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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    marketgoo

    Score9.4 out of 10
    N/AMarketGoo provides intuitive search engine optimization and web marketing tools aimed specifically at SMBs.

    $29.97

    per website

    Serpstat

    Score9 out of 10
    Small Businesses (1-50 employees)
    Serpstat offers a comprehensive SEO toolset, giving users control over their online visibility. A pivotal asset for committed enterprises seeking elevated rankings and fortified online commercial footprint. With an arsenal exceeding 50 potent tools, Serpstat addresses the following: 🔍 Competitor Insights: Recognize and assess key players in any market. 📊 Content Strategy: Evaluate and Generate - obtain top-tier, ranking-oriented content. 🚀 Comprehensive SEO Oversight:…

    $59

    per month

    Pricing
    marketgooSerpstat
    Editions & Modules
    marketgoo Pro
    $29.97
    per website
    Individual
    $59
    per month
    Team
    $119
    per month
    Agency
    $479
    per month
    Offerings
    Pricing Offerings
    marketgooSerpstat
    Free Trial
    NoYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup fee$59 per user
    Additional Details—Each plan includes access to 230 Google databases. To meet the demands of big enterprises, Serpstat offers specific services to enterprise customers.
    More Pricing Information
    Community Pulse
    marketgooSerpstat
    Considered Both Products
    marketgoo
    No answer on this topic
    Serpstat.com
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    8 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    8 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    8 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    7 Answers
    Implementation went as expected
    No answers on this topic
    100%
    Implementation went as expected
    8 Answers
    Features
    marketgooSerpstat
    SEO
    Comparison of SEO features of marketgoo and Serpstat
    Feature
    marketgoo
    9.0
    1 Ratings
    15% above category average
    Serpstat
    9.0
    15 Ratings
    15% above category average
    Keyword analysis8.01 Ratings10.015 Ratings
    Page grader8.01 Ratings10.011 Ratings
    Competitive analysis8.01 Ratings8.015 Ratings
    Site audit / diagnostics10.01 Ratings10.015 Ratings
    Site recommendations10.01 Ratings8.08 Ratings
    Task management10.01 Ratings9.04 Ratings
    Backlink management00 Ratings8.014 Ratings
    SERP ranking tracking00 Ratings9.015 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of marketgoo and Serpstat
    Feature
    marketgoo
    10.0
    1 Ratings
    17% above category average
    Serpstat
    10.0
    13 Ratings
    17% above category average
    Integration with web analytics tools10.01 Ratings10.08 Ratings
    Multi-domain support00 Ratings10.013 Ratings
    SEO Channels
    Comparison of SEO Channels features of marketgoo and Serpstat
    Feature
    marketgoo
    -
    Ratings
    Serpstat
    9.6
    14 Ratings
    23% above category average
    Local SEO00 Ratings10.012 Ratings
    Social SEO00 Ratings9.57 Ratings
    Mobile SEO00 Ratings9.05 Ratings
    Global SEO00 Ratings10.013 Ratings
    Best Alternatives
    marketgooSerpstat
    Small Businesses
    Nozzle
    Score10 out of 10
    Nozzle
    Score10 out of 10
    Medium-sized Companies
    Advanced Web Ranking
    Score8.2 out of 10
    Advanced Web Ranking
    Score8.2 out of 10
    Enterprises
    Google Search Console
    Score9 out of 10
    Google Search Console
    Score9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    marketgooSerpstat
    Likelihood to Recommend
    10.0
    (1 ratings)
    9.0
    (15 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (1 ratings)
    Usability
    -
    (0 ratings)
    7.0
    (2 ratings)
    Support Rating
    -
    (0 ratings)
    10.0
    (2 ratings)
    User Testimonials
    marketgooSerpstat
    Likelihood to Recommend
    marketgoo
    Literally, my website traffic more than doubled in a few weeks after implementing MarketGoo. I continue to improve my rankings as well. I have used Google Analytics, Google Search Console. I have explored www.Moz.com, www.RabbitSEO.com, and countless blogs, Youtube videos, and podcasts on SEO. Hands down MarketGoo beats them all with their clarity, results, and ease of use. I also have consistently received immediate replies to my questions with individualized answers to my specific issues. Truly, this is the perfect solution for small businesses that want to pour as much energy into creative content building and as little as possible on getting great SEO results. I love MarketGoo!
    Incentivized
    Read full review
    Serpstat.com
    If you are looking for an affordable all-in-one SEO tool to manage multiple websites then Serpstat is a great option. It is not the best in category for any one feature, but it offers a wide range of very good SEO tools, all housed in a single app. If you are serious with SEO, this will not be your only tool but it will save you the cost and trouble of managing several different SEO monthly subscriptions for various tools.
    Incentivized
    Read full review
    Pros
    marketgoo
    • The most helpful feature of MarketGoo is that it shares a simple plan to optimize your website in layman's terms.
    • It also educates you what the priorities are so you can focus on the biggest impacts first as you optimize your website.
    • I also get immediate (and friendly,) personalized responses to all of my questions.
    • The price point cannot be beat.
    Incentivized
    Read full review
    Serpstat.com
    • Serpstat has an incredible Chrome extension. It allows us to perform an on-page analysis, domain analysis, and look at on-page SEO parameters. Rather than logging into Serpstat I'm easily able to access and view competitor and our own analytics at a moment's notice.
    • We love using the organic keyword tool to help us track keyword positions over time and benchmark against ourselves and our competitors. These reports also give a dashboard view of all keywords, along with keyword volume, keyword competition, and the average cost per keyword.
