Bananatag is email tracking software for sales teams and internal communications. It integrates with Gmail, Outlook, Mac mail, and other email clients. It includes email tracking, link tracking, email scheduling, email templates, attachment tracking, and email analytics. After merging with Staffbase in March 2021, Banatag is to be discontinued. Similar capabilities will be supplied by Staffbase.
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Mailbutler
Score 8.0 out of 10
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Mailbutler is an email extension designed to help professionals and teams manage their emails better and improve customer relations.
I would absolutely recommend Bananatag for pretty much anybody in our organization. Its pros far outweigh the cons and it is handy in more ways than you would initially think. It is well suited for any email that is external or client facing. It helps cover the bases in a case of a communication dispute and helps you time email responses better than if you didn't have the tool active.
Mailbutler is great for people who want to practice "zero inbox," because you can "snooze" emails for later response or action. The task feature is also very useful, as it allows me to make note of what action needs to be taken in regards to each email. In general, it helps me be far more efficient in my email communication.
Mailbutler occasionally conflicts with other macOS Mail plug-ins. Though, in most (if not all) cases the issue tends to be with other plugins.
The Mail app for iOS/iPadOS doesn't support plugins, making it necessary to use Mailbutler's own app to access a limited subset of the functionality on macOS/iPadOS.
Have not really had many opportunities to use the support function but my experience was limited and a little bit clunky. It was not particularly responsive or helpful in terms of trying to resolve the query I was working on. I think the problem was solved by another member of the team that worked on designing their own template.
The decision to use Bananatag was not mine but I have grown more used to the platform and have gradually learned to like it, once people have designed the template. The chrome extension is excellent, the ability to download a PDF or html version of the content to be shared is a big plus point of Bananatag compared to Mailchimp.
I'm not aware of any other products that provide the same functionality within the macOS Mail client. There are some third-party email apps for macOS and iOS/iPadOS that have some of Mailbutler's features, but my preference is to stay with Apple's Mail client, partially for security reasons.
The Delay Send feature has improved my email communications by allowing me to add details or make corrections before the email is actually sent to the recipient.
Being able to track emails has been very helpful and, in some cases, has prompted me to contact people through an alternate communication channel (e.g. phone or text).