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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Klaviyo

    Score8.6 out of 10
    N/AKlaviyo is a marketing automation platform that helps businesses to centralize and use every piece of their customer data. With Klaviyo, businesses can combine customer data with more than 350 native integrations to automate personalized email and SMS communications that make customers feel seen. From mom-and-pop shops to established companies, Klaviyo states businesses like Dermalogica, Living Proof, Solo Stove, Citizen Watches, and more than 143,000 other paying users leverage their platform…

    $20

    per month

    Sitecore Send

    Score10 out of 10
    N/ASitecore Send, formerly Moosend, is an email marketing platform featuring drag and drop editor and templates for newsletters, automated workflow, mailing list management with custom fields and advanced segmentation, and personalized content.

    $10

    Per Subscriber

    Pricing
    KlaviyoSitecore Send
    Editions & Modules
    No answers on this topic
    Starting Price
    $10.00
    Per Subscriber
    Maximum Price
    $760.00
    Per Subscriber
    Offerings
    Pricing Offerings
    KlaviyoSitecore Send
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsPaid plans start at $20/month and include: 251 - 500 contacts 5,000 monthly email sends 150 SMS/MMS sending credits Applicable SMS carrier fees Mobile push notifications (free beta) Email and chat support Additional contacts, email and text sending credits, and service plans available to meet the needs of any size business. View all of our pricing and estimate your total cost of ownership at klaviyo.com/pricing—
    More Pricing Information
    Community Pulse
    KlaviyoSitecore Send
    Considered Both Products
    Klaviyo
    No answer on this topic
    Sitecore
    No answer on this topic
    Key User Insights
    Would buy again
    98%
    Would buy again
    85 Answers
    100%
    Would buy again
    6 Answers
    Delivers good value for the price
    98%
    Delivers good value for the price
    79 Answers
    100%
    Delivers good value for the price
    6 Answers
    Happy with the feature set
    98%
    Happy with the feature set
    85 Answers
    100%
    Happy with the feature set
    6 Answers
    Lived up to sales and marketing promises
    96%
    Lived up to sales and marketing promises
    77 Answers
    100%
    Lived up to sales and marketing promises
    6 Answers
    Implementation went as expected
    94%
    Implementation went as expected
    76 Answers
    100%
    Implementation went as expected
    5 Answers
    Features
    KlaviyoSitecore Send
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Klaviyo and Sitecore Send
    Feature
    Klaviyo
    8.4
    94 Ratings
    10% above category average
    Sitecore Send
    8.6
    8 Ratings
    8% above category average
    WYSIWYG email editor8.384 Ratings8.98 Ratings
    Dynamic content8.389 Ratings8.47 Ratings
    Ability to test dynamic content8.183 Ratings8.27 Ratings
    Landing pages8.02 Ratings8.96 Ratings
    A/B testing8.684 Ratings8.55 Ratings
    Mobile optimization8.290 Ratings8.67 Ratings
    Email deliverability reporting8.892 Ratings8.88 Ratings
    List management8.792 Ratings9.08 Ratings
    Triggered drip sequences8.983 Ratings8.05 Ratings
    Lead Management
    Comparison of Lead Management features of Klaviyo and Sitecore Send
    Feature
    Klaviyo
    7.4
    72 Ratings
    5% below category average
    Sitecore Send
    -
    Ratings
    Lead nurturing automation7.970 Ratings00 Ratings
    Lead scoring and grading7.226 Ratings00 Ratings
    Data quality management7.433 Ratings00 Ratings
    Automated sales alerts and tasks7.229 Ratings00 Ratings
    Campaign Management
    Comparison of Campaign Management features of Klaviyo and Sitecore Send
    Feature
    Klaviyo
    8.0
    14 Ratings
    8% above category average
    Sitecore Send
    -
    Ratings
    Calendaring8.014 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Klaviyo and Sitecore Send
    Feature
    Klaviyo
    8.0
    90 Ratings
    9% above category average
    Sitecore Send
    9.0
    7 Ratings
    16% above category average
    Dashboards8.490 Ratings8.97 Ratings
    Standard reports8.087 Ratings8.87 Ratings
    Custom reports7.750 Ratings9.35 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Klaviyo and Sitecore Send
    Feature
    Klaviyo
    8.2
    71 Ratings
    9% above category average
    Sitecore Send
    -
    Ratings
    API8.766 Ratings00 Ratings
    Role-based workflow & approvals9.031 Ratings00 Ratings
    Customizability8.242 Ratings00 Ratings
    Integration with Salesforce.com7.27 Ratings00 Ratings
    Third-party software integrations7.916 Ratings00 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of Klaviyo and Sitecore Send
    Feature
    Klaviyo
    -
    Ratings
    Sitecore Send
    8.9
    5 Ratings
    11% above category average
    URL Validation00 Ratings8.85 Ratings
    Link Tracking00 Ratings9.35 Ratings
    Image Validation00 Ratings8.85 Ratings
    Inbox Display00 Ratings8.74 Ratings
    Email Accessibility Tools00 Ratings8.65 Ratings
    Spelling and Grammar Check00 Ratings8.94 Ratings
    Spam Testing00 Ratings8.95 Ratings
    Email Previews00 Ratings9.15 Ratings
    Best Alternatives
    KlaviyoSitecore Send
    Small Businesses
    Vbout
    Score9.9 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Bloomreach - The Agentic Platform for Personalization
    Score8.4 out of 10
    Everest (Return Path + 250ok)
    Score10 out of 10
    Enterprises
    Iterable
    Score8.7 out of 10
    Emma by Marigold
    Score9.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    KlaviyoSitecore Send
    Likelihood to Recommend
    8.7
    (94 ratings)
    8.8
    (8 ratings)
    Likelihood to Renew
    10.0
    (2 ratings)
    -
    (0 ratings)
    Usability
    8.0
    (3 ratings)
    -
    (0 ratings)
    Support Rating
    9.0
    (1 ratings)
    -
    (0 ratings)
    Implementation Rating
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    KlaviyoSitecore Send
    Likelihood to Recommend
    Klaviyo
    Klaviyo is well suited for email campaigns and SMS campaigns. It is great for automated campaigns including cart abandonment, browse abandonment, welcome campaign, lost customer campaign, loyalty campaigns, product review collection, and more. It is easy to use and easy to set up all of the above as well as pop ups on your website to collect emails and phone numbers for SMS and special campaigns even. We did not feel it was necessary to use it for direct customer communications about their orders but you could use it for that too if you wanted to, keeping in mind you pay per the number of emails you send out (wink wink).
