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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    GTmetrix

    Score9.9 out of 10
    N/AGtmetrix is an analytics tool focused on determining website performance with features like page load speed details, video capture, and the ability to test from multiple regions around the world.

    $10.67

    per month

    Monetate

    Score6.1 out of 10
    N/AMonetate (formerly Kibo Personalization, powered by Monetate and Certona) is an ecommerce personalization software for consumer-facing brands. Monetate enables brands to create individualized experiences for site visitors, with the goal of improving engagement and business performance. Founded in 2008, Monetate services Adidas, Lufthansa, Office Depot, Reebok, Wolseley, and other companies.N/A
    Pricing
    GTmetrixMonetate
    Editions & Modules
    Solo
    $10.67
    per month
    Starter
    $21.25
    per month
    Growth
    $42.50
    per month
    Basic
    Free
    No answers on this topic
    Offerings
    Pricing Offerings
    GTmetrixMonetate
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details——
    More Pricing Information
    Community Pulse
    GTmetrixMonetate
    Considered Both Products
    Gossamer Threads Inc.
    No answer on this topic
    Monetate
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    6 Answers
    82%
    Would buy again
    32 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    6 Answers
    84%
    Delivers good value for the price
    26 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    6 Answers
    87%
    Happy with the feature set
    34 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    6 Answers
    75%
    Lived up to sales and marketing promises
    15 Answers
    Implementation went as expected
    100%
    Implementation went as expected
    6 Answers
    72%
    Implementation went as expected
    18 Answers
    Features
    GTmetrixMonetate
    Testing and Experimentation
    Comparison of Testing and Experimentation features of GTmetrix and Monetate
    Feature
    GTmetrix
    9.4
    5 Ratings
    14% above category average
    Monetate
    -
    Ratings
    a/b experiment testing10.03 Ratings00 Ratings
    Split URL testing10.03 Ratings00 Ratings
    Multivariate testing7.52 Ratings00 Ratings
    Multi-page/funnel testing8.03 Ratings00 Ratings
    Cross-browser testing10.05 Ratings00 Ratings
    Mobile app testing9.02 Ratings00 Ratings
    Test significance9.02 Ratings00 Ratings
    Visual / WYSIWYG editor10.01 Ratings00 Ratings
    Advanced code editor10.01 Ratings00 Ratings
    Page surveys10.01 Ratings00 Ratings
    Visitor recordings10.01 Ratings00 Ratings
    Preview mode10.02 Ratings00 Ratings
    Test duration calculator7.53 Ratings00 Ratings
    Experiment scheduler10.01 Ratings00 Ratings
    Experiment workflow and approval10.01 Ratings00 Ratings
    Dynamic experiment activation10.01 Ratings00 Ratings
    Client-side tests8.52 Ratings00 Ratings
    Server-side tests8.53 Ratings00 Ratings
    Mutually exclusive tests10.01 Ratings00 Ratings
    Audience Segmentation & Targeting
    Comparison of Audience Segmentation & Targeting features of GTmetrix and Monetate
    Feature
    GTmetrix
    10.0
    1 Ratings
    16% above category average
    Monetate
    -
    Ratings
    Standard visitor segmentation10.01 Ratings00 Ratings
    Behavioral visitor segmentation10.01 Ratings00 Ratings
    Traffic allocation control10.01 Ratings00 Ratings
    Website personalization10.01 Ratings00 Ratings
    Results and Analysis
    Comparison of Results and Analysis features of GTmetrix and Monetate
    Feature
    GTmetrix
    10.0
    2 Ratings
    17% above category average
    Monetate
    -
    Ratings
    Heatmap tool10.01 Ratings00 Ratings
    Click analytics10.01 Ratings00 Ratings
    Scroll maps10.01 Ratings00 Ratings
    Form fill analysis10.01 Ratings00 Ratings
    Conversion tracking10.01 Ratings00 Ratings
    Goal tracking10.01 Ratings00 Ratings
    Test reporting10.02 Ratings00 Ratings
    Results segmentation10.02 Ratings00 Ratings
    CSV export10.01 Ratings00 Ratings
    Experiments results dashboard10.02 Ratings00 Ratings
    Best Alternatives
    GTmetrixMonetate
    Small Businesses
    Google Optimize
    Score6.7 out of 10
    No answers on this topic
    Medium-sized Companies
    AB Tasty
    Score8.8 out of 10
    Dynamic Yield
    Score8.2 out of 10
    Enterprises
    Google Content Experiments (discontinued)
    Score7.3 out of 10
    Dynamic Yield
    Score8.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    GTmetrixMonetate
    Likelihood to Recommend
    10.0
    (7 ratings)
    5.4
    (117 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    8.2
    (24 ratings)
    Usability
    9.1
    (1 ratings)
    6.4
    (17 ratings)
    Availability
    -
    (0 ratings)
    10.0
    (1 ratings)
    Performance
    -
    (0 ratings)
    10.0
    (1 ratings)
    Support Rating
    4.0
    (2 ratings)
    8.0
    (16 ratings)
    In-Person Training
    -
    (0 ratings)
    10.0
    (1 ratings)
    Implementation Rating
    -
    (0 ratings)
    9.1
    (4 ratings)
    Vendor post-sale
    -
    (0 ratings)
    5.8
    (15 ratings)
    User Testimonials
    GTmetrixMonetate
    Likelihood to Recommend
    Gossamer Threads Inc.
    GTmetrix is very well suited for small organizations or startups that do not have sufficient technical staff for site optimization. GTmetrix also comes with the free version, which allows users to use their service for free for up to three websites, which is a good option. However, this might not be the best option for a large organization that works in different technical domains and have a good number of technical staff.
    Incentivized
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    Monetate
    Monetate is a fully functional space to generate multiple marketing campaigns for your company on the web, many of the functions found in this program are a contribution to manage your content correctly and give it the space you are looking for, we We recommend it one hundred percent. We feel very comfortable with everything we have been able to achieve thanks to this program.
    Incentivized
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    Pros
    Gossamer Threads Inc.
    • Really complete report of performance issues.
    • Get reports from PageSpeed and YSlow at same time.
