Mailchimp is an email marketing and marketing automation platform. Beyond just tracking how campaigns perform, Mailchimp takes it a step further by analyzing data from over half a billion emails to show why campaigns perform, driving informed decisions.
$0
Square Customers
Score 8.7 out of 10
N/A
Square's Customer Engagement Suite, or Square Customers, is a suite of solutions that enables Square users to connect with existing customers, reach new ones, and grow relationships using tools that integrate with Square Point of Sale and Square Online.
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Pricing
Intuit Mailchimp
Square Customers
Editions & Modules
Free
$0
Essentials
starts at $13
per month
Standard
starts at $20
per month
Premium
starts at $350
per month
Customer Directory
$0
Gift Card Starter Pack
$2
per card (plus 2.6% + 10¢ processing fee)
Email Marketing
starting $15
per month
Text Message Marketing
starting at $10
per month
Loyalty
starting at $45
per month
Quick Cards
from 99c
per card (plus 2.6% + 10¢ processing fee)
Custom Cards
from 81c
per card (plus 2.6% + 10¢ processing fee)
Offerings
Pricing Offerings
Intuit Mailchimp
Square Customers
Free Trial
Yes
Yes
Free/Freemium Version
Yes
Yes
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Intuit Mailchimp
Square Customers
Features
Intuit Mailchimp
Square Customers
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Intuit Mailchimp
7.8
Ratings
3% above category average
Square Customers
-
Ratings
WYSIWYG email editor
8.20 Ratings
00 Ratings
Dynamic content
7.10 Ratings
00 Ratings
Ability to test dynamic content
7.30 Ratings
00 Ratings
Landing pages
7.80 Ratings
00 Ratings
A/B testing
7.50 Ratings
00 Ratings
Mobile optimization
8.70 Ratings
00 Ratings
Email deliverability reporting
8.30 Ratings
00 Ratings
List management
7.50 Ratings
00 Ratings
Triggered drip sequences
7.80 Ratings
00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Intuit Mailchimp
8.2
Ratings
5% above category average
Square Customers
-
Ratings
Lead nurturing automation
6.70 Ratings
00 Ratings
Lead scoring and grading
10.00 Ratings
00 Ratings
Data quality management
6.00 Ratings
00 Ratings
Automated sales alerts and tasks
10.00 Ratings
00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Intuit Mailchimp
7.2
Ratings
3% below category average
Square Customers
-
Ratings
Calendaring
7.50 Ratings
00 Ratings
Event/webinar marketing
7.00 Ratings
00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Intuit Mailchimp
7.1
Ratings
6% below category average
Square Customers
-
Ratings
Social sharing and campaigns
6.30 Ratings
00 Ratings
Social profile integration
7.80 Ratings
00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Intuit Mailchimp
7.3
Ratings
0% below category average
Square Customers
-
Ratings
Dashboards
7.70 Ratings
00 Ratings
Standard reports
7.80 Ratings
00 Ratings
Custom reports
6.30 Ratings
00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Intuit Mailchimp
6.5
Ratings
14% below category average
Square Customers
-
Ratings
API
7.00 Ratings
00 Ratings
Role-based workflow & approvals
6.10 Ratings
00 Ratings
Customizability
5.60 Ratings
00 Ratings
Integration with Salesforce.com
6.00 Ratings
00 Ratings
Integration with Microsoft Dynamics CRM
5.00 Ratings
00 Ratings
Integration with SugarCRM
8.10 Ratings
00 Ratings
Third-party software integrations
7.70 Ratings
00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Intuit Mailchimp
-
Ratings
Square Customers
7.1
Ratings
8% below category average
Customer data management / contact management
00 Ratings
9.00 Ratings
Workflow management
00 Ratings
8.10 Ratings
Territory management
00 Ratings
5.30 Ratings
Opportunity management
00 Ratings
4.00 Ratings
Integration with email client (e.g., Outlook or Gmail)
00 Ratings
9.50 Ratings
Contract management
00 Ratings
8.00 Ratings
Quote & order management
00 Ratings
6.90 Ratings
Interaction tracking
00 Ratings
7.70 Ratings
Channel / partner relationship management
00 Ratings
5.80 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Intuit Mailchimp
-
Ratings
Square Customers
6.8
Ratings
10% below category average
Case management
00 Ratings
7.30 Ratings
Call center management
00 Ratings
6.80 Ratings
Help desk management
00 Ratings
6.30 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Intuit Mailchimp
-
Ratings
Square Customers
8.9
Ratings
16% above category average
Lead management
00 Ratings
8.90 Ratings
Email marketing
00 Ratings
8.90 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Intuit Mailchimp
-
Ratings
Square Customers
7.9
Ratings
4% above category average
Task management
00 Ratings
5.70 Ratings
Billing and invoicing management
00 Ratings
9.50 Ratings
Reporting
00 Ratings
8.40 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Intuit Mailchimp
-
Ratings
Square Customers
8.7
Ratings
14% above category average
Forecasting
00 Ratings
8.00 Ratings
Pipeline visualization
00 Ratings
9.00 Ratings
Customizable reports
00 Ratings
9.00 Ratings
Customization
Comparison of Customization features of Product A and Product B
Intuit Mailchimp
-
Ratings
Square Customers
6.9
Ratings
8% below category average
Custom fields
00 Ratings
3.70 Ratings
Scripting environment
00 Ratings
7.00 Ratings
API for custom integration
00 Ratings
10.00 Ratings
Security
Comparison of Security features of Product A and Product B
Intuit Mailchimp
-
Ratings
Square Customers
9.5
Ratings
13% above category average
Single sign-on capability
00 Ratings
10.00 Ratings
Role-based user permissions
00 Ratings
9.00 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Intuit Mailchimp
-
Ratings
Square Customers
6.6
Ratings
11% below category average
Social data
00 Ratings
6.30 Ratings
Social engagement
00 Ratings
6.80 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Intuit Mailchimp
-
Ratings
Square Customers
6.0
Ratings
20% below category average
Marketing automation
00 Ratings
10.00 Ratings
Compensation management
00 Ratings
2.00 Ratings
Platform
Comparison of Platform features of Product A and Product B
I loved Mailchimp 10 years ago, and as a long-time user, I appreciate working with the brand I've been attached to for so many years. It still works well with regular email campaigns and with automation. However, if your email audience is constantly growing and you have a limited budget, it may be wise to explore the more affordable options.
