TrustRadius: an HG Insights company

Marin Software vs. SunnyReports

Save this comparison

Save this comparison

Marin Software

32 Reviews and Ratings

SunnyReports

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Marin Software

    Score9.1 out of 10
    		N/AMarin Software is a cloud-based cross-channel advertising campaign management platform which integrates many tools and functions, and it is the name of the company in San Francisco that issues the software. Marin touts cross-display (including mobile-optimized) advertisement retargeting, social marketing management, and many other tools to manage complex marketing and paid-advertising (PPC) efforts. A free trial of this extensive platform is available. Marin Software maintains a client list…N/A

    SunnyReports

    		N/AN/ASunnyReports from the San Francisco startup (2013) of the same name is for agencies managing multiple search engine marketing campaigns for multiple clients to simplify their Adwords / SEM campaign reporting. As such it focuses on making data presentable, as well as provide advertisers space to add their own notes and analysis to make reports comprehensible to clients. The platform is free for monthly reporting... provided you only wish to use it to generate one report. Beyond that one pays by…

    $0

    1 report per month

    Pricing
    Marin SoftwareSunnyReports
    Editions & Modules
    No answers on this topic
    Free
    $0
    1 report per month
    Tiny
    $15
    per month (5 reports per month)
    Starter
    $49
    per month (25 reports per month)
    Freelance
    $79
    per month (50 reports per month)
    Agency
    $249
    per month (200 reports per month)
    Offerings
    Pricing Offerings
    Marin SoftwareSunnyReports
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—You send more than 200 reports per month, contact us for a custom plan.
    More Pricing Information
    User Ratings
    Marin SoftwareSunnyReports
    Likelihood to Recommend
    10.0
    (32 ratings)
    -
    (0 ratings)
    Likelihood to Renew
    7.6
    (23 ratings)
    -
    (0 ratings)
    Usability
    10.0
    (6 ratings)
    -
    (0 ratings)
    Availability
    9.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    10.0
    (6 ratings)
    -
    (0 ratings)
    Online Training
    9.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    9.8
    (5 ratings)
    -
    (0 ratings)
    User Testimonials
    Marin SoftwareSunnyReports
    Likelihood to Recommend
    Marin Software
    No answers on this topic
    SunnyReports
    No answers on this topic
    Pros
    Marin Software
    No answers on this topic
    SunnyReports
    No answers on this topic
    Cons
    Marin Software
    • Support. They are addressing this currently, and things seem to have improved lately, but we were experiencing long delays in getting support tickets addressed.
    • New Google Shopping campaigns will not even show in the tool. Old PLA campaigns are fine however.
    • Random missing data. Typically this happens after an update, but we've seen data missing in various clients. Usually logging a support ticket and having Marin Support rerun a backend process resolves the issue.
    Robert Frost
    Manager of Paid Media
    Read full review
    SunnyReports
    No answers on this topic
    Likelihood to Renew
    Marin Software
    No answers on this topic
    SunnyReports
    No answers on this topic
    Usability
    Marin Software
    No answers on this topic
    SunnyReports
    No answers on this topic
    Support Rating
    Marin Software
    No answers on this topic
    SunnyReports
    No answers on this topic
    Online Training
    Marin Software
    No answers on this topic
    SunnyReports
    No answers on this topic
    Implementation Rating
    Marin Software
    As I said previously I would just highly recommend everyone being hands on during implementation to make sure everyone knows how to use the product. Marin Software does an excellent job with training and answering questions so this is not a significant insight however it makes the process easier in the long run
    Ashlee Anderson
    Paid Search Specialist
    Read full review
    SunnyReports
    No answers on this topic
    Alternatives Considered
    Marin Software
    Marin is a must have for any enterprise-level PPC account. The time savings from task automation and the very sophisticated bidding platform can help any advertiser or agency effectively scale any account. In both AdWords and Bing, the bulk editing and automated bidding features are less reliable and prone to error. The interfaces are also unnecessarily complicated and outdated. While Google Analytics is a great tool, there are no features that tie true revenue data into these interfaces, limiting the amount you can really optimize around ROI.
    Incentivized
    Vincent Misiewicz
    Sr. Search Engine Marketing Analyst
    Read full review
    SunnyReports
    No answers on this topic
    Return on Investment
    Marin Software
    • It has definitely increased employee efficiency because we run on Yahoo Gemini, Bing, and Google. If we had to optimize/report per engine, it would take hours and hours each week.
    • I think it's made optimizations less of a daunting task in my daily routine. I've been able to pinpoint where our ROI suffers and work from there in a matter of minutes.
    • The customer service has gotten better and could still be improved. Our Marin rep used to be horrible at returning messages but once he got support, we were able to implement a ton more pixels and betas.
    Incentivized
    Nikita Patel
    Media Manager
    Read full review
    SunnyReports
    No answers on this topic
    ScreenShots