Hubspot Content Hub is used to take control of content assets. The unified platform is used to manage, update, and distribute content from a central location, ensuring everyone has access to the most up-to-date and relevant materials.
$20
per month
InboundWriter
Score 8.0 out of 10
N/A
InboundWriter is a relatively focused content marketing tool containing predictive analytics, suggestions, and authoring guidelines for content optimization. InboundWriter has been backed by about $2.5 million in venture capital since its inception in 2011.
N/A
Pricing
HubSpot Content Hub
InboundWriter
Editions & Modules
Starter
$20
per month per seat
Content Hub Professional
$500
per month 3 seats included, $50 for each additional seat
Content Hub Enterprise
$1500
per month 5 seats included, $75 for each additional seat
No answers on this topic
Offerings
Pricing Offerings
HubSpot Content Hub
InboundWriter
Free Trial
Yes
No
Free/Freemium Version
Yes
No
Premium Consulting/Integration Services
No
No
Entry-level Setup Fee
No setup fee
No setup fee
Additional Details
Annual commitment required. A discount is offered for annual billing.
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More Pricing Information
Community Pulse
HubSpot Content Hub
InboundWriter
Features
HubSpot Content Hub
InboundWriter
Content Creation
Comparison of Content Creation features of Product A and Product B
HubSpot Content Hub
-
Ratings
InboundWriter
8.5
1 Ratings
6% above category average
Ideation
00 Ratings
8.01 Ratings
Approval workflows
00 Ratings
8.01 Ratings
Content collaboration
00 Ratings
9.01 Ratings
Content calendar
00 Ratings
9.01 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
HubSpot Content Hub
-
Ratings
InboundWriter
8.8
1 Ratings
8% above category average
Content hub
00 Ratings
9.01 Ratings
Forms / Gated content
00 Ratings
9.01 Ratings
Embedded CTAs
00 Ratings
9.01 Ratings
Content distribution
00 Ratings
9.01 Ratings
Content promotion
00 Ratings
9.01 Ratings
Content automation
00 Ratings
8.01 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
If you want all your marketing activities to be in one place, where your CRM and customer data exist, go for Hubspot's entire suite, which could include CMS, depending on your needs. If you have to create a company blog, marketing landing pages for events or lead generation, or send decently designed newsletters, Hubspot does the job well. Any company that has grown to enterprise level or has fragmented marketing should probably not use Hubspot CMS because of the fragmented activities that might occur. Hubspot's reporting can also break. Also, if you want your designed pages to be very creative with many animations, Hubspot CMS is probably not the way to go. But for anyone who is still finding their footing, go for it.
I think most users have found that InboundWriter is every bit worth what you pay for it. At a freemium model, it's affordable and helpful in analyzing your posts for SEO direction. It is particularly well suited for getting focused terms on specific topics, and less on more general terms.
Although you can integrate it with Google Analytics, there is still a significant difference between what each tells you about [a] number of visitors to a given page, etc.
There's a lot to the program and it's not always intuitive where to go for a feature. Though the help center and academy are good and usually have the answers, having to look things up isn't.
I don't think we justify the amount of usage we have of CMS Hub professional. We might discontinue it to save some bucks. But if we ever need an extensive solution, we'll come back to it, as we already other products of Hubspot (Sales Hub, Reporting, Automations)
HubSpot CMS HUB is well-rounded and brings a robust list of capabilities while maintaining an ease-of-use that beginners can engage. HubSpot is by far the best at doing this among the half-dozen or so CMS platforms I've used in my 20+ years experience. It turns glorified business card websites into purposeful marketing machines that become a key part of a marketing strategy rather than a complicated and frustrating mess.
The InboundWriter support is certainly sufficient for the type of troubleshooting you may encounter when using the tool. There are chats and forums available with best practices or knowledge share. For bigger issues, even WordPress can serve as a support system for getting to the answer quickly. Luckily, you're more likely to find that it is a very intuitive tool that is easy to use.
We have about 10 seats that were needed. Wanted a sales platform that had good status and reputation. HubSpot was the best choice for me given Salesforce not being the best in the past. Price was appealing and our team liked the overlay. Other options do not provide the same ability with data
While Yoast is also very useful as a free WordPress plugin that helps up your SEO game, where it stops at just providing direction for your meta data, like titles and descriptions, InboundWriter takes your search engine reach a bit further and helps you create relevant content for your industry that targets the right keywords and topics.