Insightly Marketing is marketing automation made simple. It is built on the same platform as Insightly CRM, so customer data flows freely between the two systems in real time, giving users and their teams access to actionable insights faster. The vendor states it has an easy-to-use interface for creating customer journeys, email templates, customer newsletters and shareable dashboards. WIth it, they say users can build engaging campaigns and grow a pipeline to support sales in minutes.
$99
per month
Pricing
Insightly Marketing
Editions & Modules
Plus
$99 per month
billed annually
Professional
$499 per month
billed annually
Enterprise
$999 per month
billed annually
Offerings
Pricing Offerings
Insightly Marketing
Free Trial
No
Free/Freemium Version
No
Premium Consulting/Integration Services
Yes
Entry-level Setup Fee
No setup fee
Additional Details
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More Pricing Information
Community Pulse
Insightly Marketing
Considered Both Products
Unbounce
Verified User
Chose Insightly Marketing
I believe it gives you 1/3rd of the functionality for the same cost. We’re moving off Insightly next month.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose Insightly Marketing
Easy to check the phases and notes while EP is more for the project [management].
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Verified User
Chose Insightly Marketing
We chose Insightly over other CRM platforms such as Salesforce because it was very user friendly and easy to customize for our needs. Insightly is very comprehensive and has lots of options, but it wasn't as overwhelming like Salesforce and some of the other more robust CRM …
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Key User Insights
Would buy again
No answers on this topic
Delivers good value for the price
No answers on this topic
Happy with the feature set
No answers on this topic
Lived up to sales and marketing promises
No answers on this topic
Implementation went as expected
No answers on this topic
Features
Insightly Marketing
Email & Online Marketing
Comparison of Email & Online Marketing features of Insightly Marketing
Feature
Insightly Marketing
7.8
2 Ratings
3% above category average
WYSIWYG email editor
7.01 Ratings
Dynamic content
7.02 Ratings
Ability to test dynamic content
7.52 Ratings
Landing pages
7.52 Ratings
A/B testing
7.01 Ratings
Mobile optimization
10.01 Ratings
Email deliverability reporting
7.01 Ratings
List management
9.02 Ratings
Lead Management
Comparison of Lead Management features of Insightly Marketing
Feature
Insightly Marketing
9.5
1 Ratings
20% above category average
Lead nurturing automation
10.01 Ratings
Lead scoring and grading
9.01 Ratings
Campaign Management
Comparison of Campaign Management features of Insightly Marketing
Feature
Insightly Marketing
9.0
1 Ratings
20% above category average
Calendaring
9.01 Ratings
Event/webinar marketing
9.01 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Insightly Marketing
Feature
Insightly Marketing
8.5
2 Ratings
15% above category average
Dashboards
8.52 Ratings
Standard reports
9.02 Ratings
Custom reports
7.92 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Insightly Marketing
Feature
Insightly Marketing
8.2
2 Ratings
9% above category average
API
8.02 Ratings
Customizability
8.52 Ratings
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It is very nice to check the phases of the project proposal and can give us an idea of which project is the priority and what client is the most valuable. Give BD team a direction to talk to the client with the potential client. It is less appropriate when it comes to project management [to include] tracking times.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
In my opinion, Journeys have very limited trigger and response capabilities
Allowing HTML options for landing pages
Customer support - I leave conversations with support and success feeling more confused or frustrated. I believe one account rep was playing video games while on a review call.
List management - uploads, reducing duplicates, general hygine
UI - it’s very hard to know where to click or how to do something new, in my opinion.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
There are a lot of buttons where you think “hmm, what does this do?” (Because, in my opinion, the labeling/copy choice is often terrible). Then you press them and they either do nothing, or do something counterintuitive I found. In my experience, For example, to upload a list, you have to find the somewhat hidden option in a side bar, instead of pressing the Add button. Reporting usually involves downloading multiple reports and patching them together in Excel.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info