Listrak vs. SeoSamba Marketing Operating System

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Listrak
Score 9.3 out of 10
N/A
Listrak, headquartered in Pennsylvania, offers a customer data and marketing platform for retailers that features email marketing with social network engagement, abandoned cart rescue, and in-store data / information retrieval. Listrak is retail-specific and helps create an integrated and personalized customer experience across physical stores, ecommerce stores, social networks, or email, helping retail entities of widely varying sizes, small to large, to achieve their marketing goals. Listrak…N/A
SeoSamba Marketing Operating System
Score 8.0 out of 10
Small Businesses (1-50 employees)
SeoSamba Marketing Operating System (formerly SambaSaaS) is cloud marketing software that includes tools that let users automate search engine optimization (SEO), schedule social media marketing posts across LinkedIn, Twitter, Facebook and Instagram, manage business reputation across 100+ directories by responding to reviews, as well as create and send email newsletters. It also enables users to publish content; broadcast press releases; track inbound phone and form leads; monitor Google Ads…
$5
per local number
Pricing
ListrakSeoSamba Marketing Operating System
Editions & Modules
No answers on this topic
Call tracking & Dynamic Number Insertion
$5
per local number
Standard monthly license
$109
per domain
Offerings
Pricing Offerings
ListrakSeoSamba Marketing Operating System
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup fee$299 per installation
Additional DetailsYou can take advantage of many SeoSamba's Marketing Operating System (MOS) features regardless of your website platform. However, MOS offers even more functionalities when your website is also powered by WordPress, SeoToaster CMS, SeoToaster E-commerce or SeoToaster Ultimate CRM. SeoSamba offers migration package with or without look & feel re-design, but always including a comprehensive search engine optimization process that is implemented on your behalf. What's unique about it? SeoSamba benchmarks your existing search ranking positions, and offers a 60 days post-release improvement guarantee. Migration packages costs vary usually between $1500 and $2500 range or most small businesses clients.
More Pricing Information
Community Pulse
ListrakSeoSamba Marketing Operating System
Features
ListrakSeoSamba Marketing Operating System
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Listrak
-
Ratings
SeoSamba Marketing Operating System
8.0
Ratings
5% above category average
Dynamic content00 Ratings7.30 Ratings
Landing pages00 Ratings8.20 Ratings
Mobile optimization00 Ratings9.10 Ratings
Triggered drip sequences00 Ratings7.30 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Listrak
-
Ratings
SeoSamba Marketing Operating System
8.2
Ratings
5% above category average
Lead nurturing automation00 Ratings8.20 Ratings
Automated sales alerts and tasks00 Ratings8.20 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Listrak
-
Ratings
SeoSamba Marketing Operating System
8.2
Ratings
10% above category average
Calendaring00 Ratings8.20 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Listrak
-
Ratings
SeoSamba Marketing Operating System
9.1
Ratings
19% above category average
Social sharing and campaigns00 Ratings9.10 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Listrak
-
Ratings
SeoSamba Marketing Operating System
8.6
Ratings
16% above category average
Dashboards00 Ratings9.10 Ratings
Standard reports00 Ratings8.20 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Listrak
-
Ratings
SeoSamba Marketing Operating System
7.7
Ratings
3% above category average
API00 Ratings8.20 Ratings
Role-based workflow & approvals00 Ratings7.30 Ratings
Customizability00 Ratings8.20 Ratings
Integration with Salesforce.com00 Ratings7.30 Ratings
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User Ratings
ListrakSeoSamba Marketing Operating System
Likelihood to Recommend
7.1
(0 ratings)
10.0
(0 ratings)
User Testimonials
ListrakSeoSamba Marketing Operating System
Likelihood to Recommend
We use Listrak to send cart abandonment emails, welcome emails, and sales emails. We also use the segmentation tool to find specific customers if we are looking for feedback on new products or specific issues. This has been a great way to reach out to them in a very personalized way.
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The more pages you have, the better, if you choose SeoSamba. For us, it exceeds our needs as we're not fans of excess numbers of pages just to have a lot of pages. We find that distracting as the people "living" on a website either aren't finding anything compelling or are there to learn something, not to take any real action. The best scenario to use SeoSamba in is when you want to prioritize your creative team's time to create, and not to simply do a lot of maintenance of your site(s).
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Pros
  • The conductor email builder is easy to use.
  • They have improved their customer service team.
  • Open to suggestions and will work collaboratively.
  • Help build insights from campaigns and recommend improvements.
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  • Automates multisite SEO, so we can stay focused on great content that attracts the right audience for our two entirely different strategic business units.
  • Eliminates the surprises we used to get with other plugins when Wordpress makes unannounced changes that crash other plugins.
  • Agile, easy to use, and saves hours of time and creative resources
  • Automates metric capture: site analytics, keyword/phrase capture, search engine page results etc...in an online dashboard (and it's free).
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Cons
  • Difficult and steep learning curve
  • Email builder is complicated and not intuitive
  • CONTRACTS ARE UNCLEAR
  • Company will not honor cancellation requests made in a timely manner
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  • It has a lot of features. So, it's kind of difficult to get started and to learn every feature in the software. However, once you get used to SambaSaaS, it's fairly easy to navigate.
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Alternatives Considered
The focus Listrak has on e-commerce was a huge selling point. The price-point and easy installation were another attraction. The product is simple, clean, effective, and encompasses everything we need to be successful. It was a clear winner for us.
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Both Infusionsoft and SambaSaaS are popular email marketing tools. However, I chose SambaSaaS because it helped me manage multiple websites, social media accounts and create SEO-friendly landing pages
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Return on Investment
  • Ability to execute dynamic content & intricately segmented email campaigns has made a hugely positive impact on our marketing capabilities while maintaining a large database.
  • Listrak does cost slightly more than its competition, therefore making me (the consumer) look a little harder at our ROI since implementing Listrak as our primary digital marketing platform. All-in-all, it is safe to say that Listrak has definitely had a positive impact on our overall business goals of creating campaigns that increase customer engagement, click-thru rates, and most importantly conversions.
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  • It helped me automate my email marketing campaigns, so that I could generate more leads for my business.
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ScreenShots

SeoSamba Marketing Operating System Screenshots

Screenshot of User dashboard. Top screen.Screenshot of Social media marketing calendar monthly viewScreenshot of Content curation for social mediaScreenshot of Social media marketing publishingScreenshot of Automated search rankings positions reportScreenshot of Search Rankings Keywords data