TrustRadius: an HG Insights company

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Loomly

    Score8 out of 10
    N/ALoomly is a brand success platform with solutions for brands of all sizes. Users can plan, create, publish, optimize, promote, and track social content across a variety of channels. Currently, Loomly supports Facebook, Twitter, Instagram, Pinterest, LinkedIn, Google My Business, YouTube, Snapchat, TikTok, and additional custom channels. Loomly was built for collaboration and organization, and is presented as an ideal tool for brands and agencies with multiple social accounts, locations,…

    $0

    up to 1 user

    Tailwind

    Score4 out of 10
    N/ATailwind is a social media marketing solution built specifically for Pinterest marketing. It provides features such as scheduled pins, analytics, and scalable Pinterest activity.

    $14.99

    per month

    Pricing
    LoomlyTailwind
    Editions & Modules
    Free
    $0
    up to 1 user
    Enterprise
    Contact Vendor
    Enterprise
    Custom
    Free
    $0
    billed annually
    Pro
    $24.99
    per month 1 user and profile
    Advanced
    $49.99
    per month 2 users and profiles
    Max
    $99.99
    per month 5 users and 3 profiles
    Tailwind Communities
    $119.88
    billed annually
    Offerings
    Pricing Offerings
    LoomlyTailwind
    Free Trial
    YesNo
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    LoomlyTailwind
    Considered Both Products
    Loomly
    No answer on this topic
    Tailwind
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    7 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    7 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    7 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    6 Answers
    No answers on this topic
    Implementation went as expected
    100%
    Implementation went as expected
    7 Answers
    No answers on this topic
    Features
    LoomlyTailwind
    Publishing
    Comparison of Publishing features of Loomly and Tailwind
    Feature
    Loomly
    8.4
    3 Ratings
    4% above category average
    Tailwind
    1.0
    11 Ratings
    156% below category average
    Content planning and scheduling8.93 Ratings1.011 Ratings
    Audience targeting7.53 Ratings1.08 Ratings
    Content optimization9.02 Ratings1.011 Ratings
    Workflow management8.53 Ratings1.09 Ratings
    Engagement
    Comparison of Engagement features of Loomly and Tailwind
    Feature
    Loomly
    7.7
    2 Ratings
    3% below category average
    Tailwind
    1.0
    9 Ratings
    155% below category average
    Customer interaction histories8.01 Ratings1.04 Ratings
    Bulk actions7.42 Ratings1.07 Ratings
    Automated routing and prioritization00 Ratings1.07 Ratings
    Marketing
    Comparison of Marketing features of Loomly and Tailwind
    Feature
    Loomly
    8.0
    3 Ratings
    3% above category average
    Tailwind
    7.7
    7 Ratings
    1% below category average
    Content marketing8.02 Ratings1.07 Ratings
    Paid media management8.02 Ratings10.05 Ratings
    Campaigns and promotions8.01 Ratings10.05 Ratings
    Lead generation00 Ratings9.76 Ratings
    Channel coverage/integration
    Comparison of Channel coverage/integration features of Loomly and Tailwind
    Feature
    Loomly
    8.7
    3 Ratings
    3% above category average
    Tailwind
    1.0
    11 Ratings
    158% below category average
    Twitter8.93 Ratings00 Ratings
    Facebook8.93 Ratings1.01 Ratings
    LinkedIn9.43 Ratings00 Ratings
    Google+8.02 Ratings00 Ratings
    Instagram8.93 Ratings1.07 Ratings
    Pinterest8.93 Ratings1.011 Ratings
    YouTube8.02 Ratings00 Ratings
    Reporting/analytics
    Comparison of Reporting/analytics features of Loomly and Tailwind
    Feature
    Loomly
    8.0
    3 Ratings
    1% above category average
    Tailwind
    6.8
    9 Ratings
    15% below category average
    Campaign success analytics9.02 Ratings1.08 Ratings
    Real-time tracking7.03 Ratings9.87 Ratings
    Competitor analysis00 Ratings9.76 Ratings
    Account management
    Comparison of Account management features of Loomly and Tailwind
    Feature
    Loomly
    7.8
    3 Ratings
    3% below category average
    Tailwind
    3.0
    8 Ratings
    91% below category average
    Role-based user permissions & privileges8.53 Ratings1.07 Ratings
    Mobile access7.03 Ratings5.17 Ratings
    Listening/monitoring
    Comparison of Listening/monitoring features of Loomly and Tailwind
    Feature
    Loomly
    -
    Ratings
    Tailwind
    9.2
    4 Ratings
    18% above category average
    Boolean keyword searches00 Ratings9.52 Ratings
    Filtering out noise/spam00 Ratings8.93 Ratings
    Sentiment analysis00 Ratings8.94 Ratings
    Broad channel coverage00 Ratings9.44 Ratings
    Best Alternatives
    LoomlyTailwind
    Small Businesses
    Sendible
    Score7.6 out of 10
    Sendible
    Score7.6 out of 10
    Medium-sized Companies
    Vista Social
    Score9.5 out of 10
    Vista Social
    Score9.5 out of 10
    Enterprises
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score7.3 out of 10
    Salesforce Marketing Cloud Social Studio (discontinued)
    Score7.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    LoomlyTailwind
    Likelihood to Recommend
    9.0
    (3 ratings)
    1.0
    (12 ratings)
    Usability
    8.4
    (2 ratings)
    1.0
    (2 ratings)
    Support Rating
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    LoomlyTailwind
    Likelihood to Recommend
    Loomly
    I think for someone looking for a lower-cost social media management took, Loomly is the best I've found. It's pretty easy to use, and has a lot of tools that outshine the downsides of the platform. If you're looking for a pretty standard, easy to use, and aesthetically clean platform, I'd recommend Loomly. For more analytic tools, it's perhaps not for you.
