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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    LeadSquared

    Score7.2 out of 10
    N/ALeadSquared is a marketing automation and CRM platform. It includes landing pages, email marketing, lead management, analytics, connectors, and WordPress Plugins.

    $25

    per month per user

    Surfe

    Score7.5 out of 10
    N/ASurfe is a lead gen tool used to add contacts, manage deals and pipelines straight from LinkedIn, and move this data into a CRM. Without tab-switching or manual data entry, Surf makes CRM fields accessible on LinkedIn, and users can input information, create new fields, and edit existing ones, while syncing this to a connected CRM in real-time. Surfe also helps users to save time by adding prospects from LinkedIn with a click of a button directly from their profile, and it does that without…

    $23

    per year per seat

    Pricing
    LeadSquaredSurfe
    Editions & Modules
    Sales Pro
    $25
    per month per user
    Sales Super
    $50
    per month per user
    Marketing Pro
    $1067
    per account
    Marketing Super
    $1779
    per account
    Free
    $0
    Basic
    $23
    per year per seat
    Professional
    $29
    per year per seat
    Business
    $59
    per year per seat
    Offerings
    Pricing Offerings
    LeadSquaredSurfe
    Free Trial
    YesYes
    Free/Freemium Version
    NoYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup Fee$100 Per AccountNo setup fee
    Additional DetailsAdditional add-ons and modules available for expanded functionality. Special pricing for startups.Prices are for annual subscriptions. Monthly subscriptions are available. No credit card is needed for the trial and free.
    More Pricing Information
    Features
    LeadSquaredSurfe
    Email & Online Marketing
    Comparison of Email & Online Marketing features of LeadSquared and Surfe
    Feature
    LeadSquared
    7.4
    39 Ratings
    11% below category average
    Surfe
    -
    Ratings
    WYSIWYG email editor7.035 Ratings00 Ratings
    Dynamic content7.027 Ratings00 Ratings
    Landing pages5.832 Ratings00 Ratings
    A/B testing8.110 Ratings00 Ratings
    Mobile optimization6.033 Ratings00 Ratings
    Email deliverability reporting5.039 Ratings00 Ratings
    List management9.038 Ratings00 Ratings
    Triggered drip sequences10.024 Ratings00 Ratings
    Lead Management
    Comparison of Lead Management features of LeadSquared and Surfe
    Feature
    LeadSquared
    8.5
    40 Ratings
    3% above category average
    Surfe
    -
    Ratings
    Lead nurturing automation10.038 Ratings00 Ratings
    Lead scoring and grading9.039 Ratings00 Ratings
    Data quality management5.116 Ratings00 Ratings
    Automated sales alerts and tasks10.036 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of LeadSquared and Surfe
    Feature
    LeadSquared
    4.1
    25 Ratings
    52% below category average
    Surfe
    -
    Ratings
    Calendaring2.114 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of LeadSquared and Surfe
    Feature
    LeadSquared
    6.0
    39 Ratings
    14% below category average
    Surfe
    -
    Ratings
    Dashboards6.039 Ratings00 Ratings
    Standard reports8.039 Ratings00 Ratings
    Custom reports4.033 Ratings00 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of LeadSquared and Surfe
    Feature
    LeadSquared
    9.0
    35 Ratings
    9% above category average
    Surfe
    -
    Ratings
    API10.031 Ratings00 Ratings
    Role-based workflow & approvals8.030 Ratings00 Ratings
    Customizability10.035 Ratings00 Ratings
    Best Alternatives
    LeadSquaredSurfe
    Small Businesses
    Keap
    Score5.9 out of 10
    Affinity CRM
    Score9.3 out of 10
    Medium-sized Companies
    No answers on this topic
    Hunter
    Score6.7 out of 10
    Enterprises
    No answers on this topic
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    LeadSquaredSurfe
    Likelihood to Recommend
    7.0
    (41 ratings)
    10.0
    (1 ratings)
    Likelihood to Renew
    8.8
    (9 ratings)
    -
    (0 ratings)
    Usability
    9.0
    (4 ratings)
    -
    (0 ratings)
    Support Rating
    9.8
    (4 ratings)
    -
    (0 ratings)
    User Testimonials
    LeadSquaredSurfe
    Likelihood to Recommend
    LeadSquared
    1. Very suitable for an omnichannel business, as it can capture both online and offline lead sources and allows for follow ups. 2. Very suitable for call centers as lead and call tracking can be done very easily using LeadSquared. 3. Not very suitable for on field sales. Even though the mobile app does facilitate portability, the overall experience does not come close to the desktop version which is not feasible for an on field sales representative to use.
