Lead411 vs. Synthio

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Lead411
Score 9.1 out of 10
Mid-Size Companies (51-1,000 employees)
Lead411 is a sales intelligence solution that provides provides news-driven sales leads, IT intelligence and unlimited company contacts within a simple UI. Key differentiators are unlimited downloads, fresh daily leads based on territory, and a no commitment monthly offer.
$99
per month per user
Synthio
Score 9.0 out of 10
Enterprise companies (1,001+ employees)
Synthio is Data as a Service software that automates the cleansing, standardization, and synthesis of data to make it actionable for immediate use. From merging non-standard or free-form data into a single usable dataset, to deduplication, standardization, strategic augmentation, or simply understanding more about data through a data health analysis, the vendor says their solution meets every data need of the modern marketer. Additionally, the vendor says they even have an automated tool that…N/A
Pricing
Lead411Synthio
Editions & Modules
Basic Plus Unlimited
$99
per month per user
Enterprise Limited
Contact Sales
No answers on this topic
Offerings
Pricing Offerings
Lead411Synthio
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsPricing reflected may not include certain add-ons like Bombora Intent Data or extra seats. Contact Sales for customization of the service.
More Pricing Information
Community Pulse
Lead411Synthio
Features
Lead411Synthio
Prospecting
Comparison of Prospecting features of Product A and Product B
Lead411
9.4
Ratings
20% above category average
Synthio
9.7
Ratings
23% above category average
Advanced search9.70 Ratings10.00 Ratings
Identification of new leads9.70 Ratings10.00 Ratings
List quality8.90 Ratings9.00 Ratings
List upload/download9.30 Ratings10.00 Ratings
Ideal customer targeting9.30 Ratings9.00 Ratings
Load time/data access9.30 Ratings10.00 Ratings
Sales Intelligence Data Standards
Comparison of Sales Intelligence Data Standards features of Product A and Product B
Lead411
9.4
Ratings
19% above category average
Synthio
9.3
Ratings
18% above category average
Contact information9.10 Ratings9.00 Ratings
Company information9.30 Ratings9.00 Ratings
Industry information9.70 Ratings10.00 Ratings
Data Augmentation & Lead Qualification
Comparison of Data Augmentation & Lead Qualification features of Product A and Product B
Lead411
9.2
Ratings
21% above category average
Synthio
9.4
Ratings
24% above category average
Lead qualification process8.90 Ratings00 Ratings
Smart lists and recommendations9.10 Ratings00 Ratings
Salesforce integration9.60 Ratings10.00 Ratings
Company/business profiles9.10 Ratings9.00 Ratings
Alerts and reminders9.20 Ratings00 Ratings
Data hygiene9.50 Ratings9.00 Ratings
Automatic data refresh8.70 Ratings10.00 Ratings
Tags9.30 Ratings00 Ratings
Filters and segmentation9.50 Ratings9.00 Ratings
Sales Intelligence Email Features
Comparison of Sales Intelligence Email Features features of Product A and Product B
Lead411
8.5
Ratings
13% above category average
Synthio
9.0
Ratings
19% above category average
Sales email templates8.00 Ratings00 Ratings
Append emails to records9.00 Ratings9.00 Ratings
Best Alternatives
Lead411Synthio
Small Businesses
UpLead
UpLead
Score 9.6 out of 10
Lead411
Lead411
Score 9.1 out of 10
Medium-sized Companies
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.8 out of 10
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.8 out of 10
Enterprises
TechTarget Priority Engine
TechTarget Priority Engine
Score 9.8 out of 10
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Score 9.8 out of 10
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User Ratings
Lead411Synthio
Likelihood to Recommend
9.7
(0 ratings)
9.0
(0 ratings)
Likelihood to Renew
9.0
(0 ratings)
-
(0 ratings)
Usability
9.1
(0 ratings)
-
(0 ratings)
Performance
7.3
(0 ratings)
-
(0 ratings)
Support Rating
9.1
(0 ratings)
-
(0 ratings)
User Testimonials
Lead411Synthio
Likelihood to Recommend
[Lead411 is well suited for] lead generation where the phone numbers are verified and the email addresses are verified, I find them to have a high rate of accuracy. The ability to filter to the verified information is very user friendly. I do wish the number of verified emails and phone numbers were higher.
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Undoubtedly this is the ideal software for the sales and marketing department, as it saves a lot of time in the search for customers and has tools that automate many processes that were previously manual. This is one of the programs we have worked with the best, that is why we recommend it.
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Pros
