TrustRadius: an HG Insights company

Kindful (discontinued, now part of Bloomerang) vs. Salesforce Nonprofit Cloud

Save this comparison

Save this comparison

Add Product

Recommended Comparisons

    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Kindful (discontinued, now part of Bloomerang)

    Score9 out of 10
    N/AKindful was a nonprofit CRM that included fundraising tools, reporting, and analytics. It was acquired by Bloomerang in January, 2021 and is no longer sold, but its functionality is now offered by the Bloomerang CRM.

    $119

    per month

    Salesforce Nonprofit Cloud

    Score9 out of 10
    N/ASalesforce for Nonprofits, the Salesforce.org Nonprofit Cloud, is a nonprofit constituent relationship management platform from Salesforce, which supports constituent engagement, fundraising, and grants. Nonprofit editions contain Salesforce Lightning Edition along with the former Nonprofit Success Pack (NPSP) combined.

    $36

    per month per user

    Pricing
    Kindful (discontinued, now part of Bloomerang)Salesforce Nonprofit Cloud
    Editions & Modules
    Standard
    $119
    per month
    Standard
    $239
    per month
    Standard
    $349
    per month
    Standard
    $459
    per month
    Standard
    $579
    per month
    Standard
    $699
    per month
    Sales Cloud - EE
    $36
    per month per user
    Sales + Service Cloud - EE
    $48
    per month (billed annually) per user
    Nonprofit Cloud - EE
    $60
    per month (billed annually) per user
    Nonprofit Cloud - UE
    Contact
    Offerings
    Pricing Offerings
    Kindful (discontinued, now part of Bloomerang)Salesforce Nonprofit Cloud
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsAll plans include: unlimited admin users, unlimited donation pages with peer-to-peer fundraising, built-in integrations, and automated reporting. Pricing also includes comprehensive web-based training upon signup and ongoing online support at no additional cost.—
    More Pricing Information
    Community Pulse
    Kindful (discontinued, now part of Bloomerang)Salesforce Nonprofit Cloud
    Considered Both Products
    Discontinued Products
    Chose Kindful (discontinued, now part of Bloomerang)
    • Kindful is a one-stop-shop solution (whereas Salesforce and Dynamics require add-ons)
    • Kindful is much more affordable than Virtuous, Salesforce, Microsoft when your team grows
    • There are many more integrations available than with all competitors we evaluated
    Incentivized
    Salesforce
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    95%
    Would buy again
    19 Answers
    Delivers good value for the price
    No answers on this topic
    95%
    Delivers good value for the price
    19 Answers
    Happy with the feature set
    No answers on this topic
    100%
    Happy with the feature set
    20 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    86%
    Lived up to sales and marketing promises
    12 Answers
    Implementation went as expected
    No answers on this topic
    75%
    Implementation went as expected
    12 Answers
    Best Alternatives
    Kindful (discontinued, now part of Bloomerang)Salesforce Nonprofit Cloud
    Small Businesses
    Salesforce Nonprofit Cloud
    Score9 out of 10
    Bloomerang CRM
    Score8.1 out of 10
    Medium-sized Companies
    DonorPerfect
    Score7.4 out of 10
    DonorPerfect
    Score7.4 out of 10
    Enterprises
    Ellucian CRM Advance
    Score7.6 out of 10
    Ellucian CRM Advance
    Score7.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Kindful (discontinued, now part of Bloomerang)Salesforce Nonprofit Cloud
    Likelihood to Recommend
    9.0
    (20 ratings)
    8.4
    (29 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (1 ratings)
    Usability
    9.0
    (1 ratings)
    8.0
    (1 ratings)
    Support Rating
    9.8
    (11 ratings)
    9.0
    (9 ratings)
    User Testimonials
    Kindful (discontinued, now part of Bloomerang)Salesforce Nonprofit Cloud
    Likelihood to Recommend
    Discontinued Products
    Kindful is well suited when:
    • Important to integrate with a wide range of systems such as online fundraising tools or event registration without being tied to a single vendor
    • Small to medium sized organizations looking for an affordable but powerful donor database/CRM
    • Need a powerful but user friendly tool with customizable reports
    Kindful is not well suited when:
    • You need very advanced customization such as the ability to built entire custom screens
    • You need to track donations in multiple currencies
    Incentivized
    Read full review
    Salesforce
    If you only want to track donations, I'd go with something simpler. If you want to track donations and programs and connections between them, there may be nothing better. If you have no technical abilities and no budget, restricted yourself solely to what it does as described exactly in the manual. If you can't devote about 0.25FTE to the constant maintenance and upgrades, don't go with it.
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • We particularly love the flexibility of Kindful's donation pages and donation plug-ins. They make it possible for us to accept donations on our website, without having donors have to leave the website.
    • Kindful effectively streamlines back-office functions including acknowledgements for gifts - which saves our small 2-person team vital hours each week.
