LeadLander vs. LinkedIn Sales Navigator for Gmail

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
LeadLander
Score 10.0 out of 10
N/A
LeadLander is essentially an IP reverse look-up tool. It does a reverse look-up of the IP address to distinguish between corporate visitors and “home/ISP” users. Although having somewhat similar functionality as web analytics products like Google Analytics and WebTrends, it is actually designed for a different user base. While web analytics tools are typically designed to provide metrics such as bounce rates, unique visitors, and length/depth of stay to help marketers optimize website content,…
$25
Per User Per Month
LinkedIn Sales Navigator for Gmail
Score 8.9 out of 10
N/A
LinkedIn Sales Navigator for Gmail (formerly Rapportive) is a free Chrome Extension that shows an email recipient's LinkedIn details within the user's Gmail inbox, and allows users to jump to the contact's LinkedIn profile. Rapportive was acquired by LinkedIn in 2012. In November 2017, LinkedIn released a new version of Rapportive called Sales Navigator Lite for Gmail, which makes some features of LinkedIn Sales Navigator accessible from within user's email inbox. A subscription toN/A
Pricing
LeadLanderLinkedIn Sales Navigator for Gmail
Editions & Modules
LeadLander
$25.00
Per User Per Month
No answers on this topic
Offerings
Pricing Offerings
LeadLanderLinkedIn Sales Navigator for Gmail
Free Trial
YesNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
LeadLanderLinkedIn Sales Navigator for Gmail
Features
LeadLanderLinkedIn Sales Navigator for Gmail
Prospecting
Comparison of Prospecting features of Product A and Product B
LeadLander
-
Ratings
LinkedIn Sales Navigator for Gmail
8.3
Ratings
7% above category average
Advanced search00 Ratings9.00 Ratings
Identification of new leads00 Ratings7.50 Ratings
List quality00 Ratings9.00 Ratings
List upload/download00 Ratings8.00 Ratings
Ideal customer targeting00 Ratings8.50 Ratings
Load time/data access00 Ratings8.00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
LeadLander
-
Ratings
LinkedIn Sales Navigator for Gmail
9.0
Ratings
15% above category average
Contact information00 Ratings8.00 Ratings
Company information00 Ratings9.00 Ratings
Industry information00 Ratings10.00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
LeadLander
-
Ratings
LinkedIn Sales Navigator for Gmail
6.9
Ratings
7% below category average
Lead qualification process00 Ratings8.00 Ratings
Smart lists and recommendations00 Ratings8.00 Ratings
Salesforce integration00 Ratings5.50 Ratings
Company/business profiles00 Ratings7.50 Ratings
Alerts and reminders00 Ratings8.00 Ratings
Data hygiene00 Ratings4.00 Ratings
Automatic data refresh00 Ratings7.50 Ratings
Tags00 Ratings7.00 Ratings
Filters and segmentation00 Ratings6.50 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
LeadLander
-
Ratings
LinkedIn Sales Navigator for Gmail
7.5
Ratings
1% above category average
Sales email templates00 Ratings8.00 Ratings
Append emails to records00 Ratings7.00 Ratings
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LeadLanderLinkedIn Sales Navigator for Gmail
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User Ratings
LeadLanderLinkedIn Sales Navigator for Gmail
Likelihood to Recommend
9.0
(0 ratings)
8.0
(0 ratings)
Likelihood to Renew
8.2
(0 ratings)
10.0
(0 ratings)
Usability
-
(0 ratings)
8.5
(0 ratings)
User Testimonials
LeadLanderLinkedIn Sales Navigator for Gmail
Likelihood to Recommend
Lead Lander is great for an organization that is trying to get a better handle on who is visiting their website. Not just the website in general but you can look to see who is visiting each page within a site. This is beneficial when using the data to make digital marketing decisions, especially PPC.
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This product allows seamless integration between Gmail and LinkedIn Sales Navigator and imports data directly into our sales intel system. It is valuable to help map relationships and create timely sales pushes for key accounts. It would be valuable to have more robust integration with CRM systems like Salesforce and more reliable and robust contact information as well.
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Pros
  • The dashboard is very nice. I love that it is the first thing you see when you log in.
  • For us, being able to leave notes on organizations is key. That way we know the last time they looked at our information, who contacted the organization and what the conversation entailed. There is never any question of what has happened in the past.
  • I also really enjoy being able to do Lead Scoring. This makes it super easy for the field especially to see who is accessing the pages most important to them. The fact that the colors display in the daily email alerts is really beneficial.
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  • Has many filter capabilities for me to find exactly who I am looking for.
  • Integrates with other prospecting tools to create a well rounded with the information it can collect.
  • Integrates with SFDC- automatically uploads them as leads.
  • Integrates with Salesloft for me to easily start the cadence.
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Cons
  • We were not aware of the ability to sync with SalesForce and/or LinkedIn with our initial deployment of the product. With more hands on training and even online courses available, Leadlander could increase and accelerate usage of their product
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  • Sometimes it tells me I need to log into my LinkedIn profile when I've already logged in. It's weird. It seems to be when the email address is not found. Instead of just saying the email is not found, it tells me I need to log in. Just something I've noticed.
  • Sometimes I get this weird thing where I go to compose an email and instead of having it open all the way to the right, it opens all the way to my left. I'm pretty sure Rapportive is what's causing it. It doesn't happen very often but sometimes I see that.
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Likelihood to Renew
Currently, we have not went out to look for another tool because we are happy with LeadLanders' performance. If we were to be approached by any of their competitors, we would look to investigate the difference and similarities between the tools. In the past, we used a tool that provided images and steps taken to show the route a prospect takes and I found that to be very interesting.
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Rapportive is simple and great at what it does. Plus I anticipate they'll probably add more features in the future.
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Usability
No answers on this topic
The user interface is very user-friendly and easy to navigate. The workflow is an easy thing to incorporate into your day-to-day as a sales person. It’s very rare that I come across a glitch or website slowness. The collaborative Aspect is also a plus when I am working with others on my sales team
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Support Rating
No answers on this topic
I have never used Their support
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Alternatives Considered
We use a number of other prospecting tools, but none that scrape website attendance information.
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LinkedIn Sales Navigator continues to be a key part of our marketing strategy. We use it to manage our lead pipeline, connect with new potential customers and manage our existing clients. We started using Sales Navigator because our sales reps weren't as connected as they should be on LinkedIn. The product allows our reps to be more connected, and we're finding more opportunities by being more connected.
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Return on Investment
  • We have won many new customers that visited our website but didn't request a demonstration. Therefore, the return is at least two or three customers a year.
  • I often chase after business that is not a good fit for our product. Many companies are too small or use the wrong platform for our solution.
  • Frequently, we receive prospective leads that can't be identified.
  • It's a great way to come up with new companies that perhaps you didn't think about as leads.
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  • Really lets me leverage my entire business network
  • Empowers me to see the prospect's whole picture (who they know, where they went, what they do) and take advantage of that opening
  • We have no other system like it, so it's irreplaceable for us
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ScreenShots