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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Fin by Intercom

    Score8.5 out of 10
    N/AFin is Intercom’s AI Agent for customer service, designed to deliver high-quality answers, even for complex queries. It works with any helpdesk, or it can be paired with Intercom’s next-generation Helpdesk to get the full Intercom Customer Service Suite.

    $0.99

    one-time fee per 1 resolution

    Groove by OptimizeCX

    Score6.7 out of 10
    N/AGroove by OptimizeCX is a shared inbox for small and mid-sized SaaS teams. It’s presented as a help desk built for speed and not complexity, and is designed to help manage customer conversations across channels.

    $87

    per quarter per user

    Pricing
    Fin by IntercomGroove by OptimizeCX
    Editions & Modules
    Fin with your current helpdesk
    $0.99
    one-time fee per 1 resolution
    Copilot add-on
    $35
    per month per user
    The Early Stage program
    $65
    per month (6 support seats)
    Proactive Support Plus add-on
    $99
    per month
    Fin with Intercom’s Helpdesk
    from $39 + $0.99 per Fin resolution
    per month per seat
    Standard
    $29
    per month (billed quarterly) per user
    Plus
    $45
    per month (billed quarterly) per user
    Pro
    $70
    per month (billed quarterly) per user
    Offerings
    Pricing Offerings
    Fin by IntercomGroove by OptimizeCX
    Free Trial
    YesYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsFin comes with a 90-day money-back guarantee. Here's how it works: Use Fin in at least 250 conversations within the first 90 days after trial. If you're not satisfied, you can request a refund of up to $1M. Refund requests must be submitted within 90 days of starting the subscription.
    More Pricing Information
    Community Pulse
    Fin by IntercomGroove by OptimizeCX
    Considered Both Products
    Intercom
    Chose Fin by Intercom
    We selected Intercom because at the time, it was the only tool available that offered inbox functionality, help docs, and campaign features all in one product. We stayed with them for so long, despite the convoluted and expensive pricing, because it would have been equally …
    Incentivized
    Chose Fin by Intercom
    There are so many more features Intercom offers compared to Groove, such as product tours and chat support. It's also much easier to navigate compared to Groove. There are still similar features like email support and frequently asked questions articles. However, you can …
    Incentivized
    Chose Fin by Intercom
    Currently Intercom focusses on in-app messaging with a couple of add-ons such as a knowledge base. The core functionality is very good and provides an easy to use in application help service. The other systems mentioned are mostly ticketing based support, which whilst great for …
    Incentivized
    OptimizeCX
    No answer on this topic
    Key User Insights
    Would buy again
    99%
    Would buy again
    273 Answers
    No answers on this topic
    Delivers good value for the price
    98%
    Delivers good value for the price
    218 Answers
    No answers on this topic
    Happy with the feature set
    97%
    Happy with the feature set
    268 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    96%
    Lived up to sales and marketing promises
    155 Answers
    No answers on this topic
    Implementation went as expected
    95%
    Implementation went as expected
    179 Answers
    No answers on this topic
    Features
    Fin by IntercomGroove by OptimizeCX
    Incident and problem management
    Comparison of Incident and problem management features of Fin by Intercom and Groove by OptimizeCX
    Feature
    Fin by Intercom
    -
    Ratings
    Groove by OptimizeCX
    1.4
    6 Ratings
    141% below category average
    Organize and prioritize service tickets00 Ratings1.26 Ratings
    Expert directory00 Ratings1.23 Ratings
    Subscription-based notifications00 Ratings1.03 Ratings
    ITSM collaboration and documentation00 Ratings2.03 Ratings
    Ticket creation and submission00 Ratings2.05 Ratings
    Ticket response00 Ratings1.15 Ratings
    Self Help Community
    Comparison of Self Help Community features of Fin by Intercom and Groove by OptimizeCX
    Feature
    Fin by Intercom
    -
    Ratings
    Groove by OptimizeCX
    1.4
    5 Ratings
    139% below category average
    External knowledge base00 Ratings1.44 Ratings
    Internal knowledge base00 Ratings1.44 Ratings
    Multi-Channel Help
    Comparison of Multi-Channel Help features of Fin by Intercom and Groove by OptimizeCX
    Feature
    Fin by Intercom
    -
    Ratings
    Groove by OptimizeCX
    1.0
    5 Ratings
    154% below category average
    Customer portal00 Ratings1.04 Ratings
    Social integration00 Ratings1.01 Ratings
    Email support00 Ratings1.15 Ratings
    Help Desk CRM integration00 Ratings1.03 Ratings
    Best Alternatives
    Fin by IntercomGroove by OptimizeCX
    Small Businesses
    No answers on this topic
    Help Scout
    Score7.9 out of 10
    Medium-sized Companies
    Azure AI Bot Service
    Score9.1 out of 10
    LiveAgent
    Score9.7 out of 10
    Enterprises
    Azure AI Bot Service
    Score9.1 out of 10
    Front
    Score7.1 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Fin by IntercomGroove by OptimizeCX
    Likelihood to Recommend
    8.8
    (320 ratings)
    1.6
    (7 ratings)
    Likelihood to Renew
    10.0
    (21 ratings)
    -
    (0 ratings)
    Usability
    8.8
    (228 ratings)
    6.0
    (1 ratings)
    Availability
    9.1
    (1 ratings)
    -
    (0 ratings)
    Performance
    9.1
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    5.7
    (10 ratings)
    3.0
    (1 ratings)
    Online Training
    7.4
    (2 ratings)
    -
    (0 ratings)
    Implementation Rating
    6.6
    (5 ratings)
    -
    (0 ratings)
    Product Scalability
    9.1
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Fin by IntercomGroove by OptimizeCX
    Likelihood to Recommend
    Intercom
    While Fin is an awesome investment, the setup and tuning of responses to meet brand alignment and delivery have taken some time. If you prioritize not just resolution rate and accuracy, but style and delivery, it's a bigger lift. However, for the vast majority of businesses, the step and its impact on resource management are a worthy investment.
    Incentivized
    Read full review
    OptimizeCX