    Read full review
    Surfe
    Surfe is really a great help/support for our marketing and data team. It saves plenty of time and manual work. We are totally happy with the product and also setup was done in 5 Min.
    Read full review
    Pros
    LeadSquared
    • Call history is recorded like dialed calls, connected calls, total talktime in a daily, weekly, monthly, yearly, and on a custom basis.
    • The activity history of both customers, and employees are shown clearly, which help us a lot in understanding the interest of the customer, and their communication history with the organization.
    • Daily attendance history and man-days management can be done.
    • Sales performance and their values are mapped clearly.
    Read full review
    Surfe
    • Easy to set up in both directions
    • Getting account data out of LinkedIn
    • Searching for Contact options, i.e. E-Mail and phone
    • Getting Company Data out of LinkedIn
    Read full review
    Cons
    LeadSquared
    • LeadSquared is a little bit expensive compared to other slimmer products, so they need to think about it.
    • Sometimes LeadSquared gets stuck when I use it to run a large campaign, I would like them to improve this.
    • LeadSquared creates a problem in slow internet connections, so I guess this is also an improvement area for them.
    Incentivized
    Read full review
    Surfe
    • After installing the Chrome Plugin, LinkedIn is a bit slower than before
    • Pricing is okay, but import from Sales Navigator should be included in the Basic Package
    Read full review
    Likelihood to Renew
    LeadSquared
    It is an excellent value for money solution and is fulfilling all our needs quite efficiently. They keep working on the product and each month sees an update allowing for a bug free experience and faster incorporation of newer tools. I see no reason why I would not like to renew the subscription for this fabulous product.
    Read full review
    Surfe
    No answers on this topic
    Usability
    LeadSquared
    Having talked about all other things in detail in my previous responses, this question I feel is redundant but then I will highlight the points again - Easy to Use - Flexible - Robust System - Ever-evolving - Support & Service - Integrations with third party tools & technologies - LMS - Data Management & Reports - Landing Page Options
    Read full review
    Surfe
    No answers on this topic
    Support Rating
    LeadSquared
    Great to work with and also Easy to work with Do not just listen to the problem but provide upfront solutions Always available and are ready to support on holidays Considerate of user's knowledge and always ready to explain the smallest / dumbest doubt a user can ask Always available to help with the internal tasks as well like creating automations, drip creations etc
    Read full review
    Surfe
    No answers on this topic
    Alternatives Considered
    LeadSquared
    I looked closely at Infusionsoft. While the nurturing/decision tree tool of Infusionsoft was far more sophisticated, the many negative reviews of Infusionsoft lead me to look elsewhere. Leadsquared had very positive reviews and aggressive pricing. It has less features, but the features they have were the ones I wanted to focus on.
    Read full review
    Surfe
    No answers on this topic
    Return on Investment
    LeadSquared
    • Leads Management has become very easy.
    • Automated Lead Nurturing helps reduce a lot of manual work.
    • A lot of our time goes into creating custom reports. Making the reporting feature more flexible and robust will help in saving a lot of time and energy.
    Read full review
    Surfe
    • Saves time in research
    • Getting data and helping to build a database out of a paid platform
    Read full review
    ScreenShots

    LeadSquared Screenshots

    Screenshot of Lead CaptureScreenshot of Lead DistributionScreenshot of Lead NurturingScreenshot of Sales AutomationScreenshot of Sales TrackingScreenshot of Workflow Automation

    Surfe Screenshots

    Screenshot of Adds contacts to a CRM, and exports whole SalesNav contact lists in one go to save time.Screenshot of Finds emails and edit CRM fields. Automatically sources verified emails, and keep contacts updated.Screenshot of Syncs messages with a CRM, and offers reuseable personalized message templates on LinkedIn.Screenshot of Deal management and pipeline access from LinkedIn, with a side panel to create and configure deals.Screenshot of Keeps contacts updated, and sends notifications when someone in the associated CRM changes their position & company.Screenshot of Task creator, to keep track of a to-do list by creating tasks as reminders for specific CRM records