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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    MailUp

    Score6 out of 10
    N/AMailUp is the eponymous email & SMS platform from the Italian company that was founded in 2002 that now has a modest but respectable presence across the western world with a diverse customer base (Yamaha, Amnesty International, Korean Air, etc.). Mailup's platform combines email marketing, with transactional email and SMS features, and offers SMTP relay and plugins for ecommerce, CRM and CMS systems. Their unusual pricing scheme is tiered just on subscribers but on volume of sends and that…N/A

    Mautic

    Score9 out of 10
    N/AMautic Community Edition is an open source cross-channel campaign management software solution designed to enable users to build email, nurture campaigns, personalize messages, execute A/B tests, and measure results. The open source edition is community supported. Support is available for Acquia Campaign Studio, which is based on Mautic technology acquired by Acquia in May 2019. Acquia Campaign Studio is available on the

    $0

    Pricing
    MailUpMautic
    Editions & Modules
    No answers on this topic
    Mautic Marketing Automation
    $0
    Offerings
    Pricing Offerings
    MailUpMautic
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeOptionalNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    MailUpMautic
    Considered Both Products
    MailUp
    No answer on this topic
    Acquia
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    100%
    Would buy again
    5 Answers
    Delivers good value for the price
    No answers on this topic
    100%
    Delivers good value for the price
    5 Answers
    Happy with the feature set
    No answers on this topic
    80%
    Happy with the feature set
    4 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    100%
    Lived up to sales and marketing promises
    5 Answers
    Implementation went as expected
    No answers on this topic
    80%
    Implementation went as expected
    4 Answers
    Features
    MailUpMautic
    Email & Online Marketing
    Comparison of Email & Online Marketing features of MailUp and Mautic (open source)
    Feature
    MailUp
    9.5
    1 Ratings
    18% above category average
    Mautic (open source)
    8.6
    9 Ratings
    13% above category average
    WYSIWYG email editor10.01 Ratings8.08 Ratings
    Dynamic content10.01 Ratings7.99 Ratings
    Ability to test dynamic content8.01 Ratings7.99 Ratings
    Mobile optimization10.01 Ratings8.58 Ratings
    Landing pages00 Ratings9.57 Ratings
    A/B testing00 Ratings9.08 Ratings
    Email deliverability reporting00 Ratings8.59 Ratings
    List management00 Ratings9.59 Ratings
    Triggered drip sequences00 Ratings8.68 Ratings
    Lead Management
    Comparison of Lead Management features of MailUp and Mautic (open source)
    Feature
    MailUp
    -
    Ratings
    Mautic (open source)
    8.4
    9 Ratings
    7% above category average
    Lead nurturing automation00 Ratings8.59 Ratings
    Lead scoring and grading00 Ratings8.59 Ratings
    Data quality management00 Ratings8.57 Ratings
    Automated sales alerts and tasks00 Ratings8.17 Ratings
    Campaign Management
    Comparison of Campaign Management features of MailUp and Mautic (open source)
    Feature
    MailUp
    -
    Ratings
    Mautic (open source)
    8.6
    7 Ratings
    15% above category average
    Calendaring00 Ratings8.17 Ratings
    Event/webinar marketing00 Ratings9.16 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of MailUp and Mautic (open source)
    Feature
    MailUp
    -
    Ratings
    Mautic (open source)
    7.5
    6 Ratings
    0% below category average
    Social sharing and campaigns00 Ratings7.55 Ratings
    Social profile integration00 Ratings7.56 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of MailUp and Mautic (open source)
    Feature
    MailUp
    -
    Ratings
    Mautic (open source)
    8.9
    9 Ratings
    20% above category average
    Dashboards00 Ratings9.19 Ratings
    Standard reports00 Ratings9.19 Ratings
    Custom reports00 Ratings8.67 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of MailUp and Mautic (open source)
    Feature
    MailUp
    -
    Ratings
    Mautic (open source)
    6.0
    9 Ratings
    22% below category average
    API00 Ratings7.59 Ratings
    Role-based workflow & approvals00 Ratings8.15 Ratings
    Customizability00 Ratings7.97 Ratings
    Integration with Salesforce.com00 Ratings4.65 Ratings
    Integration with Microsoft Dynamics CRM00 Ratings4.02 Ratings
    Integration with SugarCRM00 Ratings4.02 Ratings
    Best Alternatives
    MailUpMautic
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    Everest (Return Path + 250ok)
    Score10 out of 10
    Bloomreach - The Agentic Platform for Personalization
    Score8.4 out of 10
    Enterprises
    Emma by Marigold
    Score9.4 out of 10
    Iterable
    Score8.7 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    MailUpMautic
    Likelihood to Recommend
    10.0
    (1 ratings)
    10.0
    (9 ratings)
    User Testimonials
    MailUpMautic
    Likelihood to Recommend
    MailUp
    Great for marketing teams looking to quickly deploy emails without the need for HTML coding.
    Incentivized
    Read full review
    Acquia
    Mautic is not Salesforce or Dynamics of course; it is hard to install, still buggy and you have to know what you're doing if you want to use it. But that is your admission fee to an always free system that does essentially all the same things as the pricey alternatives, does it effectively and gives you total control. Mautic was acquired by Acquia, the company behind Drupal, and has been making substantial upgrades since that seem to be accelerating. The system has an active user community, active development and will only get better, making it an excellent choice to grow with and build your own systems around and never be dependent on third parties
    Read full review
    Pros
    MailUp
    • Email marketing creation
    • Email design
    • HTML template creation
    Incentivized
    Read full review
    Acquia
    • Marketing email organization
    • Email tracking
    • Email automation
    • Contact management
    • Open rates
    • Delivery rates
    • A/B testing
    • Email sending
    • Unsubscribe management
    • SMTP management
    Read full review
    Cons
    MailUp
    • Alt tag styling within the editor
    Incentivized
    Read full review
    Acquia
    • Setting up the email templates has required hiring a professional. The templates that are provided are not fully responsive.
    • More responsive form templates are needed.
    Incentivized
    Read full review
    Alternatives Considered
    MailUp
    Mailup has hands down the best editor for creating responsive emails, I've tried almost everything out there and this is the best, I recommend this to colleagues all the time!
    Incentivized
    Read full review
    Acquia
    Infusionsoft, at the time I tested it, had a crazy editor--very unintuitive and not very clean. Mautic (open source) makes it much easier to build up campaigns. Besides that, it didn't provide what we needed to justify the lack of possibility to self-host it and the requirement to pay for it.
    Read full review
    Return on Investment
    MailUp
    • Faster email development
    • More team members able to contribute to the email development process
    • Better templates
    Incentivized
    Read full review
    Acquia
    • We made our ROI back within a year.
    • Fulfills our needs and our client's needs, our clients love it.
    • I would just add more templates to the email construction selection, other than that, it is just perfect.
    Incentivized
    Read full review
    ScreenShots