    Incentivized
    Read full review
    Tailwind
    Tailwind can schedule your Pinteret pins, but it's an expensive platform to do this, and given it seems to miss many, it does not even do this well. Further, they continue to get you to reconnect, so it is cumbersome and poorly designed. We used it only because our vendors wanted it, but it's been a total waste of money given how poorly designed it is, how buggy it is and how useless the other so-called services they provide are. Go somewhere else as there are way better solutions as we have now found.
    Read full review
    Pros
    Loomly
    • AI transcription of videos
    • Naming title of topic / outlining what the video is about
    • Saving and exporting video to send to co workers
    • Integrates well with other apps (teams, slack, etc)
    Incentivized
    Read full review
    Tailwind
    • The extension for Chrome and Safari has been EXTREMELY helpful. Through research and continuing education, we frequently see information we'd like to share with our audience and the extension has made this so easy.
    • The SmartLoop feature is great for times when we get busy and may not have the time to add new things to our queue. I know even if I had zero time to devote to social media that day, I was still active and getting information to our candidates.
    • Interface is extremely user friendly. A lot of time these programs that are supposed to help us and bring ease to our workload are so complicated and intense that they cause more stress than they relieve. This is not true with Tailwind. Tailwind is easy to use and truly does take a load of stress off us as an organization.
    Incentivized
    Read full review
    Cons
    Loomly
    • It should make it easier to select more accounts at once while duplicating post
    • It should make it easier to edit on multiple accounts at the same time while duplicating
    Incentivized
    Read full review
    Tailwind
    • When you add a link to your post and add the caption, it goes to the first line and not where I had the cursor. I do not want the link to be the first thing people read.
    • The Tailwind Create is fun and helpful but still hard to use.
    Incentivized
    Read full review
    Likelihood to Renew
    Loomly
    These services that Loomly offers when integrating multiple social media platforms is invaluable. It makes this side of the business a breeze.
    Read full review
    Tailwind
    No answers on this topic
    Usability
    Loomly
    I think it's a great for people at any level. It's straightforward and easy-to-use and once you set it up once, you're good to go
    Incentivized
    Read full review
    Tailwind
    Tailwind is great when it focuses on it's core functionality. However, in my opinion, Tailwind isn't great at listening to their customers and instead likes to add features that are not beneficial and tend to "break" the other features that ultimately sell it's product. In my opinion, it has lost ROI over time and was much better 3-4 years ago.
    Incentivized
    Read full review
    Support Rating
    Loomly
    The chat feature is 10/10
    Read full review
    Tailwind
    I have received wonderful support from Tailwind. Recently when I was on their new Tailwind Create and was looking at their site photos, I had a question and I received an answer in less than 24 hours. They have also been receptive to comments and ideas to make the product better and they used some of the ideas as well giving us a discount for the help.
    Incentivized
    Read full review
    Alternatives Considered
    Loomly
    I found Loomly, while more simple, to be the most worth the price. Especially because I specifically can view analytics on client accounts directly, there's no need for me to have it within my platform. However, I know this is crucial for a lot of people. If they're looking for that, I'd probably say another platform might be better. But for me, Loomly is perfect!
    Incentivized
    Read full review
    Tailwind
    When I was looking for a solution for Instagram, neither Buffer nor Hootsuite were offering the ability to post directly to Instagram. That may have changed recently, but in my opinion, Tailwind is a much more user-friendly, less (unnecessarily) complex solution for Instagram management. I don't need a ton of in-depth analytics; I just need to be able to be efficient, consistent and engaging in my posts. Tailwind allows me to do that without getting bogged down in all the bells and whistles on Hootsuite or Buffer.
    Incentivized
    Read full review
    Return on Investment
    Loomly
    • Quicker scheduling times for clients.
    • Easy to pull social media analytics from one place instead of different platforms.
    • Can communicate with clients and colleagues in real time for editing purposes.
    Incentivized
    Read full review
    Tailwind
    • Definitely an ROI - We have increased our clicks on our website due to traffic from Pinterest, primarily from our Smart Loop.
    • We have increased Pinterest following due to our intensive use of Smart Loop, which has led to #1 (increased website traffic).
    • Organization and time management has been a massive advantage of utilizing Tailwind. Because I can set Smart Loop and not worry about it, I can dedicate my time to other areas of the business.
    Incentivized
    Read full review
    ScreenShots

    Loomly Screenshots

    Screenshot of Loomly DashboardScreenshot of Loomly List ViewScreenshot of Loomly Calendar ViewScreenshot of Loomly Post BuilderScreenshot of Loomly Post FinetuningScreenshot of Loomly Post View