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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Klaviyo

    Score8.6 out of 10
    N/AKlaviyo is a marketing automation platform that helps businesses to centralize and use every piece of their customer data. With Klaviyo, businesses can combine customer data with more than 350 native integrations to automate personalized email and SMS communications that make customers feel seen. From mom-and-pop shops to established companies, Klaviyo states businesses like Dermalogica, Living Proof, Solo Stove, Citizen Watches, and more than 143,000 other paying users leverage their platform…

    $20

    per month

    Makesbridge

    Score8.5 out of 10
    Small Businesses (1-50 employees)
    Makesbridge is a marketing automation product designed for SMBs, featuring core marketing capabilities. It is an on-demand product that is delivered without long-term contracts via a monthly subscription.

    $30

    per month

    Pricing
    KlaviyoMakesbridge
    Editions & Modules
    No answers on this topic
    Mini
    $29
    per month (1 account)
    SMB
    $75
    per month (1 account)
    MKS PRO
    $150
    per month (5 accounts)
    Enterprise
    $500
    per month (10 accounts)
    Engage
    $1,500
    per month (25 accounts)
    Pay As You Go
    $0
    Custom Pricing
    Offerings
    Pricing Offerings
    KlaviyoMakesbridge
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsPaid plans start at $20/month and include: 251 - 500 contacts 5,000 monthly email sends 150 SMS/MMS sending credits Applicable SMS carrier fees Mobile push notifications (free beta) Email and chat support Additional contacts, email and text sending credits, and service plans available to meet the needs of any size business. View all of our pricing and estimate your total cost of ownership at klaviyo.com/pricingMakesbridge offers a range of pricing plans and packages to comfortably accommodate any combinate of needs and budget. Pay As You Go plans are just that - companies only pay for what they use in a given month. Alternative packages - PRO, Enterprise and Engage - are for companies with consistent use patterns and willingness to pay a minimum monthly fee. In all cases there is no long term obligation; 30 days notice is all that's required to cancel a PRO, Enterprise or Engage.
    More Pricing Information
    Community Pulse
    KlaviyoMakesbridge
    Considered Both Products
    Klaviyo
    No answer on this topic
    Makesbridge Technology
    No answer on this topic
    Key User Insights
    Would buy again
    98%
    Would buy again
    85 Answers
    No answers on this topic
    Delivers good value for the price
    98%
    Delivers good value for the price
    79 Answers
    No answers on this topic
    Happy with the feature set
    98%
    Happy with the feature set
    85 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    96%
    Lived up to sales and marketing promises
    77 Answers
    No answers on this topic
    Implementation went as expected
    94%
    Implementation went as expected
    76 Answers
    No answers on this topic
    Features
    KlaviyoMakesbridge
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Klaviyo and Makesbridge
    Feature
    Klaviyo
    8.4
    94 Ratings
    10% above category average
    Makesbridge
    7.7
    7 Ratings
    2% above category average
    WYSIWYG email editor8.384 Ratings6.97 Ratings
    Dynamic content8.389 Ratings8.05 Ratings
    Ability to test dynamic content8.183 Ratings8.06 Ratings
    Landing pages8.02 Ratings7.04 Ratings
    A/B testing8.684 Ratings8.45 Ratings
    Mobile optimization8.290 Ratings7.96 Ratings
    Email deliverability reporting8.892 Ratings8.27 Ratings
    List management8.792 Ratings7.27 Ratings
    Triggered drip sequences8.983 Ratings8.26 Ratings
    Lead Management
    Comparison of Lead Management features of Klaviyo and Makesbridge
    Feature
    Klaviyo
    7.4
    72 Ratings
    5% below category average
    Makesbridge
    8.1
    6 Ratings
    4% above category average
    Lead nurturing automation7.970 Ratings8.26 Ratings
    Lead scoring and grading7.226 Ratings7.66 Ratings
    Data quality management7.333 Ratings8.26 Ratings
    Automated sales alerts and tasks7.229 Ratings8.26 Ratings
    Campaign Management
    Comparison of Campaign Management features of Klaviyo and Makesbridge
    Feature
    Klaviyo
    8.0
    14 Ratings
    8% above category average
    Makesbridge
    8.1
    6 Ratings
    9% above category average
    Calendaring8.014 Ratings7.76 Ratings
    Event/webinar marketing00 Ratings8.44 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Klaviyo and Makesbridge
    Feature
    Klaviyo
    8.0
    90 Ratings
    9% above category average
    Makesbridge
    8.0
    7 Ratings
    9% above category average
    Dashboards8.490 Ratings7.67 Ratings
    Standard reports8.087 Ratings8.47 Ratings
    Custom reports7.750 Ratings8.17 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Klaviyo and Makesbridge
    Feature
    Klaviyo
    8.2
    71 Ratings
    9% above category average
    Makesbridge
    7.6
    6 Ratings
    2% above category average
    API8.766 Ratings7.14 Ratings
    Role-based workflow & approvals9.031 Ratings8.15 Ratings
    Customizability8.242 Ratings7.26 Ratings
    Integration with Salesforce.com7.27 Ratings8.26 Ratings
