Aurea Campaign Manager

Aurea Campaign Manager

6 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Aurea Campaign Manager	Score6 out of 10	N/A	Lyris HQ is a SaaS digital marketing platform including email messaging, landing page creation and web analytics. Best-known as an email marketing vendor, and the Lyris web analytics product was acquired from ClickTracks in 1996 and subsequently re-branded and tightly integrated with the other Lyris HQ capabilities. Unlike Google Analytics and Coremetrics, for example, Lyris uses server log file technology rather than page tags. Lyris was acquired by Aurea and the Lyris HQ cloud product…	N/A

Pricing

Aurea Campaign Manager

No answers on this topic

Pricing Offerings
Aurea Campaign Manager
Free Trial
No
Free/Freemium Version
No
Premium Consulting/Integration Services
No

No setup fee

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Community Pulse
Key User Insights
	Aurea Campaign Manager
Considered Both Products	Aurea Verified User Chose Aurea Campaign Manager Not enough features at the time, and is why we went with Lyris. Incentivized Helpful? Verified User Chose Aurea Campaign Manager They are much better Incentivized Helpful? Clark Tomlinson Web Developer in Information Technology at The Inspiration Networks (Broadcast Media, 201-500 employees) Chose Aurea Campaign Manager In my eyes and use they are almost identical services. Silverpop makes it much more difficult to manage multiple accounts across multiple departments, something that Lyris did seamlessly. Inversely Silverpop's support has been much more helpful as there where many times we were … Incentivized Helpful?
	Would buy again
	No answers on this topic
	Delivers good value for the price
	No answers on this topic
	Happy with the feature set
	No answers on this topic
	Lived up to sales and marketing promises
	No answers on this topic
	Implementation went as expected
No answers on this topic

Features

Aurea Campaign Manager

Comparison of Email & Online Marketing features of Aurea Campaign Manager
Feature	Aurea Campaign Manager 5.0 1 Ratings 45% below category average
WYSIWYG email editor	2.01 Ratings
Dynamic content	5.01 Ratings
Ability to test dynamic content	7.01 Ratings
Landing pages	4.01 Ratings
A/B testing	5.01 Ratings
Mobile optimization	6.01 Ratings
Email deliverability reporting	8.01 Ratings
List management	4.01 Ratings
Triggered drip sequences	4.01 Ratings

Comparison of Reporting & Analytics features of Aurea Campaign Manager
Feature	Aurea Campaign Manager 6.0 1 Ratings 24% below category average
Dashboards	4.01 Ratings
Standard reports	6.01 Ratings
Custom reports	8.01 Ratings

Best Alternatives
	Aurea Campaign Manager
Small Businesses	Mad Mimi Score10 out of 10
Medium-sized Companies	Everest (Return Path + 250ok) Score10 out of 10
Enterprises	Emma by Marigold Score9.4 out of 10
All Alternatives	View all alternatives

User Ratings
	Aurea Campaign Manager
Likelihood to Recommend	8.0 (5 ratings)
Likelihood to Renew	8.0 (3 ratings)
Usability	8.0 (1 ratings)
Availability	9.0 (1 ratings)
Performance	6.0 (1 ratings)
Support Rating	8.0 (1 ratings)
Online Training	5.0 (1 ratings)
Implementation Rating	6.0 (1 ratings)

User Testimonials
	Aurea Campaign Manager
Likelihood to Recommend	Aurea I feel that this is a very good email marking system. You really can accomplish any task needed for your email marketing needs. I think that if a few key features were added, it would really take Lyris HQ over the top. We are very happy with this product and we tell our clients about it when they ask us. Incentivized Chris Kashow Digital Marketing and Analytics Manager Read full review
Pros	Aurea I like the file import process - quick and efficient. List segmentation is thorough. Campaign monitoring is easily accessible and accurate. Incentivized Verified User Read full review
Cons	Aurea PHP API Segmentation Creating messages via API calls Incentivized Clark Tomlinson Web Developer Read full review
Likelihood to Renew	Aurea Lyris HQ is a simple tool, but it is highly effective and , for smaller organizations, it can save a lot of time and money. Verified User Read full review
Usability	Aurea Super easy to use. Verified User Read full review
Reliability and Availability	Aurea No issue. Verified User Read full review
Performance	Aurea Running larger segments can take some time. Verified User Read full review
Support Rating	Aurea I found one really good tech support guru and stuck with him forever. Verified User Read full review
Implementation Rating	Aurea Implementation was one of the most painful parts for us as we had to find and create our own library to interface with Lyris's SOAP API interface which still to this day is one of the top libraries used in its language. Incentivized Clark Tomlinson Web Developer Read full review
Alternatives Considered	Aurea They are much better Incentivized Verified User Read full review
Return on Investment	Aurea More defined lists for third party blasts, which turns into more leads for the clients. Which is more money in our pocket. Some segmentation pulls do take a long time, thus leading to multiple requests and a time suck for myself. Incentivized Chris Kashow Digital Marketing and Analytics Manager Read full review
ScreenShots	Aurea Campaign Manager Screenshots