Gremln vs. Hearsay, now part of Yext

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Gremln
Score 2.0 out of 10
N/A
Gremln is a St. Louis startup offering basic publishing platform for Facebook, Twitter and LinkedIn. One area of focus is compliance. The platform includes a compliance package that includes approval workflow, keyword filtering, and message archiving. They are also currently working on a Listening / Sentiment Analysis module. Gremln offers a basic free edition and paid plans start at $6 / moth and go up to $99 / month.
$6
per month
Hearsay, now part of Yext
Score 8.9 out of 10
N/A
After the August 2024 acquisition, Hearsay Systems joined Yext, combining Yext's digital presence management with Hearsay's compliant customer engagement tools.N/A
Pricing
GremlnHearsay, now part of Yext
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
GremlnHearsay, now part of Yext
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
GremlnHearsay, now part of Yext
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User Ratings
GremlnHearsay, now part of Yext
Likelihood to Recommend
8.0
(4 ratings)
9.0
(1 ratings)
Likelihood to Renew
7.7
(4 ratings)
-
(0 ratings)
Usability
7.7
(2 ratings)
9.0
(1 ratings)
Availability
8.0
(2 ratings)
-
(0 ratings)
Performance
8.0
(2 ratings)
-
(0 ratings)
Support Rating
7.9
(2 ratings)
9.0
(1 ratings)
Online Training
8.0
(1 ratings)
-
(0 ratings)
Implementation Rating
8.2
(2 ratings)
-
(0 ratings)
Configurability
8.0
(1 ratings)
-
(0 ratings)
Product Scalability
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
GremlnHearsay, now part of Yext
Likelihood to Recommend
Gremln
I think that Grmln works best for small businesses that are not in position to hire a brand management company or specialist. They can still feel in touch with the purpose because they are still personally involved in the messaging. It best suited for businesses that have less than 7 social media platforms for their company.
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Yext
Apart from a few limitations, Hearsay Social is an excellent tool for managing your social media posts in one place. Its user-friendly interface allows you to analyze, track, schedule, and automate social media posts. This is a must in today's age. It saves a lot of stress and handwork and makes you efficient as it gives you tools to analyze the results of your posts in terms of reach, viewership, etc. Thereby helping you to formulate your social media strategy.
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Pros
Gremln
  • This product is good at publishing. It is very easy to use. It allows me to publish in real time quickly, and I can publish on a schedule if I like. Participating in the conversation is important for staying engaged with existing and potential customers,
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Yext
  • Single dashboard of all your social media channels
  • Automation of posts
  • Scheduled posting as per design
  • Great for analytics & customer Interactions
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Cons
Gremln
  • Some of the tools/applications don't work, as it's still a relatively new service.
  • Sometimes contacting support can be frustrating (IE support won't actually explain what is wrong, but just tell you it's not their problem).
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Yext
  • Lacks ability for significant flexibility and customization
  • Mobile app sometimes does not save the posts that are edited
  • It does allow you to tag or hashtag any post.
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Likelihood to Renew
Gremln
The pro version is cheap. It is relatively easy to use. The recurring tweets are very helpful and not many other services offer that. It is worth paying the monthly price for this feature alone.
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Yext
No answers on this topic
Usability
Gremln
The usability on the listening side is poor. The process to set up streams is not very intuitive, involving too many steps. Also, the ability to create custom search streams is fairly well hidden. The reporting is pretty weak as well, with separate click through reports from other types of engagement, and a lot of engagement types within Facebook and Twitter are simply missing.
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Yext
If you wish to reduce stress of managing multiple social media handles from a single place, you can use Hearsay Social. Hearsay Social helps you analyze, automate, schedule posts and even give ideas for posts. Rather than multitasking, one would obliviously choose a single place to track your posts. It also fares greatly as compared to its competitors. It has a great interface. Very easy and simple to use.
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Reliability and Availability
Gremln
The product worked when needed and never gave us any problems.
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Yext
No answers on this topic
Performance
Gremln
I have had no issues with performance
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Yext
No answers on this topic
Support Rating
Gremln
The were attentive to my needs but I had and responded in a timely manner.
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Yext
1. Simple to Use. 2. User Friendly Interface 3. Great Features 4. Very Few Limitations. 5. Automates my Tasks
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Online Training
Gremln
The inline videos are very clear
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Yext
No answers on this topic
Implementation Rating
Gremln
Be patient. Identify what you want to know how to do first and learn the basic functions then move onto the more complex features.
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Yext
No answers on this topic
Alternatives Considered
Gremln
I have used both Hootesuite, Twitterscope and Grmln. Using the individualized brand platform (Twitterscope) still meant that had to separately post to my other networks. Hootesuite is comparable and the only thing that really makes it standout is the the social media management certification. The downside of that is that you have to pay continue to pay a monthly fee to maintain the certification. Grmln is simply easier to use
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Yext
Facebook Business Manager is also good however it has some limitations like it's very difficult to remove an ad account, we cannot schedule shared posts and the user interface is a bit complicated and not user-friendly. I like the user interface of Hearsay Social. I find it very simple and easy to use. Also, it has all the features that you might require in Social Media Management tool.
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Scalability
Gremln
The product delivers what it says it will and is useful for making your time more efficient.
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Yext
No answers on this topic
Return on Investment
Gremln
  • Gremln has helped us reach way more customers than trying to post separately in each of our social media platforms.
  • We have better customer interaction and feedback after being able to post across many outlets.
  • Employees have more time to focus on answering questions, interacting with customers, etc now that they can set up and monitor posts with Gremln.
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Yext
  • It has helped us save time in maintaining our social media handles
  • It gave us a lot of intelligent insights on our posts, thereby helping improve our marketing strategy to perform better every time
  • It helped us design our posts better based on inputs & design ideas based on our past posts
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ScreenShots