The LinkedIn Publish Platform supports long-form content publishing and blogging by influencers.
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Quora Blogs
Score 8.7 out of 10
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Quora headquartered in Mountain View, California now offers Blogs on Quora to replace their previous Board system, providing site users with a blogging platform.
It seems like a great tool to offer valuable content and increase the visibility of my brand. I've learned it's not a good tool to try to sell directly
Quora Blogs are great for businesses that are looking for new audiences and new subjects to talk about. It's especially great for users of Quora Answers as they can integrate those with their blogs to help generate far more content than most. Plus, the social settings help get you seen, liked and subscribed.
I was never a fan of the way people connect on the platform. For example, if I want to connect with someone I have to at least know them or their email address. There are situations whereas I want to connect with people whom I do not know.
The platform is slowly turning into Facebook. More and more I see people posting things that do not belong. Linkedin is supposed to be a professional platform, I wish they would be more clear about that. People can and do post whatever they want, however some kind of reminder to people who use the platform would be nice.
Quora has an amazing community that gives you the support you need if you are actively contributing in a helpful way. Content is short and concise and gets right to the matter at hand. My team has found it useful in showing up as an expert in our industry by answering the questions that are being asked out there.
The problem with Facebook for Business is that it is on Facebook. Facebook is a great way for a company to brand themselves. However a companies content is surround by other content that is often not professional. For example, if someone follows my company on Facebook and scrolls down their timeline and sees my post, it is intertwined in their feed with their Facebook friends. This could lead to your content being mixed in with others. With Linkedin, it is solely supposed to be used for professionals. People are not supposed to (even though some do) post things that may be deemed offensive. That is not the case with Facebook.
Quora Blogs scores high on Social Media Interaction. Although I would rate Medium.com lowest in social interaction. But, high on full proof content. Quora Blogs is a lot more expressive, gives you freedom in any case. Medium doesn't have that liberty because content should be more Academic on Medium whereas LinkedIn never had that transparency due to maintenance of a professional aura.
