Convirza (formerly LogMyCalls) is a call tracking solution with features such as call recording, push-button accountability, and close rate tracking for every call.
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Invoca
Score 9.5 out of 10
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The Invoca platform delivers the inbound call intelligence required for marketers to capture and optimize customer engagement and sales beyond the click. From attribution to intent, marketers gain a complete understanding of the customer's journey across digital, mobile and offline touchpoints so they can optimize their marketing spend, drive quality inbound calls and deliver a better customer experience.
I have only used Convirza for the purpose of our advertising clients to be able to track their call volume, listen to the calls, or even call back callers that did not leave a message. I believe it would be a good tool for any business that wishes to do that. Even though the service is free to our clients, some choose not to use it if they have the type of brick-and-mortar business where customers who receive their mailer at home are more likely to walk in than they are to call.
We are able to reduce non-sales calls by being able to attribute [the source of incoming calls]. But it needs patience and a long time to get the benefits of its AI capabilities. So RoI could be a longer run. It is expensive if we needed a simple call tracking solution only.
From an accounting perspective, Invoca makes it easy for us to determine where our call revenue is coming from and what call type generated the paid call.
Their dashboard is very user-friendly. I like how you can see everything from the top level and see total call volume, commission paid, and conversion rate. But you can easily drill down into each campaign level too.
Lastly, you can easily create call campaigns and create individual phone numbers. I especially like how we're able to create a ring pool that allows us to track exactly where the call is coming from, and it's not difficult to setup.
Invoca's client success team is great to work with, which is a nice value proposition for their business (many SaaS providers struggle with this). Their support team is very talented and fully capable of addressing the vast majority of questions that they receive. I haven't encountered any negative experiences when requesting assistance.
Convirza blows away what we had with Setrics. Setrics allowed us to create unique phone numbers, but it did not have anything like Convirza's conversation analytics feature. The ease with which we set-up new campaigns and numbers is so fast and simple that it only takes a minute or less. Having the recording of the calls is also head and shoulders above what we had before in just a number assignment system.
We used Convirza for a long time and had a pathetic experience as we were paying a high price for nothing special. Convirza was not so good in call tracking and had fewer features as compared to Invoca, and Invoca’s price is also amazing. It has all the essential features that we were looking for, like call scheduling and call recording, that are essential for marketing campaigns too. Its reporting dashboard is our least favorite thing about it.
