Looker vs. Qlik Sense

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Looker
Score 8.5 out of 10
N/A
Looker is a BI application with an analytics-oriented application server that sits on top of relational data stores. It includes an end-user interface for exploring data, a reusable development paradigm for data discovery, and an API for supporting data in other systems.N/A
Qlik Sense
Score 7.4 out of 10
N/A
Qlik Sense® is a self-service BI platform for data discovery and visualization. It supports a full range of analytics use cases—data governance, pixel-perfect reporting, and collaboration. Its Associative Engine indexes and connects relationships between data points for creating actionable insights.
$200
per month
Pricing
LookerQlik Sense
Editions & Modules
No answers on this topic
Starter
$200
per month
Standard
$825
per month
Premium
$2,750
per month
Qlik Sense Enterprise on Windows
Contact Sales
Enterprise
Custom Quote
Offerings
Pricing Offerings
LookerQlik Sense
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeRequiredNo setup fee
Additional DetailsMust contact sales team for pricing.
More Pricing Information
Community Pulse
LookerQlik Sense
Features
LookerQlik Sense
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
Looker
8.4
Ratings
3% above category average
Qlik Sense
8.5
Ratings
4% above category average
Pixel Perfect reports8.00 Ratings8.30 Ratings
Customizable dashboards9.00 Ratings8.90 Ratings
Report Formatting Templates8.30 Ratings8.20 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
Looker
8.5
Ratings
5% above category average
Qlik Sense
8.6
Ratings
7% above category average
Drill-down analysis8.10 Ratings8.90 Ratings
Formatting capabilities7.80 Ratings8.20 Ratings
Integration with R or other statistical packages8.80 Ratings8.40 Ratings
Report sharing and collaboration9.20 Ratings9.00 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
Looker
8.8
Ratings
6% above category average
Qlik Sense
8.8
Ratings
6% above category average
Publish to Web8.30 Ratings8.80 Ratings
Publish to PDF9.10 Ratings8.80 Ratings
Report Versioning8.60 Ratings8.80 Ratings
Report Delivery Scheduling9.10 Ratings8.80 Ratings
Delivery to Remote Servers00 Ratings8.80 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
Looker
7.0
Ratings
13% below category average
Qlik Sense
8.7
Ratings
9% above category average
Pre-built visualization formats (heatmaps, scatter plots etc.)8.10 Ratings8.50 Ratings
Location Analytics / Geographic Visualization8.10 Ratings8.80 Ratings
Predictive Analytics4.60 Ratings8.70 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
Looker
8.3
Ratings
2% below category average
Qlik Sense
9.0
Ratings
6% above category average
Multi-User Support (named login)8.70 Ratings9.20 Ratings
Role-Based Security Model8.20 Ratings9.00 Ratings
Multiple Access Permission Levels (Create, Read, Delete)8.10 Ratings8.80 Ratings
Report-Level Access Control8.20 Ratings00 Ratings
Single Sign-On (SSO)00 Ratings8.90 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Looker
6.2
Ratings
23% below category average
Qlik Sense
7.4
Ratings
5% below category average
Responsive Design for Web Access7.50 Ratings8.30 Ratings
Mobile Application5.00 Ratings8.20 Ratings
Dashboard / Report / Visualization Interactivity on Mobile7.40 Ratings8.20 Ratings
Application Program Interfaces (APIs) / Embedding
Comparison of Application Program Interfaces (APIs) / Embedding features of Product A and Product B
Looker
-
Ratings
Qlik Sense
8.6
Ratings
10% above category average
REST API00 Ratings8.80 Ratings
Javascript API00 Ratings8.40 Ratings
iFrames00 Ratings8.50 Ratings
Java API00 Ratings8.60 Ratings
Themeable User Interface (UI)00 Ratings8.60 Ratings
Customizable Platform (Open Source)00 Ratings8.40 Ratings
Best Alternatives
LookerQlik Sense
Small Businesses
BrightGauge
BrightGauge
Score 9.1 out of 10
BrightGauge
BrightGauge
Score 9.1 out of 10
Medium-sized Companies
Reveal
Reveal
Score 10.0 out of 10
Reveal
Reveal
Score 10.0 out of 10
Enterprises
Kyvos Semantic Intelligence Layer
Kyvos Semantic Intelligence Layer
Score 9.9 out of 10
Kyvos Semantic Intelligence Layer
Kyvos Semantic Intelligence Layer
Score 9.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
LookerQlik Sense
Likelihood to Recommend
8.7
(0 ratings)
8.5
(0 ratings)
Likelihood to Renew
9.5
(0 ratings)
8.4
(0 ratings)
Usability
8.8
(0 ratings)
8.0
(0 ratings)
Availability
10.0
(0 ratings)
-
(0 ratings)
Performance
6.0
(0 ratings)
-
(0 ratings)
Support Rating
8.8
(0 ratings)
7.3
(0 ratings)
In-Person Training
-
(0 ratings)
9.1
(0 ratings)
Online Training
-
(0 ratings)
9.1
(0 ratings)
Implementation Rating
10.0
(0 ratings)
7.3
(0 ratings)
Configurability
10.0
(0 ratings)
-
(0 ratings)
Ease of integration
10.0
(0 ratings)
-
(0 ratings)
Product Scalability
10.0
(0 ratings)
-
(0 ratings)
Vendor post-sale
10.0
(0 ratings)
9.1
(0 ratings)
Vendor pre-sale
10.0
(0 ratings)
9.1
(0 ratings)
User Testimonials
LookerQlik Sense
Likelihood to Recommend
When you need to create a centralised dashboard for multiple stakeholders that blends cross-channel reporting. As an SEO agency reporting for clients - Looker is a great solution. It's less appropriate depending on the intended users. For instance, in my experience Looker reports have been under-utilised because they're not accessed regularly, provide too much noise or often simple PDF reports are preferred
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Qlik Sense is a program whose purpose is to greatly improve all your operations and use of all data in an organic way. The mission will always be to increase the economic and commercial processes of the company in a short time. I recommended it for its high technology, which was Created for this area, the results are successful. We have noticed how it has increased relationships with our clients thanks to the credibility and security that we provide.
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Pros
  • It is very easy to start a new dashboard and configure what you want to display by just selecting/dragging from the list of available columns.
  • It is intuitive, mainly if you use other Google services like Google Sheets.
  • The look and feel is modern and nice.
  • It it very useful to have an immediate visual overview of the data in a spreadsheet.
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  • Self-Service Visualization and Discovery
  • Fullstack BI from ETL to Visualization, its built-in ETL engine can transform disparate data sets into a common data structure
  • Uses HTML5 based responsive design which visualization automatically adapt to the screen size and orientation of the users device
