TrustRadius

Listrak vs. RD Station Marketing

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Listrak
Score 9.3 out of 10
N/A
Listrak, headquartered in Pennsylvania, offers a customer data and marketing platform for retailers that features email marketing with social network engagement, abandoned cart rescue, and in-store data / information retrieval. Listrak is retail-specific and helps create an integrated and personalized customer experience across physical stores, ecommerce stores, social networks, or email, helping retail entities of widely varying sizes, small to large, to achieve their marketing goals. Listrak…N/A
RD Station Marketing
Score 8.0 out of 10
N/A
RD Station Marketing is a marketing automation tool for SMEs in Latin America. With the software, companies can run marketing campaigns, nurture leads, and generate qualified commercial opportunities. Other features support social networks to email marketing, landing pages to pop-ups, with automation for the analysis of results.
$18
per month for up to 1,000 active contacts
Pricing
ListrakRD Station Marketing
Editions & Modules
No answers on this topic
Light
$18
per month for up to 1,000 active contacts
Basic
$112
per month for up to 5,000 active contacts
Pro
$269
per month for up to 5,000 active contacts
Offerings
Pricing Offerings
ListrakRD Station Marketing
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup fee$535 one-time fee For implementation of the Pro plan
Additional Details——
More Pricing Information
Community Pulse
ListrakRD Station Marketing
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User Ratings
ListrakRD Station Marketing
Likelihood to Recommend
7.1
(0 ratings)
-
(0 ratings)
User Testimonials
ListrakRD Station Marketing
Likelihood to Recommend
We use Listrak to send cart abandonment emails, welcome emails, and sales emails. We also use the segmentation tool to find specific customers if we are looking for feedback on new products or specific issues. This has been a great way to reach out to them in a very personalized way.
Verified User
Anonymous
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No answers on this topic
Pros
  • The conductor email builder is easy to use.
  • They have improved their customer service team.
  • Open to suggestions and will work collaboratively.
  • Help build insights from campaigns and recommend improvements.
SH
shari hoenig
VP, ecommerce + marketing
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No answers on this topic
Cons
  • Difficult and steep learning curve
  • Email builder is complicated and not intuitive
  • CONTRACTS ARE UNCLEAR
  • Company will not honor cancellation requests made in a timely manner
Verified User
Anonymous
Read full review
No answers on this topic
Alternatives Considered
The focus Listrak has on e-commerce was a huge selling point. The price-point and easy installation were another attraction. The product is simple, clean, effective, and encompasses everything we need to be successful. It was a clear winner for us.
Steffany Winkelmann | TrustRadius Reviewer
Steffany Winkelmann
Email Marketing Analyst
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No answers on this topic
Return on Investment
  • Ability to execute dynamic content & intricately segmented email campaigns has made a hugely positive impact on our marketing capabilities while maintaining a large database.
  • Listrak does cost slightly more than its competition, therefore making me (the consumer) look a little harder at our ROI since implementing Listrak as our primary digital marketing platform. All-in-all, it is safe to say that Listrak has definitely had a positive impact on our overall business goals of creating campaigns that increase customer engagement, click-thru rates, and most importantly conversions.
Taylor Patton | TrustRadius Reviewer
Taylor Patton
Email Marketing Manager
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No answers on this topic
ScreenShots