GroupHigh vs. IZEA

I'd say GroupHigh is well-suited for anyone who is looking for a mass amount of influencers with ranging topics. It's very helpful in finding an abundant amount of influencers with very specific topics. If you're looking for something with very accurate numbers, this probably isn't the best bet as I have found many discrepancies

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[IZEA] is well suited for influencer marketing. If you do this a lot, then it would definitely be helpful to receive this software.

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• Segments influencers based on their blog topics.
• Allows me to create lists of different influencers. I love using this to help me pitch.
• Helps me find very specific influencers.

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• IZEA has changed the overall game of influencer marketing.
• IZEA is so much more popular than any of its major players in the market.
• IZEA is the best way to identify appropriate influencers for influencer marketing and this software has overall solved the main hassle and problem of everyone.
• It is a wonderful tool that provides effective services.

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• My biggest problem with GroupHigh is that most times, their numbers are way off for the influencers. Sometimes, it tells me that an influencer has only 200 unique monthly visitors when they really have tens of thousands.
• I'd love if they had email addresses for all influencers.
• The UI can be a bit tricky to navigate at times.

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• The interface functionality isn't as smooth as it could be.
• They don't have every influencer in their system and I think they should actively update this.

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Responsive customer service and willingness for training is a great part of IZEA

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While Tracx can be useful in finding influencers based off of certain keywords, I find that GroupHigh is more reliable in providing an abundant amount of options for me to choose from. The UI for Tracx is also a bit trickier than GroupHigh so if I had to choose, I'd go with GroupHigh over it

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We selected IZEA because of the price. We wanted a platform that would cost less than the one we were currently using.

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• It's helped us source influencers so I'd say it helps us with KPI (key points of interest)

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• IZEA is a great tool for influencer marketing and it has some great benefits for everyone related to influencer marketing.
• It is a great and affordable way to discover new influencers from different backgrounds so easily and swiftly at your fingertips.
• Cost effective platform.
• The software has an innovative way to promote products and expand the market in a safe way. IZEA has a large network that makes you connect to new and different people just at your fingertips.

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Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info