LeadSquared vs. RedHorse CRM

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
LeadSquared
Score 7.3 out of 10
N/A
LeadSquared is a marketing automation and CRM platform. It includes landing pages, email marketing, lead management, analytics, connectors, and WordPress Plugins.
$25
per month per user
RedHorse CRM
Score 8.0 out of 10
Small Businesses (1-50 employees)
RedHorse CRM is an all-in-one CRM for small businesses with end-to-end business management. This solution includes Quoting, Customer Service, Project Management, QuickBooks integration, Campaign Management, Constant Contact integration, Credit Card Processing. It is a completely configurable on-premise windows application that includes a mobile version for phone or web.
$9
Per Seat per Month
Pricing
LeadSquaredRedHorse CRM
Editions & Modules
Sales Pro
$25
per month per user
Sales Super
$50
per month per user
Marketing Pro
$1067
per account
Marketing Super
$1779
per account
RedHorse CRM Core Edition
$9
Per Seat per Month
RedHorse Mobile
$10
Per Seat per Month
RedHorse CRM Essential Edition
$29
Per Seat per Month
RedHorse CRM Complete Edition
$44
Per Seat per Month
Offerings
Pricing Offerings
LeadSquaredRedHorse CRM
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup Fee$100 Per Account$895 per 5 users
Additional DetailsAdditional add-ons and modules available for expanded functionality. Special pricing for startups.Each edition is available as a perpetual license.
More Pricing Information
Community Pulse
LeadSquaredRedHorse CRM
Features
LeadSquaredRedHorse CRM
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
LeadSquared
7.4
Ratings
10% below category average
RedHorse CRM
-
Ratings
WYSIWYG email editor7.00 Ratings00 Ratings
Dynamic content7.00 Ratings00 Ratings
Landing pages5.80 Ratings00 Ratings
A/B testing8.10 Ratings00 Ratings
Mobile optimization6.00 Ratings00 Ratings
Email deliverability reporting5.00 Ratings00 Ratings
List management9.00 Ratings00 Ratings
Triggered drip sequences10.00 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
LeadSquared
8.5
Ratings
3% above category average
RedHorse CRM
-
Ratings
Lead nurturing automation10.00 Ratings00 Ratings
Lead scoring and grading9.00 Ratings00 Ratings
Data quality management5.10 Ratings00 Ratings
Automated sales alerts and tasks10.00 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
LeadSquared
4.1
Ratings
52% below category average
RedHorse CRM
-
Ratings
Calendaring2.10 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
LeadSquared
6.0
Ratings
14% below category average
RedHorse CRM
-
Ratings
Dashboards6.00 Ratings00 Ratings
Standard reports8.00 Ratings00 Ratings
Custom reports4.00 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
LeadSquared
9.0
Ratings
9% above category average
RedHorse CRM
-
Ratings
API10.00 Ratings00 Ratings
Role-based workflow & approvals8.00 Ratings00 Ratings
Customizability10.00 Ratings00 Ratings
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
LeadSquared
-
Ratings
RedHorse CRM
9.1
Ratings
17% above category average
Customer data management / contact management00 Ratings9.10 Ratings
Workflow management00 Ratings9.10 Ratings
Territory management00 Ratings9.10 Ratings
Opportunity management00 Ratings9.10 Ratings
Integration with email client (e.g., Outlook or Gmail)00 Ratings9.10 Ratings
Contract management00 Ratings9.10 Ratings
Quote & order management00 Ratings9.10 Ratings
Interaction tracking00 Ratings9.10 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
LeadSquared
-
Ratings
RedHorse CRM
8.2
Ratings
8% above category average
Case management00 Ratings9.10 Ratings
Call center management00 Ratings6.40 Ratings
Help desk management00 Ratings9.10 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
LeadSquared
-
Ratings
RedHorse CRM
8.6
Ratings
13% above category average
Lead management00 Ratings8.20 Ratings
Email marketing00 Ratings9.10 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
LeadSquared
-
Ratings
RedHorse CRM
9.1
Ratings
18% above category average
Task management00 Ratings9.10 Ratings
Billing and invoicing management00 Ratings9.10 Ratings
Reporting00 Ratings9.10 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
LeadSquared
-
Ratings
RedHorse CRM
7.3
Ratings
4% below category average
Forecasting00 Ratings8.20 Ratings
Pipeline visualization00 Ratings4.50 Ratings
Customizable reports00 Ratings9.10 Ratings
Customization
Comparison of Customization features of Product A and Product B
LeadSquared
-
Ratings
RedHorse CRM
8.6
Ratings
14% above category average
Custom fields00 Ratings9.10 Ratings
Custom objects00 Ratings9.10 Ratings
Scripting environment00 Ratings9.10 Ratings
API for custom integration00 Ratings7.30 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
LeadSquared
-
Ratings
RedHorse CRM
6.4
Ratings
14% below category average
Social data00 Ratings6.40 Ratings
Social engagement00 Ratings6.40 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
LeadSquared
-
Ratings
RedHorse CRM
6.8
Ratings
7% below category average
Marketing automation00 Ratings9.10 Ratings
Compensation management00 Ratings4.50 Ratings
Platform
Comparison of Platform features of Product A and Product B
LeadSquared
-
Ratings
RedHorse CRM
7.3
Ratings
0% below category average
Mobile access00 Ratings7.30 Ratings
Security
Comparison of Security features of Product A and Product B
LeadSquared
-
Ratings
RedHorse CRM
9.1
Ratings
9% above category average
Role-based user permissions00 Ratings9.10 Ratings
Best Alternatives
LeadSquaredRedHorse CRM
Small Businesses
Salesmate
Salesmate
Score 10.0 out of 10
Salesmate
Salesmate
Score 10.0 out of 10
Medium-sized Companies
LocaliQ
LocaliQ
Score 9.0 out of 10
Creatio
Creatio
Score 9.7 out of 10
Enterprises
Agile CRM
Agile CRM
Score 9.8 out of 10
Creatio
Creatio
Score 9.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
LeadSquaredRedHorse CRM
Likelihood to Recommend
7.0
(0 ratings)
9.1
(0 ratings)
Likelihood to Renew
8.8
(0 ratings)
-
(0 ratings)
Usability
9.0
(0 ratings)
-
(0 ratings)
Support Rating
9.8
(0 ratings)
-
(0 ratings)
User Testimonials
