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Influ2 vs. Splashmetrics

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Influ2

11 Reviews and Ratings

Splashmetrics

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Influ2

    Score10 out of 10
    Mid-Size Companies (51-1,000 employees)
    		Influ2 is a first person-based marketing platform, presenting a new approach to account-based marketing. The solution enables B2B marketers to target chosen decision-makers, capture their intent, and track engagement at the individual level. The company boasts 75+ enterprise and medium-sized clients globally, including Fortune 500 B2B enterprises such as NVIDIA, Capgemini, and Episerver. Influ2 runs offices in NY and CA, with 50+ employees on board. Influ2 platform allows users…N/A

    Splashmetrics

    		N/A
    Mid-Size Companies (51-1,000 employees)
    		Splashmetrics is an AI-driven SaaS solution solely focused on the accelerating shift toward self-serve B2B buying. The platform helps automate the planning, execution, and measurement of smart-content-driven, hyper-personalized, self-serve sales journeys. For example, its Manage component collaboratively aligns all GTM stakeholders across the enterprise around a 5-touch content-driven sales cycle from initial engagement to…

    $5,880

    per year per installation

    Pricing
    Influ2Splashmetrics
    Editions & Modules
    No answers on this topic
    STARTER
    $5,880
    per year
    PLUS
    $11,760
    per year
    PRO
    $31,200
    per year
    Offerings
    Pricing Offerings
    Influ2Splashmetrics
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup fee$1,050 one-time fee
    Additional DetailsPricing is based on the number of people targeted by a client.Custom Enterprise Pricing
    More Pricing Information
    Features
    Influ2Splashmetrics
    Engagement
    Comparison of Engagement features of Influ2 and Splashmetrics
    Feature
    Influ2
    8.9
    2 Ratings
    9% above category average
    Splashmetrics
    -
    Ratings
    Automated routing and prioritization10.01 Ratings00 Ratings
    Customer interaction histories7.31 Ratings00 Ratings
    Engagement data tracking9.62 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Influ2 and Splashmetrics
    Feature
    Influ2
    9.7
    2 Ratings
    22% above category average
    Splashmetrics
    -
    Ratings
    Ad campaign creation9.72 Ratings00 Ratings
    Display advertising10.01 Ratings00 Ratings
    Social advertising9.72 Ratings00 Ratings
    Ad reporting and analytics9.32 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of Influ2 and Splashmetrics
    Feature
    Influ2
    10.0
    1 Ratings
    20% above category average
    Splashmetrics
    -
    Ratings
    Behavioral visitor segmentation10.01 Ratings00 Ratings
    ABM sales intelligence10.01 Ratings00 Ratings
    ABM Integrations
    Comparison of ABM Integrations features of Influ2 and Splashmetrics
    Feature
    Influ2
    10.0
    1 Ratings
    18% above category average
    Splashmetrics
    -
    Ratings
    Automated workflow & orchestration10.01 Ratings00 Ratings
    Best Alternatives
    Influ2Splashmetrics
    Small Businesses
    Terminus ABM Platform
    Score8 out of 10
    Terminus ABM Platform
    Score8 out of 10
    Medium-sized Companies
    6sense
    Score8.7 out of 10
    6sense
    Score8.7 out of 10
    Enterprises
    ZoomInfo Marketing
    Score7.8 out of 10
    ZoomInfo Marketing
    Score7.8 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Influ2Splashmetrics
    Likelihood to Recommend
    9.7
    (4 ratings)
    -
    (0 ratings)
    User Testimonials
    Influ2Splashmetrics
    Likelihood to Recommend
    Influ2
    We’ve seen a huge engagement boost in our person-based campaigns, compared to traditional ABM campaigns.
    Incentivized
    Tinesh Kumar
    Internet Marketing Manager
    Read full review
    Splashmetrics, Inc.
    No answers on this topic
    Pros
    Influ2
    • We only spend money on targeting relevant people, our decision makers
    • We get to see who is engaging with our content and identify engaged prospects that our sales should go after
    • We had a noticeable drop of CPL under the guidance of Influ2 customer success
    Incentivized
    Verified User
    Read full review
    Splashmetrics, Inc.
    No answers on this topic
    Cons
    Influ2
    • No integration with Mailchimp.
    Incentivized
    Verified User
    Read full review
    Splashmetrics, Inc.
    No answers on this topic
    Usability
    Influ2
    No answers on this topic
    Splashmetrics, Inc.
    The asset mapping view is the part the team picked up fastest.
    Piyush Gupte
    QA Test - safe to reject
    Read full review
    Alternatives Considered
    Influ2
    When talking about specifically ABM INFLU2 ranks on first for me as it is easy to use and setup in accordance with other software. Also the leads generated are quality leads. Each campaign can be personalized and reports of each campaign give a detailed idea of how the campaign has performed.
    Incentivized
    Anal Patel
    Account Based Marketing Intern
    Read full review
    Splashmetrics, Inc.
    No answers on this topic
    Return on Investment
    Influ2
    • We are using Influ2 to generate demand, identify the most engaged contacts from the target audience and pass them to sales. Since we offer a variety of products, Influ2 also lets us identify buyer intent in a particular product and reach out to the prospect with the right value.
    Incentivized
    Verified User
    Read full review
    Splashmetrics, Inc.
    No answers on this topic
    ScreenShots

    Influ2 Screenshots

    Screenshot of Building a custom audience. Audiences are created by criteria or by uploading a list as a file, or by simply connecting a CRM systemScreenshot of Reviewing the audience. The list can be viewed and any edits can be applied as needed.Screenshot of Uploading banners. Banners in required dimensions can be added, and will be placed across Google Ads, LinkedIn, Facebook, Twitter, Yahoo, and other platforms.Screenshot of Uploading videos. Videos in required dimensions can be added and will be shared across media platforms.Screenshot of Tracking engagement across all the campaigns. Impressions, clicks, and visits of every person that has been reached across all the campaigns are tracked.Screenshot of Campaign performance. Campaign engagements are monitored from a dashboard.

    Splashmetrics Screenshots

    Screenshot of the Splashmetrics Diving Board – the console for all Active and Inactive Splashes.Screenshot of this Plan section allows users to quickly establish critical elements of self-serve selling initiatives, automating most of company-wide benchmarks, KPIs, and timelines.Screenshot of the Splashmetrics platform's ABM initiative form. Success means providing customers the right products and solutions at the right time. And as self-serve buying becomes more widespread – proving the case for products and solutions becomes much more nuanced and progressive. So a clear understanding of those needs and solutions, as well as that process, is critical to successful self-serve GTM.Screenshot of the Splashmetrics platform's ABM initiative form.Screenshot of the Flow planner, which allows users to define the stage-appropriate profiling, qualification data, content type, and interaction data for the Buyer. Further, Splashmetrics automated the CTA linking between each Journey asset so that every Buyer can always self-progress to the purchase decision.Screenshot of the SplashLogic Spec feature, which allows users to assign specific execution tasks in each Flow Stage to tactical team members such as Ops teams and content creators – be they internal or external providers. The SplashLogicAI then automates the content related and integrations via a one-click sync.