    • Gives a score from each separate tool, also displays loading time, page size and total requests very easily.
    Incentivized
    Read full review
    Monetate
    • Audience segmentation is relatively painless. They provide a robust way to granularly target visitors by device type, location, weather, demographics, etc.
    • Our CSM has been very engaged and detailed in supporting our partnership. She provides very prompt responses and clearly works hard to push the Kibo team when possible.
    • The User Interface to develop new actions is not terrible.
    • Supports Single Sign On, which is the preferred method of managing users at my organization.
    Incentivized
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    Cons
    Gossamer Threads Inc.
    • Deeper knowledge of page elements and their importance
    • Knowing which areas will have great impact beyond time of load speeds
    • Should drop any elements that do not reach a certain level of impact - to save distraction and get important issues dealt with
    Incentivized
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    Monetate
    • We'd like to be able to use the Monetate resources to help us set up tests that require web dev (to get it out of our backlog), but they also have wait times similar to our internal ones. I realize resources are hard to come by, but this is an area we'd love to be able to utilize more if the turnaround were quicker.
    • IE is always a problem. I know it's not Monetate-specific though, and many tools struggle with IE.
    • We have a large percentage of our users who use IE, and I'd like to provide more experiences in IE without and additional hassle.
    Incentivized
    Read full review
    Likelihood to Renew
    Gossamer Threads Inc.
    No answers on this topic
    Monetate
    I had never worked within a company that had a tool like this. It made my life as a designer and a creative manager much easier with it's easy to use interface and limitless possibilities in terms of creative. I would highly recommend taking Monetate for a test drive, you will not be disappointed.
    Read full review
    Usability
    Gossamer Threads Inc.
    It's easy to use fast, data is easy to read and take aways are great too.
    Incentivized
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    Monetate
    Part of what I love about Monetate is how intuitive the tool is. Very very easy to use - based on the basics - Who/What/When/Where concept. Anyone can jump right in and start using the tool. And very easy to copy campaigns and tweak to continue to build experiences. We recently added Monetate on mobile and similar experience - easy to jump back and forth between platforms. Also love the analytics dashboard...easily quantifiable and easy to get tidbits that are digestible for others not as familiar with tool.
    Read full review
    Support Rating
    Gossamer Threads Inc.
    I have never had the need to use GTmetrix support. Therefore, there is really no way for me to give a grade here. However, if you are on a paid plan my guess and it is a guess, is that their support is as good as the tool is. There are a lot more features in the paid plans, reporting. monitoring etc. I could see where support could come into play as these features are added to the account
    Incentivized
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    Monetate
    Monetate support team meets with use weekly, answers emails daily and promptly. They are proactive about getting answers for us when we need it and offering suggestions based on observations they have or learnings they want to share from other partners. Monetate's support is top notch.
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    Implementation Rating
    Gossamer Threads Inc.
    No answers on this topic
    Monetate
    Monetate installs easily and sets up personalization with just a few clicks. We never used the recommendation engine but the multivariant testing was great.
    Incentivized
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    Alternatives Considered
    Gossamer Threads Inc.
    Given we are doing the work to improve in Google to a large degree - the Google product is essential. But GTMetrix may use their info as well as other independent stuff to be a little better. I appreciate the way GTMetrix provides the info - cleaner and clearer and thus quicker to address.
    Incentivized
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    Monetate
    At the time of selection, it was the best tool to fit our business needs. The day-to-day users were able to create some experiences on their own and did not require much oversight. We also had developer support built into our contract along with internal developer support so most experiences were achievable. We believed it was as good and in some ways better than the other comparable tools on the market.
    Incentivized
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    Return on Investment
    Gossamer Threads Inc.
    • It made my sites more stable.
    • I can fix my issues easily.
    • My site visitors increased with the help of this software.
    Incentivized
    Read full review
    Monetate
    • We are really starting to understand our audience and what they prefer on our website. One example is on our product display pages, we learned that our visitors convert about 35% more when content is laid out in one fashion versus another. Another example is our promotional banners perform better when it takes up the width of the page versus the margins pulled in more.
    • At first, Monetate was a negative ROI - we were paying for a service we weren't getting, and not understanding the full power of the program. With the new optimization firm however, we are now really able to churn out more tests, have a clean and direct test plan, and finally seeing tangible results.
    • As an aside, Monetate has helped us just save time and money on creating our promotional banners now so we don't have to get with our development team each time we want to put one up. Even without running a test, it has let us add content to our site when we need to (as we already have the experiments set up as we need it to and we can quickly duplicate it) without our developers getting in there to make those short-lived changes.
    Incentivized
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    ScreenShots