    • Kindful integrates to a variety of valuable platforms, allowing us to manage all of our data in one place. Currently, we integrate with MailChimp [so all email recipients are segmented in Kindful, emails are sent from MailChimp], Fundraising Report Card, and several custom integrations through Kindful's open API [including one that tracks volunteer events and another that connects to CauseVox].
    • Kindful's basic metrics and "dashboard" give us instant access to live fundraising results that are shown against historical information - giving us the ability to see how we're doing at all times.
    Incentivized
    Read full review
    Salesforce
    • NPSP is designed to help with donor management.
    • There are free add-ons for volunteer management.
    • There is a new Program Management Module to better manage program participation and attendance.
    • Campaigns help organize and report on marketing efforts though we use a third-party solution to send out marketing materials.
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • Detailed custom email campaigns and reports can be confusing to navigate. However, Kindful provides excellent customer support and training to make it as easy as possible.
    • The price can be a turn off for many people, but if you have an aggressive plan to increase funding, Kindful pricing is scalable based on the size of your database.
    Incentivized
    Read full review
    Salesforce
    • Learning curve - very powerful, but takes time to learn
    • Batch processing - takes time and advanced skills to reach efficiency for data entry and certain operations which you want to do in batch
    • Mass email is extremely limited - must choose a third party tool which adds complexity and cost to the system
    Incentivized
    Read full review
    Likelihood to Renew
    Discontinued Products
    No answers on this topic
    Salesforce
    There is really no other tool to compare and especially since Salesforce for Nonprofits is free!!
    Incentivized
    Read full review
    Usability
    Discontinued Products
    From operations, support, and donor management, Kindful's UX and UI are top-notch.
    Incentivized
    Read full review
    Salesforce
    I think Salesforce has so much functionality that it makes it difficult in terms of overall usability. Once you can figure it out, it's a 10/10, it's just getting there. If you're willing to do the work to figure it out then you're golden. For what it's worth, I don't know if you're going to find something with this level of functionality that's easier to figure out
    Incentivized
    Read full review
    Support Rating
    Discontinued Products
    I have not utilized the support for Kindful very often but the one time I have was fantastic. It was quick, courteous and thorough. Kindful consistently offers Webinars that outline the best way to utilize their product and get the most out of it. I think Kindful does a pretty solid job with support.
    Incentivized
    Read full review
    Salesforce
    I have never had bad conversations with any support people with Salesforce but we also have not used them very much. I put it a little less because we are struggling to switch to lightning (some of our custom features do not migrate well) and it feels like the help and support for a little organization is not incredibly helpful unless we want to spend a lot of money.
    Incentivized
    Read full review
    Alternatives Considered
    Discontinued Products
    Because of the easy-to-use drag-and-drop function, teams do not have to call website design-proficient professionals to assist them since Populr also supports collaboration and entire teams can work together to come up with a beautifully designed website and one that is readable.
    Incentivized
    Read full review
    Salesforce
    As a cloud native organization with no previous Microsoft infrastructure, Salesforce was a more logical and effective option for us. The suite of products was also far more comprehensive and required less customization. We were able to adopt a "configure not code" approach to our development of systems to support our mission that lowered the cost of upgrades.
    Incentivized
    Read full review
    Return on Investment
    Discontinued Products
    • Kindful's customer service team has saved us a lot of time and effort by being extremely helpful. I can't speak highly enough about the customer service they offer.
    • We spend a lot of time cleaning our data base. I wish Kindful had a cleaner integration process.
    Incentivized
    Read full review
    Salesforce
    • Salesforce has allowed us to easily track donor communications in one area, which I believe has improved our donor communication overall.
    • Salesforce for Nonprofits has made it easier on my org to track and pull donation-related information and has reduced the amount of time we need to do these regular tasks.
    Incentivized
    Read full review
    ScreenShots

    Kindful (discontinued, now part of Bloomerang) Screenshots

    Screenshot of Reporting analyticsScreenshot of Contact profileScreenshot of Fundraising functionality

    Salesforce Nonprofit Cloud Screenshots

    Screenshot of Case ManagementScreenshot of Contact RecordScreenshot of Home DashboardScreenshot of Management ModuleScreenshot of Marketing Cloud for Nonprofits