Listrak vs. Streamsend

We use Listrak to send cart abandonment emails, welcome emails, and sales emails. We also use the segmentation tool to find specific customers if we are looking for feedback on new products or specific issues. This has been a great way to reach out to them in a very personalized way.

Incentivized

I believe this service is best suited for companies who wish to be sending newsletters or any information that is delivered via text. If you are focused primarily on sending images, you are better off uploading your own template

Incentivized

• The conductor email builder is easy to use.
• They have improved their customer service team.
• Open to suggestions and will work collaboratively.
• Help build insights from campaigns and recommend improvements.

Incentivized

• Organized layouts to complete all your newsletter, Eblast and Evite needs
• Reporting was accurate and detailed for providing a strength and weakness per campaign
• List building was easy to upload and easy to organize

Incentivized

• Difficult and steep learning curve
• Email builder is complicated and not intuitive
• CONTRACTS ARE UNCLEAR
• Company will not honor cancellation requests made in a timely manner

• The tools for creating the marketing piece could be updated a bit. There are not any layouts available that are particularly laid out for our industry. We focus on imagery rather than text, and we don't need a newsletter format.
• It has been challenging for me to connect our social media sites to marketing pieces in the past. I feel like this could be done with more ease.

Incentivized

A lot of times if a product is working, switching and trying something new with affect productivity. Everyone knows how to use Streamsend and it's not broke, so why fix it?

Incentivized

The focus Listrak has on e-commerce was a huge selling point. The price-point and easy installation were another attraction. The product is simple, clean, effective, and encompasses everything we need to be successful. It was a clear winner for us.

Incentivized

Honestly, I actually prefer MailChimp above the rest. It has a modern approach and utilizes what's trending in today's world. There is more direct customization and social media integration through following and sharing. Tracking and reporting was very visual and customized/designed in a way for our clients to understand

Incentivized

• Ability to execute dynamic content & intricately segmented email campaigns has made a hugely positive impact on our marketing capabilities while maintaining a large database.
• Listrak does cost slightly more than its competition, therefore making me (the consumer) look a little harder at our ROI since implementing Listrak as our primary digital marketing platform. All-in-all, it is safe to say that Listrak has definitely had a positive impact on our overall business goals of creating campaigns that increase customer engagement, click-thru rates, and most importantly conversions.

Incentivized

• Brand awareness.
• Company messaging.
• Communication campaigns, seasonal advertising.

Incentivized