Kochava vs. Marketing Evolution ROI Brain

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Kochava
Score 10.0 out of 10
N/A
Kochava is a mobile attribution and analytics platform for enterprises.N/A
Marketing Evolution ROI Brain
Score 0.0 out of 10
N/A
Marketing Evolution in New York brings together analytics and cloud-based software to support message exposure at the person-level, across all media, and in-campaign. Marketing Evolution's ROI Brain™ software monitors performance while a campaign is live, identifying opportunities for mid-course adjustments of the media mix and creative rotation, to ensure users can reach the right person at the right time, with the right media, and at the right price.N/A
Pricing
KochavaMarketing Evolution ROI Brain
Editions & Modules
No answers on this topic
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Offerings
Pricing Offerings
KochavaMarketing Evolution ROI Brain
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
KochavaMarketing Evolution ROI Brain
Best Alternatives
KochavaMarketing Evolution ROI Brain
Small Businesses
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Medium-sized Companies
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Firebase
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Score 8.4 out of 10
Enterprises
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Piano Analytics
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Score 8.0 out of 10
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User Ratings
KochavaMarketing Evolution ROI Brain
Likelihood to Recommend
8.5
(0 ratings)
-
(0 ratings)
Usability
3.0
(0 ratings)
-
(0 ratings)
Support Rating
5.0
(0 ratings)
-
(0 ratings)
User Testimonials
KochavaMarketing Evolution ROI Brain
Likelihood to Recommend
Kochava is effective because it is integrated with networks and publishers, making it useful for compiling a quarterly report of the best sources of high-quality campaign data for the company's marketing department.
Kochava is a handy marketing tool for running mobile app campaigns and analyzing data.
Kochava assists employees in completing their demanding duties while also ensuring the security of business data.
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Pros
  • Tracking of clicks, views, add to cart, order etc. Across various marketing channels.
  • Attribution of channels basis last click, first click etc.
  • Analytics, Insights, user CAC and LTV etc.
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Cons
  • Team members had a hard time getting started with this tool, setup was a bit challenging at first, but customer support has been excellent.
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Usability
Not user friendly, poor reporting.
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Support Rating
They have been a bit slow in responding, that's the only reason for the low rating. Otherwise, they are smart and helpful.
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Alternatives Considered
It is a wonderful option
with favorable virtues to be applied in the company's marketing process, it
allows us to obtain information through consultation and analysis, they are attentive
and friendly when offering their service and support, it also includes
functions such as a fraud tool for the management of push consent, very useful
for additional reports in analysis teams, is also competitive because it is
providing adequate payment alternatives.
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Return on Investment
  • We have had issues with quality due to the poor reporting
  • Lost several opportunities based on lack of visibility
  • not user friendly dashboard, and therefore harder to use than other common platforms
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ScreenShots