Loomly vs. Oktopost

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Loomly
Score 8.1 out of 10
N/A
Loomly is a brand success platform with solutions for brands of all sizes. Users can plan, create, publish, optimize, promote, and track social content across a variety of channels. Currently, Loomly supports Facebook, Twitter, Instagram, Pinterest, LinkedIn, Google My Business, YouTube, Snapchat, TikTok, and additional custom channels. Loomly was built for collaboration and organization, and is presented as an ideal tool for brands and agencies with multiple social accounts, locations,…
$0
up to 1 user
Oktopost
Score 9.0 out of 10
N/A
Oktopost empowers B2B enterprise and mid-market companies across Tech, Financial Services, Healthcare and other sectors to adopt a data-driven approach to social media marketing. Oktopost's social media management, social listening, and employee advocacy solutions enable B2B organizations to amplify their brand on social and measure the real impact of social on the business. Oktopost aims to enable marketers to better engage with customers and prospects, get actionable insights, and…N/A
Pricing
LoomlyOktopost
Editions & Modules
Free
$0
up to 1 user
Enterprise
Contact Vendor
Enterprise
Custom
No answers on this topic
Offerings
Pricing Offerings
LoomlyOktopost
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
LoomlyOktopost
Features
LoomlyOktopost
Publishing
Comparison of Publishing features of Product A and Product B
Loomly
8.4
Ratings
4% above category average
Oktopost
-
Ratings
Content planning and scheduling8.90 Ratings00 Ratings
Audience targeting7.50 Ratings00 Ratings
Content optimization9.00 Ratings00 Ratings
Workflow management8.50 Ratings00 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Loomly
7.7
Ratings
3% below category average
Oktopost
-
Ratings
Customer interaction histories8.00 Ratings00 Ratings
Bulk actions7.40 Ratings00 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Loomly
8.0
Ratings
3% above category average
Oktopost
-
Ratings
Content marketing8.00 Ratings00 Ratings
Paid media management8.00 Ratings00 Ratings
Campaigns and promotions8.00 Ratings00 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Loomly
8.7
Ratings
3% above category average
Oktopost
-
Ratings
Twitter8.90 Ratings00 Ratings
Facebook8.90 Ratings00 Ratings
LinkedIn9.40 Ratings00 Ratings
Google+8.00 Ratings00 Ratings
Instagram8.90 Ratings00 Ratings
Pinterest8.90 Ratings00 Ratings
YouTube8.00 Ratings00 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Loomly
8.0
Ratings
1% above category average
Oktopost
-
Ratings
Campaign success analytics9.00 Ratings00 Ratings
Real-time tracking7.00 Ratings00 Ratings
Account management
Comparison of Account management features of Product A and Product B
Loomly
7.8
Ratings
3% below category average
Oktopost
-
Ratings
Role-based user permissions & privileges8.50 Ratings00 Ratings
Mobile access7.00 Ratings00 Ratings
Best Alternatives
LoomlyOktopost
Small Businesses
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Growave
Growave
Score 9.7 out of 10
Medium-sized Companies
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Echobox Social
Echobox Social
Score 9.7 out of 10
Enterprises
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
Sprout Social
Sprout Social
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
LoomlyOktopost
Likelihood to Recommend
9.0
(0 ratings)
8.0
(0 ratings)
Likelihood to Renew
-
(0 ratings)
9.1
(0 ratings)
Usability
8.4
(0 ratings)
8.0
(0 ratings)
Support Rating
-
(0 ratings)
6.4
(0 ratings)
Online Training
-
(0 ratings)
4.5
(0 ratings)
Implementation Rating
-
(0 ratings)
7.3
(0 ratings)
User Testimonials
LoomlyOktopost
Likelihood to Recommend
Loomly is the best. Truly I love it. It has been super helpful to send quick videos to remote co-workers and feel like we are sitting face to face getting work done. It's increased productivity and its great for managing my calendar and sending what I need to, when I need to
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The product is very easy to use. And the features are very good. I have not experienced anything less appropriate. It works as I expect and empowers me to be a better promoter of my company's social media which is directly tied to our company goals. It functions as expected and I would not change the user interface.
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Pros
  • Overview of all accounts is extremely helpful when managing multiple accounts
  • Approval flow for team members and clients
  • Simplicity of use
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  • An all-in-one platform that organizes all content across multiple accounts.
  • Provides consistent user experience help, representatives were quick to schedule phone calls or walk-throughs whenever we had issues.
  • Easily accessible by the entire team, don't have to rely on one person to do everything or avoid being in the platform simultaneously.
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Cons
  • Ability to change the background
  • Takes a while to create a drafted post for scheduling
  • More post ideas around holidays and observances