    Incentivized
    Read full review
    Sitecore
    UI presented by this application is not only unique but also important to implement for further creation. Hence a proven and tested application for tracing the developments at all places to check the capability of the developmental process. It’s a powerful email marketing tool and helps to maintain the client’s relationship with full support.
    Incentivized
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    Pros
    Klaviyo
    • I have Integrated Klaviyo with my Website and with salesforce which works simultaneously. This integration is happened very easily as In klaviyo we have flows through which we can do automations and set webhook integration with no code activity.
    • Klaviyo helps me to measure the success of email campaigns.
    • Klaviyo helps me to automate the manual tasks with the helps Flows in it which is very easy to use as it has a very easy to understand user interface and no coding reuired.
    Incentivized
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    Sitecore
    • Moosend is the best application to trace the business development and to create ideas through email marketing
    • This tool is helpful in the atomization of developments on a certain level
    • It promotes business opportunities in the market with innovation and ideas
    Incentivized
    Read full review
    Cons
    Klaviyo
    • At times the platform isn't as intuitive as you would like. Take the time to be onboarded and play around in the platform to get the hang of things. Utilize Klaviyo's resources and attend their live training sessions to help navigate the platform and implement best practices they recommend.
    • Can be pricey depending on company and email list.
    • Customization is limited at times. The brand font we utilized on all branded content wasn't available through Klaviyo. Previously we would have to go through the back end to implement our branded font, import our font, or create content on another platform to utilize our font.
    Incentivized
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    Sitecore
    • If you have more than 1000 subscribers you will be required to upgrade to the Pro plan.
    • Free plan users have limited customer support.
    Incentivized
    Read full review
    Likelihood to Renew
    Klaviyo
    Klaviyo is simply a great solution for e-com email marketing & customer relationship management:
    1. User journey visibility: We can see our clients' customers on their individual user journeys (open email, site visits) to better understand and accommodate your customers.
    2. Flow automation: Creating automated emails that follow up with new leads, those who abandoned carts, purchased.
    3. Email design: So easy to use, and more friendly than some other visual builders that we've used.
    4. Metrics visibility: We can see our clients' metrics very easily and adjust efforts accordingly.
    Incentivized
    Read full review
    Sitecore
    No answers on this topic
    Usability
    Klaviyo
    The only reason why I did not give it a 10/10 is that it cannot distinguish purchases that came through subscription recharges instead of purchases that were driven directly by email sends. Other than that, the automation qualities, design features, and segmentation options make this an incredible email platform, and I am very happy with it
    Incentivized
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    Sitecore
    Pretty straight forward but it takes sometime to get used to. Not exactly like WordPress or other open source cms but it gets the job done
    Incentivized
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    Support Rating
    Klaviyo
    Their support is always quick and we have recurring meetings with our advisor. they were great when we first started at walking us through the platform and helping us understand how to do the overall setup. They also have a wide variety of articles that cover must issues in a very clear manner that will get you out of a predicament really fast.
    Incentivized
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    Sitecore
    No answers on this topic
    Implementation Rating
    Klaviyo
    Don't cut corners, do it right the first time, if you take your time to build everything the way you want it then it will run itself. The platform will help you increase revenue as long as you use the tools it provides. Don't be scared to ask questions, the support team will help you get to the next level
    Incentivized
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    Sitecore
    No answers on this topic
    Alternatives Considered
    Klaviyo
    MailChimp was adequate for basic email marketing, but Klaviyo offers a far superior experience with its advanced segmentation, automated flows, and deep integration with Shopify. Klaviyo’s behavioral data analysis and A/B testing provide more precise targeting, while its robust reporting tools help us understand customer preferences better. Overall, Klaviyo’s features are more tailored to our needs, making it a more powerful and effective platform.
    Incentivized
    Read full review
    Sitecore
    Moosend is known as more of an industry standard than BuzzStream (which is a more budget tool), and it shows. BuzzStream has clearly cut corners in areas of usability and general UI, where Moosend, on the other hand, seems to have done it right from the beginning. Moosend is so much less clunky than the other tools we evaluated.
    Incentivized
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    Return on Investment
    Klaviyo
    • we have grown our revenue significantly without increasing our spend. This is critical.
    • retention rate has gone up tremendously with specific campaigns and audience targeting
    • would love to personalize more but we are a small team and struggle to do as much as we could. It would be great to have an account manager who could make account based recommendations
    Incentivized
    Read full review
    Sitecore
    • Moosend is quite affordable (500,000 emails for $500), so it's easy to see an ROI. It only takes a few recipients converting to make a campaign worth the spend.
    Incentivized
    Read full review
    ScreenShots

    Klaviyo Screenshots

    Screenshot of Web forms to grow contact listsScreenshot of Personalized recommendations that resonateScreenshot of Smarter targeting. Deeper personalization.Screenshot of Display of how performance stacks up against peers