TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Knotch

    Score10 out of 10
    N/AKnotch in New York offers their analytics suite as for content marketing ROI. The technology is designed to help CMOs & their teams measure and impact the outcome of their content efforts via real-time, actionable intelligence across all of their content investment. The Knotch content intelligence platforms help marketers plan, measure, optimize and benchmark their content efforts across all owned and paid strategies.N/A

    Singular

    Score8.1 out of 10
    N/ASingular, headquartered in San Francisco, offers their mobile marketing and analytics platform of the same name. The company Singular merged with Apsalar in 2017, and combined technologies to offer a single platform under the Singular brand.N/A
    Pricing
    KnotchSingular
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    KnotchSingular
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    KnotchSingular
    Small Businesses
    Agency Analytics
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    Medium-sized Companies
    Supermetrics
    Score10 out of 10
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    Enterprises
    TrackMaven
    Score8.5 out of 10
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    All AlternativesView all alternativesView all alternatives
    User Ratings
    KnotchSingular
    Likelihood to Recommend
    10.0
    (1 ratings)
    8.0
    (4 ratings)
    Support Rating
    -
    (0 ratings)
    8.0
    (2 ratings)
    User Testimonials
    KnotchSingular
    Likelihood to Recommend
    Knotch
    If the intent is to measure effectiveness of specific content on the hub, with the ability to ask directly the question to those who come to the site, then this is a very powerful tool
    Read full review
    Singular
    Singular is perfect for companies that have limited BI developer resources. If you work with more than a few media partners, Singular aggregates all pre-install metrics and automatically connects it to your BI data / MMP provider. This use is perfect for executives/directors that want to have a quick snapshot of their marketing spend. Singular also works well for media buyers that want to export Singular report as a base for creating optimization reports.
    Incentivized
    Read full review
    Pros
    Knotch
    No answers on this topic
    Singular
    • Creative reporting is one of the features of Singular (formerly Apsalar), which I love the most.
    • Tracking the user journey right from the click to purchase.
    Incentivized
    Read full review
    Cons
    Knotch
    No answers on this topic
    Singular
    • Providing a clear solution to cross-device attribution and measurement: no vendor does this well currently.
    • Ability to toggle advanced attribution models: first-last touch, time decay, etc.
    • Comprehensive deep linking solution (similar to Branch).
    Incentivized
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    Support Rating
    Knotch
    No answers on this topic
    Singular
    When we report about a bug or a problem the support usually responds quickly and try to provide a solution/fix in a timely manner. I wish that they had a monitoring tool to notify me about bugs before I spot them myself.
    Incentivized
    Read full review
    Alternatives Considered
    Knotch
    I have used few similar products in the past but knotch has stronger and easy analytics
    Read full review
    Singular
    AppsFlyer is the top of mind MMP, while Singular would be my second choice with Adjust. AppsFlyer has a great UX and customer support. While Adjust is still lagging a little bit behind.
    Incentivized
    Read full review
    Return on Investment
    Knotch
    No answers on this topic
    Singular
    • Has helped to improve the ROI.
    • Helped to identify the right set of audience which need to be targeted.
    Incentivized
    Read full review
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