    MailUp Screenshots

    Screenshot of Manage lists. With MailUp, you can manage mailing lists, groups and sending profiles, automatically eliminating duplicate addresses and handling users who cancel their subscription. The procedure is guided, quick and safe. The utmost simplicity, with no need to install additional software. Not bad, right?Screenshot of he winning variable, with mathematical certainty
With A/B testing, discover, prior to mailing, what your recipients prefer to read, by automatically testing several versions of the same text, measuring its effectiveness on a select group. Opening results improve by up to 30% and, for each version, you have more statistical information. Mailing after mailing, you can only do better!Screenshot of Creating emails for mobile devices is easy
Free your creativity and create emails and newsletters that have great visual impact, optimised for mobile devices. While you concentrate on the content of your campaign, MailUp takes care of the rest with the aid of an intelligent editor and plenty of cutting-edge functions. Not bad, right?Screenshot of Countless ways to create your messages.

There's not only BEE with which create messages. You can start with HTML documents, RSS/Atom, URL or choose from hundreds of graphic models. Starting with an empty email? The convenient WYSIWYG editor helps you put your messages together with just a few clicks. It's all up to you!Screenshot of .and you can do the same with unsubscribe lists.

Automatic management of unsubscribe lists allows you to activate the UNSUBSCRIBE button directly in the email client interface. The unsubscribers list also shows a list of users who performed this action, which may be edited and exported. This function also allows you to make up random groups of users, specifying the number of subscribers. This makes it easier to manage random sampling and A/B testing.Product screenshot