LeadSquaredRedHorse CRM
Likelihood to Recommend
Leadsquared is well suited for small to medium-sized enterprises where the team is small and you have a lot of areas to explore. Every team can have their suites/ accounts customised accordingly. I am not sure if I can compare it for bigger enterprises but I feel this best of best to get your work done more efficiently.
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RedHorse CRM is not well suited for organizations that need full web access. It is not currently a SaaS application but can be used with Amazon and similar hosted servers.
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Pros
  • Call history is recorded like dialed calls, connected calls, total talktime in a daily, weekly, monthly, yearly, and on a custom basis.
  • The activity history of both customers, and employees are shown clearly, which help us a lot in understanding the interest of the customer, and their communication history with the organization.
  • Daily attendance history and man-days management can be done.
  • Sales performance and their values are mapped clearly.
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  • Customer information management - retain complete information about the client, their company, social media conversations, product ownership and so on.
  • Sales process drive and automation - integrates with Constant Contact to provide marketing support for your sales team.
  • Customer support (Ticketing) - complete time and technology management. Know how many issues are arising and the response time to solutions. Create knowledge base as issues are resolved.
  • Integration to QuickBooks - Connects directly to QuickBooks in a manner that is solid and easy to use while maintaining security. Your sales and support team sees just what they need to see.
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Cons
  • LeadSquared is a little bit expensive compared to other slimmer products, so they need to think about it.
  • Sometimes LeadSquared gets stuck when I use it to run a large campaign, I would like them to improve this.
  • LeadSquared creates a problem in slow internet connections, so I guess this is also an improvement area for them.
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  • Really RedHorse is so full featured that it has few areas that need improvement. One feature that is not present but will be addressed in the future is true SaaS implementations.
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Likelihood to Renew
It is an excellent value for money solution and is fulfilling all our needs quite efficiently. They keep working on the product and each month sees an update allowing for a bug free experience and faster incorporation of newer tools. I see no reason why I would not like to renew the subscription for this fabulous product.
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No answers on this topic
Usability
1. The learning curve is not too steep; it is fairly simple. The UI albeit old looking, is fairly simple. 2. It has a lot of integrated apps using which you can directly access other systems under a single umbrella. 3. Processes and permission templates allow for role based access, thereby further simplifying the system by removing unnecessary element with respect to a specific group
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No answers on this topic
Support Rating
Great to work with and also Easy to work with Do not just listen to the problem but provide upfront solutions Always available and are ready to support on holidays Considerate of user's knowledge and always ready to explain the smallest / dumbest doubt a user can ask Always available to help with the internal tasks as well like creating automations, drip creations etc
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No answers on this topic
Alternatives Considered
LeadSquared is a dedicated Sales CRM. Earlier we were using Freshdesk for sales following a ticket based model which was highly inconvenient as all customer activity used to get created as a separate ticket and overall effort tracking was a mess. With the Lead and Activity model, tracking became much easier and yes, Freshdesk is a support tool and Freshsales does exist but LeadSquared fulfilled our usecase at a much lesser price.
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As a CRM systems provider for 25+ years we have worked with a number of CRM products but so far none have the complete feature set like RedHorse. Salesforce.com gets very expensive for clients very quickly even though it is a good product. MS Dynamics CRM is a reasonable system but is very complex and expensive to maintain and/or customize. RedHorse provides the best of both along with the ease of use and non-complex customization.
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Return on Investment
  • Lead leakage stopped, positively impacting the CPL.
  • Customized Lead Stages helped the sales team to have a better follow up thus improving the conversion rates.
  • Automations and Drip implementation helped in drawing direct/indirect conversions from dormant leads - Adding to LTV of a customer.
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  • RedHorse allows our team to focus on producing results for clients in a prompt and accurate manner.
  • Information is always available and the system is quick so our team and our clients appreciate the application.
  • Quoting a client is a breeze and the system is flexible.
Read full review
ScreenShots

LeadSquared Screenshots

Screenshot of Lead CaptureScreenshot of Lead DistributionScreenshot of Lead NurturingScreenshot of Sales AutomationScreenshot of Sales TrackingScreenshot of Workflow Automation

RedHorse CRM Screenshots

Screenshot of RedHorse can manage your calendar for you, including scheduling for multiple users and multiple contacts.Screenshot of View, add, edit, call, email, map. Manage all of your accounts and contacts. Search your contact list or use Favorites.