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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Insightly Marketing

    Score4.5 out of 10
    N/AInsightly Marketing is marketing automation made simple. It is built on the same platform as Insightly CRM, so customer data flows freely between the two systems in real time, giving users and their teams access to actionable insights faster. The vendor states it has an easy-to-use interface for creating customer journeys, email templates, customer newsletters and shareable dashboards. WIth it, they say users can build engaging campaigns and grow a pipeline to support sales in minutes.

    $99

    per month

    Pricing
    Insightly Marketing
    Editions & Modules
    Plus
    $99 per month
    billed annually
    Professional
    $499 per month
    billed annually
    Enterprise
    $999 per month
    billed annually
    Offerings
    Pricing Offerings
    Insightly Marketing
    Free Trial
    No
    Free/Freemium Version
    No
    Premium Consulting/Integration Services
    Yes
    Entry-level Setup FeeNo setup fee
    Additional Details
    More Pricing Information
    Community Pulse
    Insightly Marketing
    Considered Both Products
    Unbounce
    Chose Insightly Marketing
    I believe it gives you 1/3rd of the functionality for the same cost. We’re moving off Insightly next month.
    Incentivized
    Chose Insightly Marketing
    Easy to check the phases and notes while EP is more for the project [management].
    Incentivized
    Chose Insightly Marketing
    We chose Insightly over other CRM platforms such as Salesforce because it was very user friendly and easy to customize for our needs. Insightly is very comprehensive and has lots of options, but it wasn't as overwhelming like Salesforce and some of the other more robust CRM …
    Incentivized
    Key User Insights
    Would buy again
    No answers on this topic
    Delivers good value for the price
    No answers on this topic
    Happy with the feature set
    No answers on this topic
    Lived up to sales and marketing promises
    No answers on this topic
    Implementation went as expected
    No answers on this topic
    Features
    Insightly Marketing
    Email & Online Marketing
    Comparison of Email & Online Marketing features of Insightly Marketing
    Feature
    Insightly Marketing
    7.8
    2 Ratings
    3% above category average
    WYSIWYG email editor7.01 Ratings
    Dynamic content7.02 Ratings
    Ability to test dynamic content7.52 Ratings
    Landing pages7.52 Ratings
    A/B testing7.01 Ratings
    Mobile optimization10.01 Ratings
    Email deliverability reporting7.01 Ratings
    List management9.02 Ratings
    Lead Management
    Comparison of Lead Management features of Insightly Marketing
    Feature
    Insightly Marketing
    9.5
    1 Ratings
    20% above category average
    Lead nurturing automation10.01 Ratings
    Lead scoring and grading9.01 Ratings
    Campaign Management
    Comparison of Campaign Management features of Insightly Marketing
    Feature
    Insightly Marketing
    9.0
    1 Ratings
    20% above category average
    Calendaring9.01 Ratings
    Event/webinar marketing9.01 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of Insightly Marketing
    Feature
    Insightly Marketing
    8.5
    2 Ratings
    15% above category average
    Dashboards8.52 Ratings
    Standard reports9.02 Ratings
    Custom reports7.92 Ratings
    Platform & Infrastructure
    Comparison of Platform & Infrastructure features of Insightly Marketing
    Feature
    Insightly Marketing
    8.2
    2 Ratings
    9% above category average
    API8.02 Ratings
    Customizability8.52 Ratings
    Best Alternatives
    Insightly Marketing
    Small Businesses
    Vbout
    Score9.9 out of 10
    Medium-sized Companies
    Bloomreach - The Agentic Platform for Personalization
    Score8.4 out of 10
    Enterprises
    Iterable
    Score8.7 out of 10
    All AlternativesView all alternatives
    User Ratings
    Insightly Marketing
    Likelihood to Recommend
    1.0
    (3 ratings)
    Usability
    1.0
    (1 ratings)
    User Testimonials
    Insightly Marketing
    Likelihood to Recommend
    Unbounce
    It is very nice to check the phases of the project proposal and can give us an idea of which project is the priority and what client is the most valuable. Give BD team a direction to talk to the client with the potential client. It is less appropriate when it comes to project management [to include] tracking times.
    Incentivized
    Read full review
    Pros
    Unbounce
    • Manage Customer Data
    • Link Projects to People
    • Automate Follow-up Reminders
    • Track Emails
    • Create Reports
    • Create Lists
    Incentivized
    Read full review
    Cons
    Unbounce
    • In my opinion, Journeys have very limited trigger and response capabilities
    • Allowing HTML options for landing pages
    • Customer support - I leave conversations with support and success feeling more confused or frustrated. I believe one account rep was playing video games while on a review call.
    • List management - uploads, reducing duplicates, general hygine
    • UI - it’s very hard to know where to click or how to do something new, in my opinion.
    Incentivized
    Read full review
    Usability
    Unbounce
    There are a lot of buttons where you think “hmm, what does this do?” (Because, in my opinion, the labeling/copy choice is often terrible). Then you press them and they either do nothing, or do something counterintuitive I found. In my experience, For example, to upload a list, you have to find the somewhat hidden option in a side bar, instead of pressing the Add button. Reporting usually involves downloading multiple reports and patching them together in Excel.
    Incentivized
    Read full review
    Alternatives Considered
    Unbounce
    Easy to check the phases and notes while EP is more for the project [management].
    Incentivized
    Read full review
    Return on Investment
    Unbounce
    • Saves Time
    • Increases Sales
    • Increases Customer Engagement
    Incentivized
    Read full review
    ScreenShots

    Insightly Marketing Screenshots

    Product screenshotProduct screenshotProduct screenshot