JotURL is a suite of marketing tools containing branded links and deep linking, conversion tracking, calls to action, and similar tools used to track and improve conversion, from the company of the same name in Milan.
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Leanplum
Score 3.0 out of 10
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Leanplum is a mobile marketing automation and messaging platform with A/B testing and analytics, from the company of the same name headquartered in San Francisco, California.
Putting QR codes in lead generation books I create. We can see how many unique views there were and how many views, in general, there were to that QR code.
Leanplum has been exciting for us to use. It's given us visibility into how our campaigns work, and most importantly, it's built with mobile apps and mobile delivery in mind. If you have a lot of content (blogs/emails) that needs to get delivered, and discrete customer segments, it's a good choice
The ability to send out a message to all of the users of our application at one time without an update to the store version, is one of the best features of Leanplum.
Targeting specific users and being able to tailor a message just for them. No need to send out a message to all users if the message does not apply to all users.
The meta data tracking of Leanplum is also very powerful for determining how and where to target the correct users for your upcoming applications or features.
The free Bitly does not keep your links forever. JotURL does. It just so happened it was on Appsumo many years ago, and I bought it. I use it at least 3-6 times a month.
I felt that Leanplum had the best value & KPI/revenue reporting out of the competitors we tested. They also had very strong segmentation capabilities, which the client has utilized and found very useful. Overall, it was a big improvement operationally over Urban Airship, the client's previous push notification service provider.