  • Most importantly --- The DATA is accurate and the platform is straight-forward and simple to use. The native connection to our CRM environment "completes the requirement" from our standpoint. A "10 out of 10"...
  • From my experiences and interactions, the culture of the organization is exceptionally focused on customer satisfaction! We've been more than pleased with EVERY SINGLE interaction with Lead411....they go out of their way to be of assistance. A "10 out of 10"...
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  • Allows segmenting ideal customers by different categories, achieving a wide list of companies that meet the ideal customer requirements that we set. This list is provided automatically by the system.
  • The software also gives us valuable information about the profile of the companies to know them better when we approach them with a sales proposal; such as their objectives, key contacts, and more.
  • It has integrations for CRM such as Salesforce and automation for marketing campaigns such as Hubspot marketing hub and Oracle cx marketing.
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Cons
  • I do get a few emails that HubSpot says "bounced globally" which means I wasted an export. I think it's under 5%, so it's not a major issue.
  • The UI is adequate, but not fun to use. Others with better UIs had less or less accurate data though.
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  • Lead quality isn't always the best - as with many databases of this nature. We have to expect that we'll have a high bounce and unsubscribe rate when using these leads.
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Likelihood to Renew
Lead411 is utilized by our team and as they improve their functionality for company look ups in batches, we are interested in testing it
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No answers on this topic
Usability
I would rate Lead411’s overall usability a 9 out of 10. The platform is intuitive, easy to navigate, and provides quick access to accurate data. Features like advanced search filters and integrations make it seamless for sales teams. Minor improvements could be made in global data coverage, but overall, it’s highly efficient and user-friendly.
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No answers on this topic
Support Rating
They are very good at responding to my questions.
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No answers on this topic
Alternatives Considered
ZoomInfo certainly is class when it comes to its capabilities. That said, if you're in a heavy outbound role and you just want to get down to the nitty gritty Lead411 is a cost effective measure to get you the information you need to be as successful as you can possibly be.
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I feel similar about all of these list building/append services. There are good and bad aspects.
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Return on Investment
  • The majority of my closed business since my subscription began about a year ago has come from intelligence and contact information from Lead411, a figure that many times exceeds the cost of the subscription. Fantastic investment.
  • Using Lead411 is like having my own inside sales rep conducting company research, finding out relevant contact information, compiling sales triggers in specific vertical markets, and much more. Frees me up to sit on appointments and sell.
  • Lead411 does the grunt work for you, giving you back countless hours in your sales month for actual selling and moving deals through the sales process, significantly speeding up my sales processes from initial appointment to closed business. My typical sales cycle before Lead411, from initial contact to signed contract in hand, was 8-10 weeks. Since using Lead411, it's now 4-6. Yes, that big a difference.
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  • Positive - We've been able to append records and add them to our targeted marketing campaigns.
  • Negative - We've added some junk to our database, as a result, which has affected our deliverability rates.
  • Negative - We did get a complaint and inquiry from one particular record about sending them an unsolicited email.
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ScreenShots

Lead411 Screenshots

Screenshot of advanced search within the Lead411 platformScreenshot of the AI Dashboard used to find the most relevant and ready-to-purchase prospects quicklyScreenshot of where to contact prospects directly in the platform, create follow-up sequences and flag important prospects all within the platform.Screenshot of Lead411 a pricing options.