    Incentivized
    Read full review
    Usability
    marketgoo
    No answers on this topic
    Similarweb LTD
    Similarweb is a very easy to use tool and gives us data on the go. It takes only a few clicks to get the relevant data. However, I have deducted 2 points as it only allows us to add 5 websites at a time on the platform, and data availability is only for the last 37 months.
    Incentivized
    Read full review
    Support Rating
    marketgoo
    No answers on this topic
    Similarweb LTD
    Support is just helpful and effective when you need them; we have only needed to contact them once about a misunderstanding while setting up our Market Analysis. Since we don't really contact them too often, it's hard to offer anything but a positive rating from the single positive experience we had with tech support.
    Incentivized
    Read full review
    Implementation Rating
    marketgoo
    No answers on this topic
    Similarweb LTD
    We liked it, things can always be better
    Incentivized
    Read full review
    Alternatives Considered
    marketgoo
    I also used rabbitseo.com, store metrics, the Weebly analytics and many more that I sampled. I just found them lacking in really giving me a clear, simple prioritized plan. I do not have specific training in computer coding or marketing so I need something like MarketGoo to break it down for me and out things in layman's terms and not overwhelm me with analytics that do not pertain to me
    Incentivized
    Read full review
    Similarweb LTD
    Whilst data.ai has strong app competitor intelligence data, Similarweb do a better job of showing the upstream and downstair behaviour across desktop and mobile web. Additionally, Similarweb's channel marketing mix goes deeper and allows us to understand a wider set of channels and be able to get a holistic understanding of our overall marketing strategy performance
    Incentivized
    Read full review
    Return on Investment
    marketgoo
    • MarketGoo has more than doubled my website traffic and I continue to improve in rankings.
    • My creative passion is content creation so I do not spend as much time in SEO as may be suggested. That being said, this is exactly why I use MarketGoo, because their approach is direct, effective and easy. It frees me up to do the fun creative stuff.
    Incentivized
    Read full review
    Similarweb LTD
    • Boosting Organic Search Traffic: By leveraging the data and insights provided by Similarweb PRO, we have helped several businesses significantly improve their traffic from organic search. The platform's keyword research, competitor analysis, and market trend identification capabilities have enabled us to create tailored and effective SEO strategies for our clients, resulting in increased visibility and traffic growth.
    • Securing New Projects: Similarweb PRO's unique insights have given us a competitive edge in the consulting space, allowing us to secure projects by offering valuable information that other firms could not provide. Our ability to analyze competitors' strategies, track market trends, and assess marketing channel effectiveness using Similarweb PRO's data has made us stand out among other consulting firms, ultimately leading to new business opportunities and project wins.
    Incentivized
    Read full review
    ScreenShots

    marketgoo Screenshots

    Screenshot of Get a snapshot of how your SEO has improvedScreenshot of Each SEO section shows you tasks with instructions specifically to improve SEO issues for your siteScreenshot of Optimize each page on your site for a specific keyword - with suggestions from our toolScreenshot of See how your rankings improve over timeScreenshot of See your SEO Overview and Download your ReportScreenshot of Your Competitors will never know that you're spying on their keywords and link performance!

    Similarweb Screenshots

    Screenshot of an analysis of a competitors' traffic spikes and trends over time.Screenshot of an analysis that tracks market performance trends to stay aligned with consumer demand, spot shifts early, and keep a brand's strategy in sync with the market.Screenshot of search volume trend monitoring, used to gauge any website’s health, understand shifts in interest and activity, and stay ahead of emerging patterns.Screenshot of an analysis of audience overlap to understand user behavior across websites, uncover shared traffic and keywords, and identify where audiences intersect.Screenshot of keyword research, displaying how competitors use the keyword, spot hidden opportunities, and craft winning strategies to own it.