Kapost vs. PromoRepublic

I think the filters within the custom fields and custom details is its strongest feature for us. So I would say, the more content you have, the more use you'll get out of Kapost, especially if you need to organize your content in a lot of different ways (as we do for our targeted marketing). We still format edit/publish blogs via WordPress (although we put the draft in Kapost), but blogs aren't necessarily our #1 thing. Perhaps, for people who are really blog-centric, another platform may be better. Kapost is really good, I think, for copy that has a lot of hands on it, and can really benefit from well-structured work flows and a really comprehensive metadata system.

Incentivized

PromoRepublic is excellent for collaboration, such as working with freelancers, or clients who want to leave notes and be responsible for final approval. It's also good for brands who need ideas about what to post on a daily basis, as their idea library is quite extensive. The image creation tool is also good for beginners, with plenty of templates, though it isn't as extensive as Canva. It's definitely a solid option for social media management. Can't think of a situation where it wouldn't be appropriate.

Incentivized

• Sets you up with a strategist. You are able to be in constant communication through Kapost with your strategist and send one another working proofs and comments.
• Unity - it has made all our email campaigns have a similar look and feel. Kapost has shown results on the appropriate amount of images to use and the type of language that works.
• Stay on track - each person is notified when the role before theirs is complete so they know when it is their turn to act upon something.

Incentivized

• Generates post ideas and curated content. If I'm out of ideas on content for the week/month I can usually peruse their prepared content to generate ideas.
• Timed posting based on our current engagement rates. Helps me to decide the ideal times to post to ensure the greatest amount of engagement.
• Easy post editor. Has a plethora of images and fonts I can use to make an eye-catching copy for our social media.

Incentivized

• Search is valuable but the key words seem to take a while for the system to find, I have to use multiple word choices or switch to a specific collection.
• I think some type of links from search could be useful.
• Layout isn't the prettiest.

Incentivized

• I'd like to be able to drag and drop posts to different dates and times from the calendar view.
• I'd like to be able to duplicate an entire post from the calendar view and drag it to another date and time.

We are using some other systems that might have replaced Kapost, but none of them had the workflow functionality we were looking for. So, we're sticking with Kapost for now.

The calendar view is a great feature and so are the custom views. It is relatively easy to see a clear view of what content the user is responsible for and then the due dates associated to it. The ability to create and update workflows for the team is easy to navigate and keeps us on track.

Incentivized

The user interface is very straight forward and easy to use. They also make it incredibly simple edit premade post ideas as well as create your own. You can connect all of the basic social media platforms which makes it great for individuals looking to streamline their scheduling process to get more content out

Incentivized

The reputation of the product matches up to its reputation as one of the leaders in the space. I love that you can share and access content at your fingertips from anywhere. The downside is that it does not have the prettiest interface but you can get over this with its functionality.

Incentivized

I've used basic tools like SharePoint in the past as a content repository, but it's not user friendly, not well organized, hard to manage and not well-suited for marketing content (version control issues, etc. ). Get a dedicated tool!

Incentivized

I don't think there is a huge difference between the both, PromoRepublic and NapoleanCat. PromoRepublic takes that edge by having more social media networks, where NapoleanCat has only a few social media networks.

Incentivized

It's easy to expand across an organization and the software is continuously being improved with new features rolled out to all users

• Kapost streamlined a lot of different processes across marketing.
• We hope that people are finding assets they need rather than requesting new ones get created.
• Having a central location for assets has helped to prevent outdated documents from appearing in different locations.

Incentivized

• Has made our social channels come alive
• PR allows us to get away without needing a dedicated SMM on staff
• Has increased our online profile and credibility

Incentivized