Link Research Tools vs. Majestic SEO

Definitely the best tool for prospecting potential links and helping to clean up link profiles. It also helps you to consider other potential link opportunities that you may not have thought about. Its ability to find more links than most other tools certainly sets itself apart from most of the competition.

Majestic is a really great tool if your company is spending considerable resources on ongoing SEO efforts. In general, Majestic isn't for beginner SEO users, but a more advanced tool to get into deep SEO tactics. I would recommend this for agencies that have a significant investment in SEO. If you're a small team or a small business looking to improve SEO for yourself or company, there are platforms that offer a variety of tools for new to moderate expertise.

Incentivized

• fast Google penalty recovery
• keeps a healthy backlink profile
• calculates the opportunity or risk of potential links that are not built yet, so you can go only after the good ones
• gives you fresh data from 26 link sources and lets you analyze the full backlink profile. Google search console gives you only a sample of your backlink profile.
• powerful link prospecting made easy
• possibility to connect with Pitchbox (professional outreach tool for link removal and link building campaigns), SEMRUSH, Ahrefs, GSC

• I like Majestic's own metrics Trust and Citation flow, that are very representative of the real value of the website and it's potential effect on the rankings of the website it's linking to.
• Also, theme (topic) of the website is very useful in the backlink report. This allows to easily identify backlinks relevant to your business.
• The index of number of backlinks that is provided by Majestic is usually a lot bigger than the indexes of their competitors.
• Lost link tracker is very useful for tracking dropped links of your projects (you can verify and track multiple domains). This allows to keep track on how many of your ads and articles stay live and sometimes we contact publishers to tell them that their changes on the website (i.e. updates) caused our article or link to go down.

Incentivized

• Accessibility - the layout is not as intuitive as it should be. Of course, this is a professional tool and not meant for the faint of heart. However, the design elements could be more intuitive.
• Redundant tools - our company utilizes several of the tools to help audit and augment our client profiles. Some of the tools may be a bit redundant. However, it's not a terribly big deal, as we just don't use those tools.
• Limited searches for certain price points - I understand that there has to be competitive pricing especially with the level that Link Research Tools is offering. However, it would be nice to have unlimited searches.

Incentivized

• Its API for developers and big companies sometime don't give the actual data.
• Rank tracker is not 100% accurate, but you can create a rough estimate by the report.
• Backlink history is also missing some links, but I found them mostly.
• Sometimes site explorer does not give the actual report, so you should check manually too.

Incentivized

Once you've grown accustomed to the depth and accuracy of Majestic's crawl, it's hard to consider paying for anything else (or settling for free options). SEMRush and MOZ can get you somewhere, but in the right hands, a tool as powerful as Majestic can do a lot for a business's link building strategy.

In started when our team started to use this tool, we had trouble understanding many of its features, so its customer support team was our teacher to understand all its complicated features and also how they are used to get better results. Nowadays we are working very efficiently without any help.

Incentivized

Link Research Tools are the only tools that gives us the most backlinks. No other tools finds as many backlinks to the website than LRT. LRT takes Backlinks from 25 Sources, even historic Backlinks from Majestic (>5 Years). It is very important if you disavow links that you have the best view on the links and that you can have as many Backlinks as possible for your audit.

Majestic has features that most of their competitors don't. The backlink index is better than SEMRush in my opinion which also lacks being able to look at links from a range of dates. Their metrics are harder to fool when compared to Moz and I would say that AHREF's is a good competitor but each company keeps their own index of links so its good to use more than one tool

Incentivized

• When we removed Google Manual Penalty, SEO visibility went up and we saw some sales increase
• We now have cleaner and healthier backlink portfolio and not in danger of any radical Google interventions
• We now know in advance which websites are good to build links on - this is not only good for traffic but for SEO visibility and at the end for sales overall

• ROI is difficult to ascertain in healthcare marketing, mostly due to privacy laws. Although, Majestic has improved our insight into our digital content, giving us data to work with on the primary site, which has led to an overall increase in organic search.

Incentivized