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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Gusto

    Score8.9 out of 10
    N/AGusto offers payroll, benefits and compliance capabilities. Gusto is scaled for small to mid-sized businesses, and emphasizes an easy to use interface.

    $49

    per month

    Heartland Payroll Solutions

    Score5.3 out of 10
    N/AHeartland Payroll is an HR management solution offering online access to payroll data and employee information. In 2025, the solution was acquired from Global Payment Solutions by Acrisure. It will be part of Acrisure's portfolio of business solutions going forward.N/A
    Pricing
    GustoHeartland Payroll Solutions
    Editions & Modules
    Simple: A streamlined set of automatic payroll features and benefits integrations
    $49/month + $6/mo per person
    per month
    Plus: Comprehensive payroll, benefits, and HR tools for employers building a great place to work
    $80/month + $12/mo per person
    per month
    Premium: Scalable payroll and benefits, expert HR, and dedicated support for the complex needs of growing teams
    $180/month + $22/mo per person
    per month
    No answers on this topic
    Offerings
    Pricing Offerings
    GustoHeartland Payroll Solutions
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsGusto offers three pricing plans for payroll, benefits, and HR.—
    More Pricing Information
    Community Pulse
    GustoHeartland Payroll Solutions
    Considered Both Products
    Gusto
    Chose Gusto
    Gusto is way easier to use and understand than other platforms. They just focus on what they're really good at without cluttering up the experience with other offers. The customer service is much better as well. Support is very responsive and helpful.
    Incentivized
    Chose Gusto
    Heartland was cumbersome to load employee data into the system for the first run, took longer to adhere to direct deposit, and made it extremely difficult to fix a system error that resulted in incorrect payments.
    Incentivized
    Chose Gusto
    It’s the easiest to use, visually.
    Incentivized
    Acrisure
    No answer on this topic
    Key User Insights
    Would buy again
    91%
    Would buy again
    488 Answers
    No answers on this topic
    Delivers good value for the price
    92%
    Delivers good value for the price
    395 Answers
    No answers on this topic
    Happy with the feature set
    94%
    Happy with the feature set
    501 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    89%
    Lived up to sales and marketing promises
    254 Answers
    No answers on this topic
    Implementation went as expected
    93%
    Implementation went as expected
    311 Answers
    No answers on this topic
    Features
    GustoHeartland Payroll Solutions
    Payroll Management
    Comparison of Payroll Management features of Gusto and Heartland Payroll Solutions
    Feature
    Gusto
    9.2
    514 Ratings
    11% above category average
    Heartland Payroll Solutions
    5.6
    9 Ratings
    38% below category average
    Pay calculation9.6493 Ratings1.05 Ratings
    Support for external payroll vendors8.58 Ratings10.01 Ratings
    Benefit plan administration8.9358 Ratings9.72 Ratings
    Direct deposit files9.5497 Ratings1.17 Ratings
    Salary revision and increment management9.4383 Ratings9.35 Ratings
    Reimbursement management9.5127 Ratings7.01 Ratings
    Off-cycle/On-Demand payment00 Ratings1.03 Ratings
    Best Alternatives
    GustoHeartland Payroll Solutions
    Small Businesses
    OnPay
    Score9.9 out of 10
    OnPay
    Score9.9 out of 10
    Medium-sized Companies
    APS
    Score1.4 out of 10
    APS
    Score1.4 out of 10
    Enterprises
    ADP Streamline Payroll
    Score6.4 out of 10
    ADP Streamline Payroll
    Score6.4 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    GustoHeartland Payroll Solutions
    Likelihood to Recommend
    9.2
    (538 ratings)
    1.0
    (9 ratings)
    Likelihood to Renew
    10.0
    (12 ratings)
    -
    (0 ratings)
    Usability
    9.6
    (362 ratings)
    -
    (0 ratings)
    Support Rating
    1.3
    (25 ratings)
    1.0
    (4 ratings)
    Implementation Rating
    8.2
    (1 ratings)
    1.0
    (1 ratings)
    User Testimonials
    GustoHeartland Payroll Solutions
    Likelihood to Recommend
    Gusto
    Gusto is a great fit for small teams and startups that want a simple, reliable way to run payroll, manage tax filings, and give CPAs access without constant micromanagement. It’s especially useful for founders who need something that “just works.” The human support has been excellent—especially when forwarding confusing IRS mail.
    That said, it’s a bit less intuitive when it comes to benefits and compliance for fully remote companies. For example, labor law poster distribution isn’t streamlined for digital teams, and setting up benefits felt more complex than it needed to be. Still, I’d recommend Gusto to any startup looking to get payroll right from day one.
    Incentivized
    Read full review
    Acrisure
    We changed payroll companies from Paycom to Heartland this year at the recommendation of our insurance agent who insisted they would integrate with the EASE system, which tracks employee benefits and deductions. However, 8 weeks into it, I regret my decision, since the setup hasn't been completed yet. The lack of responsiveness in some cases is astounding and often we have to ask 3, 4, and 5 times for something to be done. I hate to think what will happen after we are "handed off" from the payroll implementation team to the regular schmucks. We still are not able to track PTO and time off and we have been begging for the self-service feature to be turned on for employees so they can change addresses, bank account info, etc. Their training is NONEXISTENT and their manual is abysmal. DO NOT USE THIS COMPANY!!!!! I wish I could go back to Paycom!
    Read full review