    Third-party software integrations7.916 Ratings00 Ratings
    Social Media Marketing
    Comparison of Social Media Marketing features of Klaviyo and Makesbridge
    Feature
    Klaviyo
    -
    Ratings
    Makesbridge
    8.8
    6 Ratings
    16% above category average
    Social sharing and campaigns00 Ratings8.54 Ratings
    Social profile integration00 Ratings9.13 Ratings
    Best Alternatives
    KlaviyoMakesbridge
    Small Businesses
    Vbout
    Score9.9 out of 10
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    Bloomreach - The Agentic Platform for Personalization
    Score8.3 out of 10
    Bloomreach - The Agentic Platform for Personalization
    Score8.3 out of 10
    Enterprises
    Iterable
    Score8.7 out of 10
    Iterable
    Score8.7 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    KlaviyoMakesbridge
    Likelihood to Recommend
    8.7
    (94 ratings)
    8.2
    (7 ratings)
    Likelihood to Renew
    10.0
    (2 ratings)
    9.1
    (2 ratings)
    Usability
    8.0
    (3 ratings)
    8.8
    (2 ratings)
    Availability
    -
    (0 ratings)
    9.1
    (2 ratings)
    Performance
    -
    (0 ratings)
    9.1
    (1 ratings)
    Support Rating
    9.0
    (1 ratings)
    8.2
    (2 ratings)
    Online Training
    -
    (0 ratings)
    5.5
    (1 ratings)
    Implementation Rating
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    KlaviyoMakesbridge
    Likelihood to Recommend
    Klaviyo
    Klaviyo is well suited for email campaigns and SMS campaigns. It is great for automated campaigns including cart abandonment, browse abandonment, welcome campaign, lost customer campaign, loyalty campaigns, product review collection, and more. It is easy to use and easy to set up all of the above as well as pop ups on your website to collect emails and phone numbers for SMS and special campaigns even. We did not feel it was necessary to use it for direct customer communications about their orders but you could use it for that too if you wanted to, keeping in mind you pay per the number of emails you send out (wink wink).
    Incentivized
    Read full review
    Makesbridge Technology
    Makesbridge is great for email marketing and Salesforce integration. It is great for a startup or large company. Support is terrific. You can't go wrong with the service.
    Read full review
    Pros
    Klaviyo
    • I have Integrated Klaviyo with my Website and with salesforce which works simultaneously. This integration is happened very easily as In klaviyo we have flows through which we can do automations and set webhook integration with no code activity.
    • Klaviyo helps me to measure the success of email campaigns.
    • Klaviyo helps me to automate the manual tasks with the helps Flows in it which is very easy to use as it has a very easy to understand user interface and no coding reuired.
    Incentivized
    Read full review
    Makesbridge Technology
    • Makesbridge had the highest reviews in customer service on the Salesforce app exchange. This was the major reason that I chose them. Some of the implementation was over my head, but this was not a problem since they were always available to help with any issues that came up.
    • The team has even taken suggestions and implemented them quickly when I voiced a need for a particular Salesforce integration. Makesbridge has been a fantastic addition to my company.
    Read full review
    Cons
    Klaviyo
    • At times the platform isn't as intuitive as you would like. Take the time to be onboarded and play around in the platform to get the hang of things. Utilize Klaviyo's resources and attend their live training sessions to help navigate the platform and implement best practices they recommend.
    • Can be pricey depending on company and email list.
    • Customization is limited at times. The brand font we utilized on all branded content wasn't available through Klaviyo. Previously we would have to go through the back end to implement our branded font, import our font, or create content on another platform to utilize our font.
    Incentivized
    Read full review
    Makesbridge Technology
    • I would like for users to be able to see campaigns and templates created by other non-admin users. I'd like the option as the sysadmin to select which parts of the application should be open to all users, and which I'd like to gate. (Permissions, if you will).
    • Configuration of training materials. The content is great, I just have had difficulty locating the specific article that would be most relevant to the situation. I'd love step-by-step guides for campaign creation, etc.
    Read full review
    Likelihood to Renew
    Klaviyo
    Klaviyo is simply a great solution for e-com email marketing & customer relationship management:
    1. User journey visibility: We can see our clients' customers on their individual user journeys (open email, site visits) to better understand and accommodate your customers.
    2. Flow automation: Creating automated emails that follow up with new leads, those who abandoned carts, purchased.
    3. Email design: So easy to use, and more friendly than some other visual builders that we've used.
    4. Metrics visibility: We can see our clients' metrics very easily and adjust efforts accordingly.
    Incentivized
    Read full review
