JumpStory vs. Sprinklr Marketing

The main reason for the low rating is that I was charged without my permission / want, when my supposed free trial ended. At no point was I warned about my free trial expiring soon, nor was I asked whether I want to continue with a paid subscription. In my opinion, that is a very unprofessional and unethical business model, which basically equals fraud.

Sprinklr Modern Marketing is a great tool to gauge the competitive landscape on certain topics that your company may want to be known for. It is also great at indicating the share of voice % based on the amount of mentions in the social landscape. Linkedin API has many limitations though which is our most important social platform

Incentivized

• Find stock photos
• Download different sizes
• Save images

• Allows you to share and suggest pieces of content to other entities within the organization.
• Has great reporting with lots of filters to drill down to the information you need.
• It's easy to schedule posts and see them within the planner so you know you have your week or month covered. It's also easy to move things around if you need to reschedule something to a later date.

Incentivized

• Limited selection of imagery with poor search capability.
• No ability to filter.
• The AI is useless.
• Scammy "trial period" that auto-switches to the expensive annual paid plan without notice.

• Sprinklr Marketing could be better at publishing, specifically with Instagram publishing and accessibility
• Sprinklr Marketing needs to further develop its Instagram Story reporting for data and insights
• Sprinklr Marketing needs to further develop its Facebook Events reporting for data and insights

Incentivized

The usability of the platform is average at best.

The customer support did not try to resolve my issue with the accidental charging and the refund I requested. Although they were quick to answer my email.

Very responsive team, always ready to jump on a call or provide any other ad-hoc support, both for the central team as well as for the markets. I appreciate the opportunity to organise onboarding calls with the markets when we identify any needs in terms of trainings/upskilling

Incentivized

it is the worst of all options

We selected the Advertising product because we were using the other products listed. I personally haven't used the Modern Care product but the customer service team loves it. I like using the Research and Engagement tools more as they feel less time-intensive to set up and use.

Incentivized

• it cost us money that would have been much better spent elsewhere
• it cost us time to try to deal with the company by email and to write reviews
• it annoyed us while testing and aggravated us when we learned we had been duped

• Measurable and easy to see clicks and actions taken on ads lends to a positive or negative ROI depending on the call to action.
• As far as the cost of the tool, it's good to manage and control many users so I'd say this is a positive ROI.

Incentivized