    • Being a global company it's important to not only view rankings in the US, but other major countries as well. With Serpstat we are able to view how our website performs all around the world.
    Incentivized
    Read full review
    Cons
    marketgoo
    • Occasionally the steps suggested are too generic for me to decipher so I have to inquire further to see if the suggestion is truly recommended for me.
    • There could be more guidance for social media SEO also, as I currently have to use other resources specifically for these types of SEO that I am working on.
    • Another area that I would love is if they had a monthly live/chat session (Facebook live, Periscope, etc...) just to keep momentum, provide group support, and help us in smaller businesses know what others are doing so we can best stay current.
    • A monthly newsletter sharing internet updates would be helpful since things change so rapidly.
    Incentivized
    Read full review
    Serpstat.com
    • As a complete product, Serpstat stands with other industry tools. Keyword data is good, but again, as someone who purchased a basic plan to demo the product, limited information really turns me away.
    • Compared to other industry tools, Serpstat is literally right in the middle. There doesn't seem to be any differentiation that makes it stand out against Ahrefs or SEMRush. Perhaps something exclusive to Serpstat would make the product more alluring.
    • Share counting doesn't seem too useful, especially as an SEO tool. The content marketing tools are going in the right path, but do not provide enough information to really be useful.
    Incentivized
    Read full review
    Likelihood to Renew
    marketgoo
    No answers on this topic
    Serpstat.com
    I am very happy with the program and their services.
    Incentivized
    Read full review
    Usability
    marketgoo
    No answers on this topic
    Serpstat.com
    Serpstat is great to use on the desktop. Being able to get around the site is easy, and using tools such as rank tracking and filtering are intuitive if you’ve used other SEO software. However, their app is not mobile friendly. I do a lot of my work on mobile when traveling or when dad’ing, and it would be much appreciated for the the app to have better mobile UI functionality. I know I’m dreaming, but other SEO software I use is able to accomplish this.
    Things like filtering and how powerful it is are not aa easy to understand until you watch some tutorial videos. I think making this feature more intuitive would also help the sites early on adoption from new users.
    Incentivized
    Read full review
    Support Rating
    marketgoo
    No answers on this topic
    Serpstat.com
    I believe I've only contacted support once because I had a question about access to a feature, and they told me it wasn't available on the plan I was on. No big deal, they were polite and prompt to respond and answered my question to my satisfaction. I haven't had any real issues with the software, so I haven't needed much in the way of support outside of that question, but I have no reason to believe their support wouldn't be helpful in more pressing situations.
    Incentivized
    Read full review
    Alternatives Considered
    marketgoo
    I also used rabbitseo.com, store metrics, the Weebly analytics and many more that I sampled. I just found them lacking in really giving me a clear, simple prioritized plan. I do not have specific training in computer coding or marketing so I need something like MarketGoo to break it down for me and out things in layman's terms and not overwhelm me with analytics that do not pertain to me
    Incentivized
    Read full review
    Serpstat.com
    I have used Google Analytics and found it to be good, but limiting. Serpstat does have a much more transparent way to identify, and examine the wealth of SEO links that my sites have. I've tried a few other free programs online for tracking ranks and I looked into other paid versions for SEO tracking. None of them had a good balance between value for money paid. Serpstat finds a good home in value and return.
    Incentivized
    Read full review
    Return on Investment
    marketgoo
    • MarketGoo has more than doubled my website traffic and I continue to improve in rankings.
    • My creative passion is content creation so I do not spend as much time in SEO as may be suggested. That being said, this is exactly why I use MarketGoo, because their approach is direct, effective and easy. It frees me up to do the fun creative stuff.
    Incentivized
    Read full review
    Serpstat.com
    • We had a positive ROI with Serpstat in under a month. The time it saved us with website audits and the ability to cancel other monthly subscriptions, and redundant SEO tools, was a huge positive for us.
    • We save dozens of hours a month with SEO research by being able to use a single app for the majority of our SEO work where we used to have to jump back and forth between several different tools.
    • We've been able to offer prospective clients a free website audit as a lead-in for our marketing services. Serpstat has made it fast, easy and inexpensive to offer this valuable service.
    Incentivized
    Read full review
    ScreenShots

    marketgoo Screenshots

    Screenshot of Get a snapshot of how your SEO has improvedScreenshot of Each SEO section shows you tasks with instructions specifically to improve SEO issues for your siteScreenshot of Optimize each page on your site for a specific keyword - with suggestions from our toolScreenshot of See how your rankings improve over timeScreenshot of See your SEO Overview and Download your ReportScreenshot of Your Competitors will never know that you're spying on their keywords and link performance!

    Serpstat Screenshots

    Screenshot of SERP research with advanced analyticsScreenshot of where Sersptat stores all top 100 search results for tracked keywords foreverScreenshot of the visibility and keyword trends available with SerpstatScreenshot of a Unique Page vs. Page comparison in organic and paid keywordsScreenshot of the Serpstat overview