    Makesbridge Technology
    Great product, exceptional support. I'm going to be honest and say that I was apprehensive that the Makesbridge team was actually as wonderful as the app exchange reviews claim...How often does that actually happen?! But now, I can honestly say that the glowing reviews are spot-on, and my only concern is that they do not do justice in describing the product, support and service Makesbridge provides.
    Read full review
    Usability
    Klaviyo
    The only reason why I did not give it a 10/10 is that it cannot distinguish purchases that came through subscription recharges instead of purchases that were driven directly by email sends. Other than that, the automation qualities, design features, and segmentation options make this an incredible email platform, and I am very happy with it
    Incentivized
    Read full review
    Makesbridge Technology
    I'm not an IT guru. The layout and workflows make sense, and I appreciate not having to involve a developer for every change I'd like to make.
    Read full review
    Reliability and Availability
    Klaviyo
    No answers on this topic
    Makesbridge Technology
    Their tech support staff is the BEST I have worked with!
    Read full review
    Performance
    Klaviyo
    No answers on this topic
    Makesbridge Technology
    Best tech support in the software industry.
    Read full review
    Support Rating
    Klaviyo
    Their support is always quick and we have recurring meetings with our advisor. they were great when we first started at walking us through the platform and helping us understand how to do the overall setup. They also have a wide variety of articles that cover must issues in a very clear manner that will get you out of a predicament really fast.
    Incentivized
    Read full review
    Makesbridge Technology
    While their phone/chat support is outstanding, I wish there was more documentation and how-to information available online. There are many features that I have not used because I don't understand how to use them as well as I should
    Read full review
    Implementation Rating
    Klaviyo
    Don't cut corners, do it right the first time, if you take your time to build everything the way you want it then it will run itself. The platform will help you increase revenue as long as you use the tools it provides. Don't be scared to ask questions, the support team will help you get to the next level
    Incentivized
    Read full review
    Makesbridge Technology
    No answers on this topic
    Alternatives Considered
    Klaviyo
    MailChimp was adequate for basic email marketing, but Klaviyo offers a far superior experience with its advanced segmentation, automated flows, and deep integration with Shopify. Klaviyo’s behavioral data analysis and A/B testing provide more precise targeting, while its robust reporting tools help us understand customer preferences better. Overall, Klaviyo’s features are more tailored to our needs, making it a more powerful and effective platform.
    Incentivized
    Read full review
    Makesbridge Technology
    Makesbridge was easier to use and has a much better help desk. We were originally impressed with sales and then the technical side. At one point we handled e-mails with an internal program, what a headache, especially the list management.
    Read full review
    Return on Investment
    Klaviyo
    • we have grown our revenue significantly without increasing our spend. This is critical.
    • retention rate has gone up tremendously with specific campaigns and audience targeting
    • would love to personalize more but we are a small team and struggle to do as much as we could. It would be great to have an account manager who could make account based recommendations
    Incentivized
    Read full review
    Makesbridge Technology
    • Good customer service and allows us to use our leads without much restriction.
    • Price still considered quite high for a very small business like us.
    Read full review
    ScreenShots

    Klaviyo Screenshots

    Screenshot of Web forms to grow contact listsScreenshot of Personalized recommendations that resonateScreenshot of Smarter targeting. Deeper personalization.Screenshot of Display of how performance stacks up against peers

    Makesbridge Screenshots

    Screenshot of B2B marketing automation is mostly about delivering leads on a silver platter.  Your sales Reps reap the benefits of an automation platform that drives digital engagement, intelligently tags contacts based on rules and tells sales who to call.Screenshot of Sales reps view tags, scores and alert messages. They know what prospects are hot for because they can filter activity by web visits, email clicks and alerts messages.Screenshot of Maximize campaign response with dynamic content blocks.Screenshot of The world's easiest drag-and-drop HTML Editor speeds campaign and landing page production. There are dozens of mobile compatible templates to make publishing even easier!Screenshot of Marketers see how drip messages perform with opens, clicks, social shares, web visits generated and conversions. You can even view populations of who's taken action.Screenshot of X-Ray Vision of interest! Drill down into the report even further to see a complete history of a prospect's web visits history and duration spent on each page.