Square is absolutely brilliant if you are just starting out and your business has both an in-person and an online component to it, as Square will solve both in-person POS and online booking/billing. Square also offers the option to create a free website for your company, though it is a very basic site, if you don't have a website yet, this is a VERY helpful option, as it takes away a huge cost. Square allowed us to be up and running in no time, taking away the need to worry about an expensive appointment-setting add-on from our current website provider (Square integrates quite nicely with our current site). Square is probably less ideal for more advanced users or companies with a need for more detailed inventory/service management. But even then, Square will more than likely be able to get the job done!
Mailchimp allows you to manage your mailing list really well. You can subscribe people, unsubscribe people manage the mailing list directly into segments, and what not.
Mailchimp has features where you can create campaigns based on your mailing lists and send out newsletters to your subscribers based on a multitude of parameters that you can setup. Such as send email daily, weekly, monthly and they also have event based mails that you can send out.
Mailchimp also has a feature where you can design your emails. The look and aesthetics are very important when sending emails to your subscribers and all those needs are addressed here.
The interface remains a cluttered, non-intuitive mess. That's true from the haphazard way features are organized to the actual email layout.
Analytics have never been a priority, and I don't see that changing with Intuit's new ownership. I'm very frustrated over the limited choices for reporting, even when using third-party solutions. If I needed that function, I would not use MailChimp.
I would love to develop a workflow screen that lets me focus on the things that I use all the time. Customizing the interface where the content actually goes into the software would help.
I never understood why we couldn't import a document into a MC template. At best, we're spending time copying-and-pasting from one app into MC.
Inability to transfer funds to bank in real time (PayPal offers this option, for a fee)
The option to create a website on Square is very limited. We opted to integrate the Square appointment setting tool into our site, as the site Square offered was subpart.
Google calendar integration is now a premium feature, and it used to be included!
We love the product. One thing we haven't mentioned yet is the human element. Recently, MailChimp re-structured their plans/pricing based on the feedback they had received. They listened to a pain their users were experiencing, then strategized a solution, and implemented it fairly. The updated pricing strategy was intended to save subscribers money, and they did a great job of communicating it to their users. I would be surprised if anyone reacted negatively to the change.
I think Mailchimp enables companies to cater to their customers without requiring direct interaction with them. A simple email can convey a great deal of information. The SMS feature can give a brief link with a sentence to show promotional offers. I think that best fits with the upcoming generation; I don't always want to read a long email with lots of pictures. I think Mailchimp is easy to navigate and has many valuable features.
I have, in the 4+ years that I've used Mailchimp, never seen an issue that restricted the use of their software/tools. I don't know of a single time when they're system crashed or went down. I could be wrong, but I honestly haven't experienced any issues with outages, errors or unplanned downtime
I haven't noticed any slow speeds from Mailchimp or their tools. I think the landing pages load quickly and look nice. The email reports and editing operates smoothly and doesn't take time to load. Additionally, when I use Mailchimp in conjunction with Zapier + Hubspot I don't notice any drag between any of these tools
Any time we needed their help or support they responded promptly, friendly, and straightforwardly. It's a great feature to have multi-language support as we are a diverse team, and anyone can reach out to receive help. We've always solved our inquires
Have not had to use their support. I've read a help article that worked to provide the answer for that particular question but I haven't had to reach out to a live person.
I am little satisfied with the MailChimp implementation process, since although it has been a bit complicated and we have had various complications that tried to affect our performance, with a little general effort, we take full advantage and currently It is out main marketing and advertising campaign platform.
We chose Intuit Mailchimp over competing solutions because we found their free tier more generous, which allowed us to get started easier. Also compared to other solutions we found their drag and drop email builder to offer a much better experience and easier UI. We also liked their paid features and could see that we would be able to use Intuit Mailchimp for a long time and not need to migrate to another solution.
Mailchimp over the years I've used it has grown in leaps and bounds. They have added so many additional features than were previously available. They are truly an all-in-one marketing platform now. If you're a small operation and just want to add email to your marketing efforts, they're there for you. If you're a larger operation and want to start sending postcard advertisements, they can do that. If you'd good with that and want to kick up your marketing by going social, you can do that on their platform. They are truly able to be as small as you need, but also get quite large in whatever it is you'd like to do through their system.
One of my retail web store clients was sending out email specials and notices about once a month. After clicking the send button, we would watch Google Analytics and the current site users would light up immediately. Often, the current site visitors would pop up to 20, 30 or more after the email was sent. On a normal day, seeing 1 or 2 online users would be OK.
Pretty much in all cases, we could see an uptick in positive activity after sending out a Intuit Mailchimp email to a list.
This has allowed me to accept credit / debit transactions without having to have a monthly subscription to a service and lose money on times of no to little use, allowing me to have a broader customer range as checks are risky.
All of my initial equipment was free and there were no startup costs so my return was immediate.
The small fee taken out of the transaction is very much worth the ability to accept nearly all plastic transactions.