Leadfwd, from the company of the same name in Staten Island, combines B2B Prospecting, Sales Outreach and Account-Based Marketing. It replaces the former INBOX25.
N/A
Thryv
Score 8.7 out of 10
Small Businesses (1-50 employees)
Thryv is an all-in-one small business marketing solution providing CRM, marketing automation, calendaring and appointment reminders, directory listings, and other features.
N/A
Pricing
Leadfwd
Thryv
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Leadfwd
Thryv
Free Trial
No
No
Free/Freemium Version
No
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Leadfwd
Thryv
Features
Leadfwd
Thryv
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Leadfwd
7.4
Ratings
3% below category average
Thryv
9.2
Ratings
22% above category average
WYSIWYG email editor
7.00 Ratings
00 Ratings
Dynamic content
7.00 Ratings
8.90 Ratings
Ability to test dynamic content
7.00 Ratings
9.10 Ratings
Landing pages
9.00 Ratings
10.00 Ratings
A/B testing
3.20 Ratings
00 Ratings
Mobile optimization
6.20 Ratings
8.80 Ratings
Email deliverability reporting
9.60 Ratings
9.10 Ratings
List management
8.60 Ratings
8.90 Ratings
Triggered drip sequences
8.80 Ratings
9.70 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Leadfwd
8.0
Ratings
2% above category average
Thryv
8.1
Ratings
18% above category average
Lead nurturing automation
8.40 Ratings
8.70 Ratings
Lead scoring and grading
7.30 Ratings
00 Ratings
Data quality management
7.70 Ratings
8.60 Ratings
Automated sales alerts and tasks
8.50 Ratings
7.10 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Leadfwd
7.0
Ratings
6% below category average
Thryv
9.0
Ratings
10% above category average
Calendaring
5.00 Ratings
9.00 Ratings
Event/webinar marketing
9.00 Ratings
9.00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Leadfwd
7.5
Ratings
0% below category average
Thryv
6.7
Ratings
1% above category average
Social sharing and campaigns
9.00 Ratings
9.40 Ratings
Social profile integration
6.00 Ratings
4.00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Leadfwd
6.3
Ratings
15% below category average
Thryv
6.6
Ratings
3% below category average
Dashboards
6.50 Ratings
9.10 Ratings
Standard reports
6.30 Ratings
8.60 Ratings
Custom reports
6.00 Ratings
2.00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
It's a great choice for users of SugarCRM, which doesn't integrate particularly well with many other marketing automation platforms. It's less appropriate for users of other CRMs (particularly Salesforce) which has well-baked connectors for HubSpot, Pardot, et al.
Thryv is not for everyone! It all depends on the needs of the individual's business. If they are wanting to scale back on the number of tools they have to use and pay for, to accomplish their business needs and those tools include a scheduler, Social Media planning/posting tool, an email marketing tool, etc. then Thryv could be for them! If they are looking for a tool to automate some of the communications with their clients, Thryv could be a fit there, too! BUT if they are a small business, solopreneur, and need to start with the entry package BEWARE! The Premium package doesn't have the basic things that the more expensive packages do. One is a customized email signature so you can have you logo, picture, etc. in your email signature. This wasn't offered at all a year ago. I asked for it to be added. Evidently others did too because this week I got an email that they had added it BUT NOT for the Premium Package. Something that is basic that EVERYONE should have access to BUT you have to pay more! It didn't make me feel like a valued customer that's for sure.
Inbox25 is in a growth phase and has transformed their product pretty fast. With that comes an increased need to continually learn how to leverage new features.
Tutorials and product documentation exist but it is relatively minimal. They overcome this with personalized, one-on-one training that is recorded for future review using a project management platform.
Inbox25 has expanded beyond Sugar CRM to include Salesforce.com integration. I'm not sure if they plan to add integrations to other applications but they are positioned well for growth.
It is very easy to use and the features are great for the ones we utilize. If you have any issues at all, customer service or our sales rep is great to work with and fixes what issues I have. They are always willing to help out and to follow up to make sure you don't have any more issues.
Although getting through to the right person may take a while, they have the ability to take over your screen and always assist with whatever you need.
We found Inbox25 to be the most cost-effective marketing automation platform with the best possible integration to Sugar CRM. We evaluated three additional products. Only one was comparable in scope and integration but the cost was 30% more.
I chose Thryv not just because the price was budget-friendly but because of the ease of use and ability to learn how to leverage the platform to meet my business's growing needs.
We have successfully moved cold suspects to leads and leads to opportunities, and opportunities to customers with Inbox25. We are just now starting to realize more value given that we've only recently started using the more advanced drip marketing and lead scoring features.
When we used the pay-as-you-go version we were paying just pennies per email and remained CAN-Spam Act compliant. It was harder to quantify the ROI then but it was apparent that email marketing was working and moving prospects from one sales stage to another. It was also very useful for re-engaging prospects and promoting products and services to customers.
Our total investment in the advanced edition is less $30,000 annually and we expect the ROI to be less than one year. It could have been sooner if we'd have been more thoughtful in our initial implementation.
Increased Social Media Presence has kept us in touch with clients
I believe our overall package has resulted in increased web traffic. More clients are finding us through social media and web searches than any other year before.