    Pros
    Gusto
    • Gusto really kills it on the simplicity. The app and website are very clear and straightforward.
    • Gusto also does a great job at being easy to navigate, visually pleasing, and logically posed.
    • Gusto communicates very clearly and provides just the right amount of communication.
    • Gusto makes the onboarding process very easy. I recently started at a new company and the process of filling out the necessary documents, filling out forms, and getting my benefit information input was soooooo easy!
    Incentivized
    Read full review
    Acrisure
    • White-glove customer support. All employees are in the United States and they must pay them well, because they don't seem to have turnover there.
    • Technology is awesome. We have Payroll, HR, T&A, ATS, and onboarding with them.
    • Their Tax Credit tech is amazing. I received more money in tax credits last year than payroll cost me. That's a net positive!
    • Compliance with their HR team is great, and they don't hit you over the head on the price for it.
    • Pricing is fantastic with a 3-year price lock. No BS discounting that jumps back up a year later.
    Read full review
    Cons
    Gusto
    • Adding in previous time manually could be more accessible.
    • Notifications for when employees manually change hours.
    • We should allow 1099 users to use the mobile app instead of restricting them to the website, especially since they can just log into the full website on their mobile device.
    Incentivized
    Read full review
    Acrisure
    • Sometimes the system (geocode) will not allow me to process address changes by asking for help from our specialist.
    • Response for assistance is usually a lot slower when our dedicated specialist is not available.
    Incentivized
    Read full review
    Likelihood to Renew
    Gusto
    Unless they break it, I'm never leaving. It's just too easy. Gusto is also really affordable, and for what I pay, it's worth having the historical record within the system. I like that I can go back and pull up W2's for year's past. This sort of easy access reporting, has been helpful especially when getting reports for PPP loans.
    Read full review
    Acrisure
    No answers on this topic
    Usability
    Gusto
    The overall platform and its speed of response are amazing. I would recommend this to any other business owner for ease of use and reliability. Email reminders are great if I’m super busy and have forgotten a few tasks. The price point compared to local payroll service is hands down a huge win.
    Incentivized
    Read full review
    Acrisure
    No answers on this topic
    Support Rating
    Gusto
    Gusto's customer service has really deteriorated lately and they seem to have really changed their focus. It used to be when you called you were routed to an individual who knew about payroll, benefits, reporting, etc. but now you get someone who seems to have not received the correct training. My last call about a dismissal payroll took me over an hour of my time and the person still could not help me and finally transferred me to someone else.
    Incentivized
    Read full review
    Acrisure
    I never have trouble reaching customer support. They always are able to assist with fixing any problems that arise. There honestly haven't been many issues at all. Only ones I've created :)
    Incentivized
    Read full review
    Implementation Rating
    Gusto
    Reach out to support immediately if you are having trouble setting up Gusto. Rather than being confused and trying to figure it out yourself, it's much better to talk to someone who knows what they are doing. Save yourself time and frustration and reach out to support
    Incentivized
    Read full review
    Acrisure
    The Heartland team could care less about how difficult your experience is. In fact, I think they delight in seeing you struggle!
    Read full review
    Alternatives Considered
    Gusto
    It's been a while since I used QuickBooks for payroll, but it doesn't even come close to it. Gusto is infinitely easier, allowing for employee time tracking, handling calculations and payments of payroll and payroll taxes, managing regulatory compliance in the background, and more. I had a lot of moments using QuickBooks Payroll where I thought, "Am I even doing this right?" — it felt like you had to have additional knowledge of HR regulations in your state to do everything correctly. Gusto has it ALL handled so you can focus your time on higher-impact tasks in your business.
    Incentivized
    Read full review
    Acrisure
    I've considered moving payroll over to QuickBooks Online so that everything is in one place, but it would probably take too much work considering that our current system works really well. I think QuickBooks would confuse me, honestly. There are other systems that offer different user interfaces that are neat looking, but I haven't done too much research because Heartland Payroll offered me a really good deal for processing since we are a small company.
    Incentivized
    Read full review
    Return on Investment
    Gusto
    • For me, it is hard to quantify payroll software as having an ROI. It does save quite a bit of time per pay period, so perhaps we could assign a theoretical number to an employee taking that time. I'd say, at the least, it saves 30-60 minutes a pay period compared to a more difficult-to-use payroll software.
    Incentivized
    Read full review
    Acrisure
    • We have a net positive using Heartland. We actually bring more money in from their tax credits than the payroll service actually costs.
    • I used to have a part-time person handing our payroll/HR needs. Now this is done by me because it's so easy.
    Read full review
    ScreenShots

    Gusto Screenshots

    Screenshot of Gusto's automated payrollScreenshot of the time-off tracking interfaceScreenshot of the source of truth for HR data