  • Actively engaged community and resources to help you learn this software in the best possible manner
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Cons
  • I wish I could get more granular in the Google ad data, such as down to the campaign type, instead of having to see only all campaigns.
  • The setup can be time-consuming if you're not using the product regularly.
  • Editing the dashboard requires a few logins; I wish it was more seamless.
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  • Not a lot of room for customization as we were used to in QlikView
  • UI and default navigation can be very clunky and not user friendly
  • Although the backend is fantastic, the front end experience leaves a lot to be desired. As a developer you don't have a lot of options to customized your app unless you turn to Javascript, CSS and HTML. This is not a common stack you would find in most BI developers
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Likelihood to Renew
We are very haooy with Looker, it provides us with all the funciomalities we need for both the day to day oerformance tracking and longer periods reporting. It is easy to use for account managers, configurable and customizable for soecialists and what is most imoortant, our clinets generally really love it
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Qlik Sense is a constantly improving it's software and working with its' users to make it better. They are great at keeping their users informed of progress and care about delivering a quality product
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Usability
Looker is relatively easy to use, even as it is set up. The customers for the front-end only have issues with the initial setup for looker ml creations. Other "looks" are relatively easy to set up, depending on the ETL and the data which is coming into Looker on a regular basis.
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Qlik Sense has a better and easy to learn user interface compared with other analytics tool which always help us to create regular and adhoc reports within the stipulated time frame and can be easily refreshed at a scheduled time and sent to multiple stakeholders for timely update regarding the Key metrics indicator.
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Reliability and Availability
No objections
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No answers on this topic
Performance
Somehow resources heavy, both on server and client. I recommned at least 50Mbs data rate and high performance desktop comouter to be abke to run comolex tasks and configure larger amount of data. On the other hand, the client does not need to worry when viewing, the performance is usually ok
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No answers on this topic
Support Rating
Never had to work with support for issues. Any questions we had, they would respond promptly and clearly. The one-time setup was easy, by reading documentation. If the feature is not supported, they will add a feature request. In this case, LDAP support was requested over OKTA. They are looking into it.
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Not only can you ask the support team for help, but you can also ask the community. Also with the community there is a vast amount of problems that have already been solved. The problem you are encountering has a likely chance of already being discussed and even solved in the community section saving you time from reaching out.
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In-Person Training
No answers on this topic
The instructor was very knowledgeable.
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Online Training
No answers on this topic
The online instructor was very knowledgeable.
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Implementation Rating
Very satisfied, easy to implement
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Hire Qlik consultants. It's better done by them or with their aid.
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Alternatives Considered
In my opinion, Looker is no Power BI. It is good, but I think Power BI is amazing. That said, in my experience, Power BI is nowhere near as easy to setup and report on Google services as Looker is. We plan to continue using Power BI for c-suite and corporate reporting, especially for internal databases, but will gladly use Looker for our marketing information for AdWords, Analytics, Search Console, and YouTube.
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The customization of the platform opens up plenty of other options depending on the use cases. The API layer is incredibly rich and makes integration of Qlik based visualization into web pages a simple and effective pattern. It's been very easy to use with a great community made up of professionals. Qlik Sense has introduces artificial Intelligence into my data visualization and reporting activity.
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Return on Investment
  • Other than some people not liking the numbers, I don't see any negative impacts; we haven't experienced that.
  • The reports help us unravel the story of our users and how they are sifting through our pages.
  • Our clients enjoy seeing the numbers to understand better what stands out on their sites.
  • The reports have helped us see what campaigns are working and where we need to tweak things.
  • The reports have enabled us to have better conversations with stakeholders about how their web pages should be modified, edited, etc., to reflect the data.
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  • The impact has undoubtedly been positive, it is difficult to quantify it, however in terms of effectiveness or efficiency I give it a 90%.
  • I don't give it 100% because to use the complete package you have to pay, and it's not that cheap and on the other hand because it has some deficiencies, such as technical support and some issues like windows that are not so friendly and easy to work with.
  • Still, I can't stop using it.
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ScreenShots

Looker Screenshots

Screenshot of a Looker dashboard with a geo chart.

Qlik Sense Screenshots

Screenshot of Qlik Sense Cash Flow DashboardScreenshot of Qlik Sense Global Smart SearchScreenshot of Qlik Sense Smart Data Compression - Get immediate insight on large dataScreenshot of Extend, mix and mash-up with our APIsScreenshot of Add "External data" with Qlik DataMarket - Data as a ServiceScreenshot of Visualization Bundle