    Groove is great for people who are wanting to provide accountability and organization for teams across your business. It is suited well for an organization that has many email requests coming in every day, because you can assign tickets to specific team members. It would not be suited for an organization that utilizes more phone support, than email support
    Read full review
    Pros
    Intercom
    • Answer easy questions based off of the knowledgebase I provided
    • It's decent with redirecting customers who aren't satisfied to a human agent (me)
    • I like how it quotes the article that it is using to the customer, I'm not sure how often they're actually clicking on that article, but it's nice that the option is there
    Incentivized
    Read full review
    OptimizeCX
    • Creates Tickets when someone emails in or you can create a ticket within the groove system.
    • They have great reports on response times and the average amount of time it took for a ticket to close. You can even see individuals average response times as well as specific teams.
    • We use their Knowledge Base which is a great tool for creating FAQ and sending people to that.
    Incentivized
    Read full review
    Cons
    Intercom
    • Customizing Fin by Intercom's escalation paths could be easier (ex. if there are some inquiries we don't want passed to the human team)
    • Reporting on conversations handled to completion by Fin by Intercom (not just those that are marked as "resolved")
    • It would be helpful to be able to indicate to Fin by Intercom when an answer is wrong, or train it on things that it shouldn't do (not only what it should do)
    Incentivized
    Read full review
    OptimizeCX
    • Better Follow-up by customer success team
    • More customization within their major features to fit both, large and small sales teams, alike
    • Their site goes down fairly often
    Incentivized
    Read full review
    Likelihood to Renew
    Intercom
    We have been and will be continuing our journey with Intercom and nothing too concerning has happened that I have experienced or heard of that has us on the edge yet. If it ever happens it will be something along the lines of "Outgrowing" the use of need of the platform.
    Incentivized
    Read full review
    OptimizeCX
    No answers on this topic
    Usability
    Intercom
    It's incredibly useful. You're honestly a little silly if you don't because it can handle simple conversations very easily and more in-depth conversations if you're willing to put in the work. It's great both as a customer success representative (with the AI agent) and as a higher-level customer success reporter.
    Incentivized
    Read full review
    OptimizeCX
    It's well organized, but slow.
    Read full review
    Reliability and Availability
    Intercom
    always there
    Incentivized
    Read full review
    OptimizeCX
    No answers on this topic
    Performance
    Intercom
    works perfect
    Incentivized
    Read full review
    OptimizeCX
    No answers on this topic
    Support Rating
    Intercom
    Intercom is the premier customer support/engagement model and it definitely has one of the top tier customer support teams as well. I don't think I have ever waited more than 5 minutes to get the information I need or get help with an issue. They are incredible and I aim to model our customer service department after them.
    Incentivized
    Read full review
    OptimizeCX
    I'm giving them a 3 for the really great support they gave for general questions. They also have a good knowledge base. I'm giving them only a 3 though because of my last customer service when I need a billing resolution. I was very disappointed in how they handled that. I also find it very bad practice to send out ONE email notice that they were raising my rate three times as much at the end of the month. When I was with Desk.com, I had numerous emails over months letting me know their billing plans were changing. Even worse than refusing to refund me the difference was that they just stopped responding to me.
    Read full review
    Online Training
    Intercom
    Easy to know the learning path
    Incentivized
    Read full review
    OptimizeCX
    No answers on this topic
    Implementation Rating
    Intercom
    The implementation was surprisingly easy but we are having to adapt from our old process to work well with Intercom.
    Incentivized
    Read full review
    OptimizeCX
    No answers on this topic
    Alternatives Considered
    Intercom
    I used Zendesk briefly but found it difficult to navigate — I often couldn’t tell what was going on or how to simply reply to a ticket. In contrast, Intercom is much more intuitive and user-friendly. Its clean interface and support for multiple communication formats like emails, posts, and banners make client communication clear and efficient.
    Incentivized
    Read full review
    OptimizeCX
    We also use Trello for project management. I have used both systems and we like Groove because it allows for our clients to contact us via email. They do not have to go to a ticket submission page, they can just email us directly and it will create a ticket. Groove also provides analytics on how long it takes to respond to tickets
    Read full review
    Return on Investment
    Intercom
    • Since we implemented Fin AI in February, we have been able to support customer queries during non-business hours. This is a game changer. Fin has brought down response times and is also extremely capable of handling complex queries from our customers. We have seen closure rates go down by 24-30 hours, which is quite phenomenal.
    Incentivized
    Read full review
    OptimizeCX
    • We wasted a lot of time setting up the product before we discovered a lot of features listed on the website aren't ready for public use
    Read full review
    ScreenShots

    Fin by Intercom Screenshots

    Screenshot of Fin, delivering conversational support experience to customers.Screenshot of where to monitor, analyze, and optimize Fin by spotting trends, filling content gaps, and fixing quality issues topic by topic.Screenshot of where to customize Fin's tone of voice, teach it support knowledge and policies, and configure how it handles complex tasks in over 45 languages.Screenshot of where to test answers, review the sources and settings that shape them, and get tailored recommendations to optimize performance.Screenshot of Fin, as it appears across email and live chat to phone, SMS, and social. Fin can answer any question, across any channel, any time.