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Kantar Research Services vs. KPI6.com Srl

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Kantar Research Services
Score 8.0 out of 10
N/A
Kantar Marketplace (formerly Lightspeed Research) is a market research specialist offering survey engagement software and global panel management, data on-demand, and market insights.N/A
KPI6.com Srl
Score 0.0 out of 10
Enterprise companies (1,001+ employees)
KPI6 is a Software as a Service solution suite that large brands, agencies, and media centers can use to understand consumers, identify their needs and define audiences. KPI6 analyzes a multitude of User Generated Content, owned media and earned media, coming from the main social networks (Twitter, Facebook, Instagram), to provide insights that a company needs for brand reputation, competitive intelligence, trend detection, audience &…N/A
Pricing
Kantar Research ServicesKPI6.com Srl
Editions & Modules
No answers on this topic
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Offerings
Pricing Offerings
Kantar Research ServicesKPI6.com Srl
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup fee$1,114 null
Additional Details——
More Pricing Information
Community Pulse
Kantar Research ServicesKPI6.com Srl
Best Alternatives
Kantar Research ServicesKPI6.com Srl
Small Businesses
Alchemer
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Score 8.4 out of 10
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Score 8.4 out of 10
Medium-sized Companies
Alchemer
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Score 8.4 out of 10
Alchemer
Alchemer
Score 8.4 out of 10
Enterprises
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Score 8.4 out of 10
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Score 8.4 out of 10
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User Ratings
Kantar Research ServicesKPI6.com Srl
Likelihood to Recommend
7.6
(0 ratings)
-
(0 ratings)
User Testimonials
Kantar Research ServicesKPI6.com Srl
Likelihood to Recommend
Really relevant for testing new product launches with customers. Often NPD fails to find the sweet spot of differentiation and impact (commercial or customer impact) and having the insights to test along the journey makes teams more agile and more motivated to trial new things without sinking over cost where you move from a concept to reality. Also helpful for studying different types of marketing impacts for longer-term campaigns on customer perceptions which are important measures of success beyond the commercial.
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Pros
  • Testing of digital marketing campaigns.
  • Testing new concepts or products with customers.
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Anonymous
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Cons
  • Payment structure needs to be improved.
  • standardization is limiting as it does not allow deeper understanding.
  • Services are expensive.
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Anonymous
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Alternatives Considered
Easy to use, better pricing, deeper understanding.
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Return on Investment
  • The ability to scale our business based on real customer insights.
  • The ability to focus hiring on where our growth path is leading us.
  • The ability to create new business development opportunities based on real-world data and analytics.
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Anonymous
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ScreenShots

KPI6.com Srl Screenshots

Screenshot of This is an overview of a research within the social listening license. The image shows global insights about n° of conversations, its sentiment trend over time, the emotion bar chart, a global heatmap and other crucial insights about FerragamoScreenshot of This is an audience profiling overview. Here you can see a segment of users classified by interests, age, gender and languages. Each main interest allows you to explore a 360° tassonomy of interest and entitiesScreenshot of This is a Polygons overview. Polygons is a proprietary technology that helps to represent up to 500 dimensions of two or more audiences in a bidimensional visualization in order to compare them in terms of affinity among interests and demographycs