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  • Make Google (G+) allow personal submitals through Oktopost. Let me make this clear, this is NOT an Oktopost problem, this is a Google problem!! But I put this down here because it is the only missing link to creating a total social media tool kit.
  • When I first started there were very few support documents and learning resources. I think I was one of the first to sign up. Since then they have clearly been working on filling the learning center with information. Keep up the good work!
  • The emails that start off with "My name is Mark Lerner, Director of Marketing at Oktopost.... ;-) Mike 50 emails later I know who you are. Introduce the wife and kids next please ;-)
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Likelihood to Renew
These services that Loomly offers when integrating multiple social media platforms is invaluable. It makes this side of the business a breeze.
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I don't think there is a need to change over to another platform. From the little that I've heard, Oktopost is comparable if not better than its competing products. We also have a great personal relationship with Oktopost's founders and team and enjoy collaborating in various forms with them.
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Usability
It's easy to use. I think that's one of the key selling points. I've used trials of other social media management platforms, and they've been more difficult to introduce to my clients, which drives a wedge. Loomly has been fairly easy to introduce my clients to, therefore optimising review timelines and ease.
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Because in general is very good, the support team is always happy to help and you can ask them anything. They always have the solution. I also like the new functionalities that they are implementing; each month, we have something new. The end user platform is very easy to be used by the sales people.
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Support Rating
The chat feature is 10/10
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When I have sent in questions to support, I have received answers pretty quickly and they were helpful. However, I would like to see more information on the support page rather than having to contact them directly.
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Online Training
No answers on this topic
There is a lack of online training videos or documentation. They have a long list of FAQ's but I would prefer a quick YouTube video instead.
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Implementation Rating
No answers on this topic
As I stated earlier, I would suggest doing a quick session with the Oktopost team in order to properly set up the account and make sure you are getting the full experience.
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Alternatives Considered
I found Loomly, while more simple, to be the most worth the price. Especially because I specifically can view analytics on client accounts directly, there's no need for me to have it within my platform. However, I know this is crucial for a lot of people. If they're looking for that, I'd probably say another platform might be better. But for me, Loomly is perfect!
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We use similar programs to Oktopost in our organization like Hootsuite, so we didn't really compare Oktopost against them, we just use them for different things based on familiarity and processes. There aren't any specific products that we looked to replace or compete, it was mainly looking for something that fit our needs at the time and Oktopost worked well, but we still do have people using Hootsuite as well who perform different tasks. They both have unique features and benefits that work well.
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Return on Investment
  • Easy to use for all members
  • Can schedule all your content for many accounts in one place
  • Makes it more effective as both team members and clients have access to it
  • It is effective to cover everything about social media from scheduling to replying to comments and audience
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  • Ability to quickly and comprehensively provide metrics on all activities to internal users and external clients helps inform and direct immediate and long term posting decisions.
  • Ability to integrate with websites and marketing platforms allows for an understanding of user interest beyond the awareness arena and into the conversion arena.
  • Ability to quickly post allows for immediate input during time sensitive social discussions.
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ScreenShots

Loomly Screenshots

Screenshot of Loomly DashboardScreenshot of Loomly List ViewScreenshot of Loomly Calendar ViewScreenshot of Loomly Post BuilderScreenshot of Loomly Post FinetuningScreenshot of Loomly Post View

Oktopost Screenshots

Screenshot of Social BIScreenshot of CalendarScreenshot of Post ConsoleScreenshot of Employee AdvocacyScreenshot of StreamsScreenshot of Inbox